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05 December 2024 | Story Dr Cindé Greyling | Photo Kaleidoscope
MACE Winners 2024
From left to right: Burneline Kaars (Head: Employee Wellness and Organisational Development), Dr WP Wahl (Student Life Director), Linda Greyling (Senior Officer: Special Projects, Student Recruitment Services), Gerben Van Niekerk (Senior Officer: Kovsie Support Services), Malia Maranyane (Senior Officer: Undergraduate Marketing, Student Recruitment Services), Nomonde Mbadi (Student Recruitment Services Director), and Susan Van Jaarsveld (Senior Director: Human Resources).

On 28 November 2024, the University of the Free State (UFS) did it again – reigned as champions at the annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards and walking away with two of the top awards: the MACE Award for Outstanding Research and the Severus Cerff Award for Consistent Excellence.

KovsieX was named the overall winner of the MACE Award for Outstanding Research. This award is made to the entry with the highest score in research, clearly demonstrating how research has supported the strategic objectives of the institution and the project. KovsieX is a multiplatform approach designed to leverage the strengths of diverse media channels. This digitalisation aligns with Vision 130, leveraging emerging technologies to enhance teaching and learning quality and efficiency of non-academic support structures and systems.

The UFS’ entries were of such high quality that the university won the sought-after Severus Cerff Award for Consistent Excellence. This award is based on the number of entries entered by an institution and the number and level of those entries winning awards. The award is therefore made to the institution with the highest success ratio.

Furthermore, the UFS Matriculant of the Year event received a Silver Award – entries scoring 5.75 or higher earn a Silver Award, placing this event among some of the top achievers in the events category. Three UFS entries received Gold Awards and were the winners in their respective categories: KovsieChat (Digital Channels), 2024 Women’s Day Breakfast (Events), and KovsieX (Stakeholder Engagement Campaigns). This is a magnificent achievement for the UFS.

"Winning a MACE award at this early stage is proof that KovsieX is not just meeting national standards – it’s setting them. If we can achieve this level of excellence now, imagine how we’ll compete on the global stage when the project is fully realised,” says Gerben van Niekerk, Student Media Manager.

Lacea Loader, Senior Director: Communication and Marketing and Coordinator of the MACE Excellence Awards, explained that a record number of entries were received for the Excellence Awards this year. “We are ecstatic about the direction of communication at the UFS and that the university has been able to maintain the quality of its entries in recent years,” says Loader.

The MACE Excellence Awards takes place annually as part of the MACE National Conference, recognising and celebrating excellence and the achievements of specialists and practitioners in marketing, advancement, and communication in the higher-education sector. This year, the Cape Peninsula University of Technology (CPUT) hosted the conference from 27 to 28 November 2024.

In 2023, the UFS won 11 awards, including the Chairperson’s Award of Excellence. 

News Archive

UFS athlete on her way to Athletics World Championships in France
2013-06-18

Louzanne Coetzee (left) and her guide, Rouxné Vermaak, in action during a 10km road race a few months ago in Bloemfontein.
Photo: Johan Roux
18 June 2013

A student from the University of the Free State (UFS) is part of a team of 32 athletes to represent South Africa at the International Paralympic Committee’s (IPC) Athletics World Championships in France later this year.

Louzanne Coetzee, a second-year BA Corporate and Marketing Communication student, was selected to represent the national team in the 800-metre race at the championships that will be held in the city of Lyon from 19 to 28 July 2013. The visually-impaired student will participate in the T11 sport class for runners that make use of a guide and have to wear a blindfold during the race. This will be Louzanne’s first international competition. Approximately 1 300 athletes from 90 countries are expected to participate in the championships.

Louzanne boasts a best time of 2 minutes and 53.8 seconds in the 800 metre, a time she reached earlier this year at the Nedbank National Championships for the Physically Disabled in Pretoria. At this meeting she won three gold medals in the 800, 1 500 and 5 000 metres.

Louzanne says she will work hard to bring back medals. "I’m not all that experienced, but I will give my best and trust in the Lord. I will work hard to do something for my country."

She and the rest of the 31 athletes will be accompanied by four coaches, a team manager and an assistant manager.

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