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05 December 2024 | Story Dr Cindé Greyling | Photo Kaleidoscope
MACE Winners 2024
From left to right: Burneline Kaars (Head: Employee Wellness and Organisational Development), Dr WP Wahl (Student Life Director), Linda Greyling (Senior Officer: Special Projects, Student Recruitment Services), Gerben Van Niekerk (Senior Officer: Kovsie Support Services), Malia Maranyane (Senior Officer: Undergraduate Marketing, Student Recruitment Services), Nomonde Mbadi (Student Recruitment Services Director), and Susan Van Jaarsveld (Senior Director: Human Resources).

On 28 November 2024, the University of the Free State (UFS) did it again – reigned as champions at the annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards and walking away with two of the top awards: the MACE Award for Outstanding Research and the Severus Cerff Award for Consistent Excellence.

KovsieX was named the overall winner of the MACE Award for Outstanding Research. This award is made to the entry with the highest score in research, clearly demonstrating how research has supported the strategic objectives of the institution and the project. KovsieX is a multiplatform approach designed to leverage the strengths of diverse media channels. This digitalisation aligns with Vision 130, leveraging emerging technologies to enhance teaching and learning quality and efficiency of non-academic support structures and systems.

The UFS’ entries were of such high quality that the university won the sought-after Severus Cerff Award for Consistent Excellence. This award is based on the number of entries entered by an institution and the number and level of those entries winning awards. The award is therefore made to the institution with the highest success ratio.

Furthermore, the UFS Matriculant of the Year event received a Silver Award – entries scoring 5.75 or higher earn a Silver Award, placing this event among some of the top achievers in the events category. Three UFS entries received Gold Awards and were the winners in their respective categories: KovsieChat (Digital Channels), 2024 Women’s Day Breakfast (Events), and KovsieX (Stakeholder Engagement Campaigns). This is a magnificent achievement for the UFS.

"Winning a MACE award at this early stage is proof that KovsieX is not just meeting national standards – it’s setting them. If we can achieve this level of excellence now, imagine how we’ll compete on the global stage when the project is fully realised,” says Gerben van Niekerk, Student Media Manager.

Lacea Loader, Senior Director: Communication and Marketing and Coordinator of the MACE Excellence Awards, explained that a record number of entries were received for the Excellence Awards this year. “We are ecstatic about the direction of communication at the UFS and that the university has been able to maintain the quality of its entries in recent years,” says Loader.

The MACE Excellence Awards takes place annually as part of the MACE National Conference, recognising and celebrating excellence and the achievements of specialists and practitioners in marketing, advancement, and communication in the higher-education sector. This year, the Cape Peninsula University of Technology (CPUT) hosted the conference from 27 to 28 November 2024.

In 2023, the UFS won 11 awards, including the Chairperson’s Award of Excellence. 

News Archive

Kovsie Culture Week delves up diamonds
2014-08-07

The finals of Kovsie Culture Week recently took place at the Centenary Complex on our Bloemfontein Campus. The event was hosted by the Arts and Culture Office and Hlonipa Matshamba: SRC Arts and Culture.

A week filled with fierce competition, close scrutiny and gruelling auditions provided a nerve-racking build-up to the finals. In front of a jam-packed audience, the finalists had to put their best foot forward. The rich variety of acts and talents were divided into categories ranging from dancing, singing groups and Idols to written and recited poetry, photography and visual art.

“The aim of Kovsie Culture Week was to provide a platform for students to display and share their talents and also to give recognition to students, from both on and off campus by means of this competition,” said Matshamba.

The first prize winners, per category, were:

  • Photography: Jansie Malan
  • Written poetry: Wian de Wet
  • Recited poetry: Tebogo Letsoara
  • Dance: Aisha Paswa
  • Singing groups: (LT)2 *squared
  • Idols: Delia Moumakwe
  • Visual art: Francine Kurt

“I joined the competition to share the effect of my special photo that shows the socio-economic indifferences and hardships that other people are facing,” Jansie Malan, a first-year BSc Consumer Science student, said. Delia Moumakwe, a second-year BA Industrial Psychology student, said that “I am grateful for my prize as a token of recognition and being afforded a recording deal sponsored by DJ’s Recording Studio.”

Matshamba added that the Kovsie community is thriving in the arts and we need to support that by providing similar opportunities. She also encouraged students to realise the treasure of their inner talents by making use of the Arts and Culture offices in various departments.

Economic and Management Sciences

Education

Health Sciences

The Humanities

Law

Natural and Agricultural Sciences

Theology and Religion

Open Distance Learning

Business School

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