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UFS wins top awards at the 2024 Mace Excellence Awards

05 December 2024 | Story Dr Cindé Greyling | Photo Kaleidoscope

MACE Winners 2024 — From left to right: Burneline Kaars (Head: Employee Wellness and Organisational Development), Dr WP Wahl (Student Life Director), Linda Greyling (Senior Officer: Special Projects, Student Recruitment Services), Gerben Van Niekerk (Senior Officer: Kovsie Support Services), Malia Maranyane (Senior Officer: Undergraduate Marketing, Student Recruitment Services), Nomonde Mbadi (Student Recruitment Services Director), and Susan Van Jaarsveld (Senior Director: Human Resources).

On 28 November 2024, the University of the Free State (UFS) did it again – reigned as champions at the annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards and walking away with two of the top awards: the MACE Award for Outstanding Research and the Severus Cerff Award for Consistent Excellence.

KovsieX was named the overall winner of the MACE Award for Outstanding Research. This award is made to the entry with the highest score in research, clearly demonstrating how research has supported the strategic objectives of the institution and the project. KovsieX is a multiplatform approach designed to leverage the strengths of diverse media channels. This digitalisation aligns with Vision 130, leveraging emerging technologies to enhance teaching and learning quality and efficiency of non-academic support structures and systems.

The UFS’ entries were of such high quality that the university won the sought-after Severus Cerff Award for Consistent Excellence. This award is based on the number of entries entered by an institution and the number and level of those entries winning awards. The award is therefore made to the institution with the highest success ratio.

Furthermore, the UFS Matriculant of the Year event received a Silver Award – entries scoring 5.75 or higher earn a Silver Award, placing this event among some of the top achievers in the events category. Three UFS entries received Gold Awards and were the winners in their respective categories: KovsieChat (Digital Channels), 2024 Women’s Day Breakfast (Events), and KovsieX (Stakeholder Engagement Campaigns). This is a magnificent achievement for the UFS.

"Winning a MACE award at this early stage is proof that KovsieX is not just meeting national standards – it’s setting them. If we can achieve this level of excellence now, imagine how we’ll compete on the global stage when the project is fully realised,” says Gerben van Niekerk, Student Media Manager.

Lacea Loader, Senior Director: Communication and Marketing and Coordinator of the MACE Excellence Awards, explained that a record number of entries were received for the Excellence Awards this year. “We are ecstatic about the direction of communication at the UFS and that the university has been able to maintain the quality of its entries in recent years,” says Loader.

The MACE Excellence Awards takes place annually as part of the MACE National Conference, recognising and celebrating excellence and the achievements of specialists and practitioners in marketing, advancement, and communication in the higher-education sector. This year, the Cape Peninsula University of Technology (CPUT) hosted the conference from 27 to 28 November 2024.

In 2023, the UFS won 11 awards, including the Chairperson’s Award of Excellence.

News Archive

UFS sympathises with exchange students from Virginia Tech

2007-04-18

The University of the Free State (UFS) is shocked by the news of the tragedy that happened yesterday at Virginia Tech in the United States of America (USA).

Sixteen (16) students from Virginia Tech are currently studying at the Main Campus of the UFS in Bloemfontein on an exchange programme of six months.

The students are devastated because of the loss of their friends who were killed when an armed man opened fire on a hostel and classroom on the Blacksburg Campus of Virginia Tech, killing at least 33 people.

“The exchange programme between the UFS and Virginia Tech, which was implemented in 1998, stipulates that selected students from both institutions will study at the other institution for six months on an annual basis as part of the completion of their undergraduate studies. Approximately 120 students from both institutions have taken part in the exchange programme over the past couple of years,” said Prof. Izak Groenewald, co-ordinator of the agreement and Director of the UFS Centre for Sustainable Agriculture and Rural Development.

According to Prof. Groenewald no students from the UFS are currently studying at Virginia Tech. “The students from Virginia Tech who are currently studying on the Main Campus are all in their third-year in agriculture and the biological sciences. They will be staying here until the completion of the June examinations, when they will return to Virginia Tech,” said Prof. Groenewald.

According to the Rector and Vice-Chancellor, Prof. Frederick Fourie, the UFS has already made the necessary arrangements for the students to receive pastoral and psychological counselling. “We are doing everything in our power to support them and to bring them in touch with their friends on the Blacksburg Campus,” said Prof. Fourie.

According to Prof. Groenewald the American Ambassador in South Africa, Mr Eric M. Bost, will be talking telephonically to the students this afternoon (17 April 2007).

Media release
Issued by: Lacea Loader
Assistant Director: Media Liaison
Tel: 051 401 2584
Cell: 083 645 2454
E-mail: loaderl@ufs.ac.za
17 April 2007

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