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05 December 2024 | Story Dr Cindé Greyling | Photo Kaleidoscope
MACE Winners 2024
From left to right: Burneline Kaars (Head: Employee Wellness and Organisational Development), Dr WP Wahl (Student Life Director), Linda Greyling (Senior Officer: Special Projects, Student Recruitment Services), Gerben Van Niekerk (Senior Officer: Kovsie Support Services), Malia Maranyane (Senior Officer: Undergraduate Marketing, Student Recruitment Services), Nomonde Mbadi (Student Recruitment Services Director), and Susan Van Jaarsveld (Senior Director: Human Resources).

On 28 November 2024, the University of the Free State (UFS) did it again – reigned as champions at the annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards and walking away with two of the top awards: the MACE Award for Outstanding Research and the Severus Cerff Award for Consistent Excellence.

KovsieX was named the overall winner of the MACE Award for Outstanding Research. This award is made to the entry with the highest score in research, clearly demonstrating how research has supported the strategic objectives of the institution and the project. KovsieX is a multiplatform approach designed to leverage the strengths of diverse media channels. This digitalisation aligns with Vision 130, leveraging emerging technologies to enhance teaching and learning quality and efficiency of non-academic support structures and systems.

The UFS’ entries were of such high quality that the university won the sought-after Severus Cerff Award for Consistent Excellence. This award is based on the number of entries entered by an institution and the number and level of those entries winning awards. The award is therefore made to the institution with the highest success ratio.

Furthermore, the UFS Matriculant of the Year event received a Silver Award – entries scoring 5.75 or higher earn a Silver Award, placing this event among some of the top achievers in the events category. Three UFS entries received Gold Awards and were the winners in their respective categories: KovsieChat (Digital Channels), 2024 Women’s Day Breakfast (Events), and KovsieX (Stakeholder Engagement Campaigns). This is a magnificent achievement for the UFS.

"Winning a MACE award at this early stage is proof that KovsieX is not just meeting national standards – it’s setting them. If we can achieve this level of excellence now, imagine how we’ll compete on the global stage when the project is fully realised,” says Gerben van Niekerk, Student Media Manager.

Lacea Loader, Senior Director: Communication and Marketing and Coordinator of the MACE Excellence Awards, explained that a record number of entries were received for the Excellence Awards this year. “We are ecstatic about the direction of communication at the UFS and that the university has been able to maintain the quality of its entries in recent years,” says Loader.

The MACE Excellence Awards takes place annually as part of the MACE National Conference, recognising and celebrating excellence and the achievements of specialists and practitioners in marketing, advancement, and communication in the higher-education sector. This year, the Cape Peninsula University of Technology (CPUT) hosted the conference from 27 to 28 November 2024.

In 2023, the UFS won 11 awards, including the Chairperson’s Award of Excellence. 

News Archive

Roosmaryn and Veritas – 2013 Kovsie Sêr winners
2013-08-05

 

The two winning residences will represent the university at the national Sêr finals at the North-West University on 31 August 2013.
Photo: Johan Roux
05 August 2013

  Video clip (YouTube)
Photo Gallery

Roosmaryn and Veritas will be the proud UFS representatives at the national Sêr competition, taking place at the Potchefstroom Campus of the North-West University on Saturday 31 August 2013.

These two residences emerged as the victors of the McDonald’s Bloemfontein Kovsie Kleinsêr competition on Saturday evening 3 Augusts. They will now proceed to compete for the national title against residence teams from the universities of Stellenbosch, Pretoria, Johannesburg and North-West.

Roosmaryn and Veritas had to battle it out against eleven other UFS residence teams before walking away with the coveted first prize. In the male division, Vishuis and Kagiso locked horns with Veritas in a titanic struggle to attained second and third place respectively. The two city residences, Sonnedou and Marjolein, achieved second and third position in the division for the ladies’ residences.

This year’s Kovsie Kleinsêr competition, which is a highlight on the Bloemfontein calendar, was characterised by fierce competition, top-class entertainment and loads of singing talent. Spectators could follow the action from three venues on the Bloemfontein Campus, with participants performing in the Scaena, Odeion and Kovsie Church.

The McDonald’s clown, Ronald McDonald, added boisterous fun to the proceedings in the Kovsie Church. The clown, the participants’ costumes and their vocal abilities were some of the hot topics discussed on the social network Twitter, where the competition ‘trended’ for some time.

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