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05 December 2024 | Story Dr Cindé Greyling | Photo Kaleidoscope
MACE Winners 2024
From left to right: Burneline Kaars (Head: Employee Wellness and Organisational Development), Dr WP Wahl (Student Life Director), Linda Greyling (Senior Officer: Special Projects, Student Recruitment Services), Gerben Van Niekerk (Senior Officer: Kovsie Support Services), Malia Maranyane (Senior Officer: Undergraduate Marketing, Student Recruitment Services), Nomonde Mbadi (Student Recruitment Services Director), and Susan Van Jaarsveld (Senior Director: Human Resources).

On 28 November 2024, the University of the Free State (UFS) did it again – reigned as champions at the annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards and walking away with two of the top awards: the MACE Award for Outstanding Research and the Severus Cerff Award for Consistent Excellence.

KovsieX was named the overall winner of the MACE Award for Outstanding Research. This award is made to the entry with the highest score in research, clearly demonstrating how research has supported the strategic objectives of the institution and the project. KovsieX is a multiplatform approach designed to leverage the strengths of diverse media channels. This digitalisation aligns with Vision 130, leveraging emerging technologies to enhance teaching and learning quality and efficiency of non-academic support structures and systems.

The UFS’ entries were of such high quality that the university won the sought-after Severus Cerff Award for Consistent Excellence. This award is based on the number of entries entered by an institution and the number and level of those entries winning awards. The award is therefore made to the institution with the highest success ratio.

Furthermore, the UFS Matriculant of the Year event received a Silver Award – entries scoring 5.75 or higher earn a Silver Award, placing this event among some of the top achievers in the events category. Three UFS entries received Gold Awards and were the winners in their respective categories: KovsieChat (Digital Channels), 2024 Women’s Day Breakfast (Events), and KovsieX (Stakeholder Engagement Campaigns). This is a magnificent achievement for the UFS.

"Winning a MACE award at this early stage is proof that KovsieX is not just meeting national standards – it’s setting them. If we can achieve this level of excellence now, imagine how we’ll compete on the global stage when the project is fully realised,” says Gerben van Niekerk, Student Media Manager.

Lacea Loader, Senior Director: Communication and Marketing and Coordinator of the MACE Excellence Awards, explained that a record number of entries were received for the Excellence Awards this year. “We are ecstatic about the direction of communication at the UFS and that the university has been able to maintain the quality of its entries in recent years,” says Loader.

The MACE Excellence Awards takes place annually as part of the MACE National Conference, recognising and celebrating excellence and the achievements of specialists and practitioners in marketing, advancement, and communication in the higher-education sector. This year, the Cape Peninsula University of Technology (CPUT) hosted the conference from 27 to 28 November 2024.

In 2023, the UFS won 11 awards, including the Chairperson’s Award of Excellence. 

News Archive

Golden Key International Honour Society swells it ranks with Kovsie students
2013-08-28

 

Golden Key honorary member, Prof Pumla Gobodo-Madikizela, with Stefan Gericke, Chapter Relations Officer of Golden Key International Honour Society.
Photo: Sonia Small
28 August 2013

Kovsie students continue to swell the ranks of the world’s biggest academic honour society, the Golden Key International Honour Society, with more than 500 students from the university becoming new members.

The UFS chapter of the society – who only welcomes the top 15% of academic students at the university – inducted the new members at a ceremony held on Saturday 24 August 2013 on the Bloemfontein Campus.

In addition, the organisation also pays recognition to those who act as role models to these students. Thus, the organisation also inducted Profs Odireleng Ntwaeaborwa, Dave Lubbe, Dennis Francis, Pumla Gobodo-Madikizela and executive chairperson of Richmark, Gavin Varejes as honorary members.

Prof Dave Lubbe delivered the keynote speech entitled “From intellectual leader to real leader – few ideas”, structuring his talk around five key points: wisdom, basics, over specialization, ethnical leadership and courage.

“The society aims to make students realise their potential and create a network for excelling students,” said Mbavhalelo Rammbwa; Golden Key UFS Chapter president.

Parents from as far as Limpopo came to show appreciation for their children’s dedication to their studies. “I am really happy not only for my daughter, but for every single student who has been inaugurated to the society this morning for their discipline, hard work and the dedication they show their studies. I thank Prof Jonathan Jansen, the lectures and academics for inspiring our children to study and make the most of the opportunity which we didn’t have,” said Mpho Mohoje, a parent of one of the students at the induction.

Another feather in the university's cap is the fact that UFS registrar, Dr Derek Swemmer is not only co-advisor of the chapter, but also the chairperson of the society’s international governing body.

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