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05 December 2024 | Story Dr Cindé Greyling | Photo Kaleidoscope
MACE Winners 2024
From left to right: Burneline Kaars (Head: Employee Wellness and Organisational Development), Dr WP Wahl (Student Life Director), Linda Greyling (Senior Officer: Special Projects, Student Recruitment Services), Gerben Van Niekerk (Senior Officer: Kovsie Support Services), Malia Maranyane (Senior Officer: Undergraduate Marketing, Student Recruitment Services), Nomonde Mbadi (Student Recruitment Services Director), and Susan Van Jaarsveld (Senior Director: Human Resources).

On 28 November 2024, the University of the Free State (UFS) did it again – reigned as champions at the annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards and walking away with two of the top awards: the MACE Award for Outstanding Research and the Severus Cerff Award for Consistent Excellence.

KovsieX was named the overall winner of the MACE Award for Outstanding Research. This award is made to the entry with the highest score in research, clearly demonstrating how research has supported the strategic objectives of the institution and the project. KovsieX is a multiplatform approach designed to leverage the strengths of diverse media channels. This digitalisation aligns with Vision 130, leveraging emerging technologies to enhance teaching and learning quality and efficiency of non-academic support structures and systems.

The UFS’ entries were of such high quality that the university won the sought-after Severus Cerff Award for Consistent Excellence. This award is based on the number of entries entered by an institution and the number and level of those entries winning awards. The award is therefore made to the institution with the highest success ratio.

Furthermore, the UFS Matriculant of the Year event received a Silver Award – entries scoring 5.75 or higher earn a Silver Award, placing this event among some of the top achievers in the events category. Three UFS entries received Gold Awards and were the winners in their respective categories: KovsieChat (Digital Channels), 2024 Women’s Day Breakfast (Events), and KovsieX (Stakeholder Engagement Campaigns). This is a magnificent achievement for the UFS.

"Winning a MACE award at this early stage is proof that KovsieX is not just meeting national standards – it’s setting them. If we can achieve this level of excellence now, imagine how we’ll compete on the global stage when the project is fully realised,” says Gerben van Niekerk, Student Media Manager.

Lacea Loader, Senior Director: Communication and Marketing and Coordinator of the MACE Excellence Awards, explained that a record number of entries were received for the Excellence Awards this year. “We are ecstatic about the direction of communication at the UFS and that the university has been able to maintain the quality of its entries in recent years,” says Loader.

The MACE Excellence Awards takes place annually as part of the MACE National Conference, recognising and celebrating excellence and the achievements of specialists and practitioners in marketing, advancement, and communication in the higher-education sector. This year, the Cape Peninsula University of Technology (CPUT) hosted the conference from 27 to 28 November 2024.

In 2023, the UFS won 11 awards, including the Chairperson’s Award of Excellence. 

News Archive

Miss SA and Shimla’s Young Guns captain motivate Kovsie students
2014-04-09


Miss SA and Shimla’s Young Guns captain motivate Kovsie students
Photo: Sonia Small

Rolene Strauss, Stefan Janse van Rensburg and Shimla’s Young Guns team awarded certificates of excellence by Dean: Student Affairs.

On her ninth day as Miss South Africa, Rolene Strauss, a fourth-year medical student at the UFS, together with Stefan Janse van Rensburg, captain of the Shimla’s Young Guns who won the U/20 Varsity Cup title, addressed a group of male students.

Residents of the JBM men’s residence, as well as the Shimla Young Guns, were inspired and motivated by Rolene and Stefan.

“Kovsies is where I come from; this is why I am who I am today. One day I will call my autobiography, Life as a garden, because I see life as a big garden where we all grow as flowers. In the Kovsie garden we are flowers with our roots firmly anchored in Kovsie soil.

“I take from Kovsies the ability to adapt, to appreciate and to care. With these positive characteristics, people around me experience freedom, love and kindness,” Rolene said.

Stefan told the group of students that it is important to surround yourself with people who can lift you up, especially in difficult times.

Rudi Buys, Dean: Student Affairs at the UFS, presented Rolene, Stefan and the entire Young Guns team, together with their coach, Jaco Swanepoel, certificates in recognition of excellence.

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