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05 December 2024 | Story Dr Cindé Greyling | Photo Kaleidoscope
MACE Winners 2024
From left to right: Burneline Kaars (Head: Employee Wellness and Organisational Development), Dr WP Wahl (Student Life Director), Linda Greyling (Senior Officer: Special Projects, Student Recruitment Services), Gerben Van Niekerk (Senior Officer: Kovsie Support Services), Malia Maranyane (Senior Officer: Undergraduate Marketing, Student Recruitment Services), Nomonde Mbadi (Student Recruitment Services Director), and Susan Van Jaarsveld (Senior Director: Human Resources).

On 28 November 2024, the University of the Free State (UFS) did it again – reigned as champions at the annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards and walking away with two of the top awards: the MACE Award for Outstanding Research and the Severus Cerff Award for Consistent Excellence.

KovsieX was named the overall winner of the MACE Award for Outstanding Research. This award is made to the entry with the highest score in research, clearly demonstrating how research has supported the strategic objectives of the institution and the project. KovsieX is a multiplatform approach designed to leverage the strengths of diverse media channels. This digitalisation aligns with Vision 130, leveraging emerging technologies to enhance teaching and learning quality and efficiency of non-academic support structures and systems.

The UFS’ entries were of such high quality that the university won the sought-after Severus Cerff Award for Consistent Excellence. This award is based on the number of entries entered by an institution and the number and level of those entries winning awards. The award is therefore made to the institution with the highest success ratio.

Furthermore, the UFS Matriculant of the Year event received a Silver Award – entries scoring 5.75 or higher earn a Silver Award, placing this event among some of the top achievers in the events category. Three UFS entries received Gold Awards and were the winners in their respective categories: KovsieChat (Digital Channels), 2024 Women’s Day Breakfast (Events), and KovsieX (Stakeholder Engagement Campaigns). This is a magnificent achievement for the UFS.

"Winning a MACE award at this early stage is proof that KovsieX is not just meeting national standards – it’s setting them. If we can achieve this level of excellence now, imagine how we’ll compete on the global stage when the project is fully realised,” says Gerben van Niekerk, Student Media Manager.

Lacea Loader, Senior Director: Communication and Marketing and Coordinator of the MACE Excellence Awards, explained that a record number of entries were received for the Excellence Awards this year. “We are ecstatic about the direction of communication at the UFS and that the university has been able to maintain the quality of its entries in recent years,” says Loader.

The MACE Excellence Awards takes place annually as part of the MACE National Conference, recognising and celebrating excellence and the achievements of specialists and practitioners in marketing, advancement, and communication in the higher-education sector. This year, the Cape Peninsula University of Technology (CPUT) hosted the conference from 27 to 28 November 2024.

In 2023, the UFS won 11 awards, including the Chairperson’s Award of Excellence. 

News Archive

UFS staff among proud PhD graduates
2013-06-28

Prof Dave Lubbe with his two daughters, Leandi Steenkamp (left) and Nandi Lubbe.
Photo: Stefan Lotter

An exceptional moment at this year's graduation ceremony was when the two daughters of an academic, Prof Dave Lubbe of the Centre for Accounting, obtained their master's degrees. "It is indeed a highlight in my career that my daughters received their master's degrees cum laude at the same graduation ceremony, under my supervision!"

Prof Lubbe's two daughters, Nandi Lubbe and Leandi Steenkamp, both received their MCom with distinctions in Accounting. They completed their degrees under the supervision of Prof Lubbe and Nandi also won the Dean's medal as the best M student in the Faculty of Economic and Management Sciences.

Julia Ramabenyane Mamosebatho and Emmie Smit. Julia, of the Faculty of Education: School for Social Sciences and Language Education, received her PhD in Curriculum Studies. Her thesis was on The facilitative role of Grade 1 teachers in the development of reading skills in Sesotho. Emmie, from the Office of the Dean: Education, did her thesis on Appreciating the University of the Free State's transformation: A juxtaposed journey with Alice to Wonderland. With this, she obtained her PhD in Higher Education Studies.

 

Merridy Wilson-Strydom and Deidre van Rooyen. Merridy obtained her PhD in Higher Education Studies. Her thesis A framework for facilitating the transition from school to university in South Africa: A capabilities approach, is a comprehensive and ambitious research project that was accomplished with great academic mastery. With her thesis, Civic culture and local economic development in a small town, Deidre obtained her PhD in Development Studies.

 

 
 The Institute for Groundwater Studies (IGS) boasted with five students who received their doctor’s degrees at this Winter Graduation. They are, from the left, front: Vierah Hulley, Chris Moseki, Ferdie Linde, Abdon Atangana and Jacob Nyende. Back is Prof Jopie Botha, Prof Gerrit van Tonder and Dr Danie Vermeulen.

 

 

Modulathoko Irvin Mabokgole received his master's degree in Mathematical Statistics and Actuarial Science. He also received the Senate Medal for best master's student at the university.

 

 

Dave Mills obtained his master's degree in Practical Theology.

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Manie Moolman received his PhD in Higher Education Studies. With his thesis, Competence directives for enhancing the employability of hospitality management graduates in South Africa, he addresses one of the most important challenges facing higher education training in hospitality management, namely the training of employable graduates.

 

 

Jo-Marí Visser obtained her PhD in Criminal and Medical Law. With her thesis First generation forensic evidence and its influence on legal decision-making: A South African perspective, she investigates forensic evidence and the collection thereof at the crime scene.

 

Maralize Conradie received her master's degree in Commercial Law. The subject of her thesis is A critical analysis of the right to fair labour practices.

 

Jan Beukes received his PhD in Music – Performing Arts. This lecturer at the Odeion School of Music's thesis is titled: Oorwegings by die realisering en dokumentering van 'n duet- of duo-orreltranskripsie van Fauré se Requiem (op. 48).

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