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05 December 2024 | Story Dr Cindé Greyling | Photo Kaleidoscope
MACE Winners 2024
From left to right: Burneline Kaars (Head: Employee Wellness and Organisational Development), Dr WP Wahl (Student Life Director), Linda Greyling (Senior Officer: Special Projects, Student Recruitment Services), Gerben Van Niekerk (Senior Officer: Kovsie Support Services), Malia Maranyane (Senior Officer: Undergraduate Marketing, Student Recruitment Services), Nomonde Mbadi (Student Recruitment Services Director), and Susan Van Jaarsveld (Senior Director: Human Resources).

On 28 November 2024, the University of the Free State (UFS) did it again – reigned as champions at the annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards and walking away with two of the top awards: the MACE Award for Outstanding Research and the Severus Cerff Award for Consistent Excellence.

KovsieX was named the overall winner of the MACE Award for Outstanding Research. This award is made to the entry with the highest score in research, clearly demonstrating how research has supported the strategic objectives of the institution and the project. KovsieX is a multiplatform approach designed to leverage the strengths of diverse media channels. This digitalisation aligns with Vision 130, leveraging emerging technologies to enhance teaching and learning quality and efficiency of non-academic support structures and systems.

The UFS’ entries were of such high quality that the university won the sought-after Severus Cerff Award for Consistent Excellence. This award is based on the number of entries entered by an institution and the number and level of those entries winning awards. The award is therefore made to the institution with the highest success ratio.

Furthermore, the UFS Matriculant of the Year event received a Silver Award – entries scoring 5.75 or higher earn a Silver Award, placing this event among some of the top achievers in the events category. Three UFS entries received Gold Awards and were the winners in their respective categories: KovsieChat (Digital Channels), 2024 Women’s Day Breakfast (Events), and KovsieX (Stakeholder Engagement Campaigns). This is a magnificent achievement for the UFS.

"Winning a MACE award at this early stage is proof that KovsieX is not just meeting national standards – it’s setting them. If we can achieve this level of excellence now, imagine how we’ll compete on the global stage when the project is fully realised,” says Gerben van Niekerk, Student Media Manager.

Lacea Loader, Senior Director: Communication and Marketing and Coordinator of the MACE Excellence Awards, explained that a record number of entries were received for the Excellence Awards this year. “We are ecstatic about the direction of communication at the UFS and that the university has been able to maintain the quality of its entries in recent years,” says Loader.

The MACE Excellence Awards takes place annually as part of the MACE National Conference, recognising and celebrating excellence and the achievements of specialists and practitioners in marketing, advancement, and communication in the higher-education sector. This year, the Cape Peninsula University of Technology (CPUT) hosted the conference from 27 to 28 November 2024.

In 2023, the UFS won 11 awards, including the Chairperson’s Award of Excellence. 

News Archive

Inaugural lecture celebrates Qwaqwa founder, Morena Mopeli Mokhachane
2014-09-12

 

Photo: RooistoelTV

Every historical era presents its own challenges and creates its own leaders who take up the call to address those challenges.

This was expressed by Dr Nyefolo Malete who presented the Inaugural Memorial Lecture on 6 September 2014 at the Qwaqwa Campus. The lecture honoured the live of the Qwaqwa founder, Morena Paulus Mopeli Mokhachane.

Dr Malete said that Morena Mopeli played his part in history as a skilled negotiator, formidable team player and a liberator who held good human relations in high regard.

“Morena Mopeli lived at the time when Southern Africa was experiencing a moment of frustration and despair. It was faced with conflicts, battles, starvation and turmoil in preparation for a transformation that was to serve as the mirror of the political and social stage which existed until 1994,” Dr Malete said.

“He was a hopeful leader and thinker who played a critical role in assisting his brother Moshoeshoe to build and protect Lesotho where it was humanly possible. He participated in most of the negotiations with all the groups to create peace and protect the borders of Lesotho. He was a good, intelligent and formidable diplomat who was aware of his role as a leader. He was aware that he could influence the future through dialogue.”

Dr Malete said that Africa needs leaders like Mopeli. Leaders who can expand the capacity to remain open to possibilities and “envision a positive future in the face of uncertainty and to creatively construct pathways that can be embraced by all people who collectively seek to turn possibilities into reality.”

In attendance at the lecture were dignitaries from the Lesotho Royal House, the Free State Provincial Government and the Free State House of Traditional Leaders. 

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