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05 December 2024 | Story Dr Cindé Greyling | Photo Kaleidoscope
MACE Winners 2024
From left to right: Burneline Kaars (Head: Employee Wellness and Organisational Development), Dr WP Wahl (Student Life Director), Linda Greyling (Senior Officer: Special Projects, Student Recruitment Services), Gerben Van Niekerk (Senior Officer: Kovsie Support Services), Malia Maranyane (Senior Officer: Undergraduate Marketing, Student Recruitment Services), Nomonde Mbadi (Student Recruitment Services Director), and Susan Van Jaarsveld (Senior Director: Human Resources).

On 28 November 2024, the University of the Free State (UFS) did it again – reigned as champions at the annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards and walking away with two of the top awards: the MACE Award for Outstanding Research and the Severus Cerff Award for Consistent Excellence.

KovsieX was named the overall winner of the MACE Award for Outstanding Research. This award is made to the entry with the highest score in research, clearly demonstrating how research has supported the strategic objectives of the institution and the project. KovsieX is a multiplatform approach designed to leverage the strengths of diverse media channels. This digitalisation aligns with Vision 130, leveraging emerging technologies to enhance teaching and learning quality and efficiency of non-academic support structures and systems.

The UFS’ entries were of such high quality that the university won the sought-after Severus Cerff Award for Consistent Excellence. This award is based on the number of entries entered by an institution and the number and level of those entries winning awards. The award is therefore made to the institution with the highest success ratio.

Furthermore, the UFS Matriculant of the Year event received a Silver Award – entries scoring 5.75 or higher earn a Silver Award, placing this event among some of the top achievers in the events category. Three UFS entries received Gold Awards and were the winners in their respective categories: KovsieChat (Digital Channels), 2024 Women’s Day Breakfast (Events), and KovsieX (Stakeholder Engagement Campaigns). This is a magnificent achievement for the UFS.

"Winning a MACE award at this early stage is proof that KovsieX is not just meeting national standards – it’s setting them. If we can achieve this level of excellence now, imagine how we’ll compete on the global stage when the project is fully realised,” says Gerben van Niekerk, Student Media Manager.

Lacea Loader, Senior Director: Communication and Marketing and Coordinator of the MACE Excellence Awards, explained that a record number of entries were received for the Excellence Awards this year. “We are ecstatic about the direction of communication at the UFS and that the university has been able to maintain the quality of its entries in recent years,” says Loader.

The MACE Excellence Awards takes place annually as part of the MACE National Conference, recognising and celebrating excellence and the achievements of specialists and practitioners in marketing, advancement, and communication in the higher-education sector. This year, the Cape Peninsula University of Technology (CPUT) hosted the conference from 27 to 28 November 2024.

In 2023, the UFS won 11 awards, including the Chairperson’s Award of Excellence. 

News Archive

Parent Day on 3 December 2011
2011-11-30

University. What happens next?

Is the campus a safe environment for my child? What will be expected from me as parent once my child arrives here? When and where should my child register and what does Kovsies offer him/her?
 
The University of the Free State (UFS) is aware of the fact that parents have continuous questions when their children enter the grown-up world for the first time.
 
Therefore the UFS offers parents or guardians the opportunity to ask these questions.
 
As part of Student Affairs’ Gateway programme, the UFS will host a Parent’s Day at the Bloemfontein Campus on Saturday 3 December 2011. Parents or guardians of prospective students will be able to find out more about everything the UFS offers, how students can get involved in organisations, when and where registration takes place and what life in a residence is like today, etc.
 
Mrs Cornelia Faasen, Senior Officer: Learning Communities and Orientation, says the Parent Day will enable parents to assist their children with the transition between school and university and make it easier for them. 
 
“This Parent Day has been successfully hosted in 2010 for the first time. Students are facing far greater demands, responsibilities and challenges than they did at school. Parents need to better understand the university environment in order to have better insight into the world their children are entering into.”
 
The programme for the day includes several presentations on admissions, finances and scholarships, residences and more. There will also be a question-and-answer session with the heads of faculties.
 
Date: Saturday 3 December 2011
Time: 10:00-14:00
Place: Callie Human Centre, Bloemfontein Campus
 
For more information, contact Ms. Cornelia Faasen at faasen@ufs.ac.za or +27(0)51 401 9102
 

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