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UFS wins top awards at the 2024 Mace Excellence Awards

05 December 2024 | Story Dr Cindé Greyling | Photo Kaleidoscope

MACE Winners 2024 — From left to right: Burneline Kaars (Head: Employee Wellness and Organisational Development), Dr WP Wahl (Student Life Director), Linda Greyling (Senior Officer: Special Projects, Student Recruitment Services), Gerben Van Niekerk (Senior Officer: Kovsie Support Services), Malia Maranyane (Senior Officer: Undergraduate Marketing, Student Recruitment Services), Nomonde Mbadi (Student Recruitment Services Director), and Susan Van Jaarsveld (Senior Director: Human Resources).

On 28 November 2024, the University of the Free State (UFS) did it again – reigned as champions at the annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards and walking away with two of the top awards: the MACE Award for Outstanding Research and the Severus Cerff Award for Consistent Excellence.

KovsieX was named the overall winner of the MACE Award for Outstanding Research. This award is made to the entry with the highest score in research, clearly demonstrating how research has supported the strategic objectives of the institution and the project. KovsieX is a multiplatform approach designed to leverage the strengths of diverse media channels. This digitalisation aligns with Vision 130, leveraging emerging technologies to enhance teaching and learning quality and efficiency of non-academic support structures and systems.

The UFS’ entries were of such high quality that the university won the sought-after Severus Cerff Award for Consistent Excellence. This award is based on the number of entries entered by an institution and the number and level of those entries winning awards. The award is therefore made to the institution with the highest success ratio.

Furthermore, the UFS Matriculant of the Year event received a Silver Award – entries scoring 5.75 or higher earn a Silver Award, placing this event among some of the top achievers in the events category. Three UFS entries received Gold Awards and were the winners in their respective categories: KovsieChat (Digital Channels), 2024 Women’s Day Breakfast (Events), and KovsieX (Stakeholder Engagement Campaigns). This is a magnificent achievement for the UFS.

"Winning a MACE award at this early stage is proof that KovsieX is not just meeting national standards – it’s setting them. If we can achieve this level of excellence now, imagine how we’ll compete on the global stage when the project is fully realised,” says Gerben van Niekerk, Student Media Manager.

Lacea Loader, Senior Director: Communication and Marketing and Coordinator of the MACE Excellence Awards, explained that a record number of entries were received for the Excellence Awards this year. “We are ecstatic about the direction of communication at the UFS and that the university has been able to maintain the quality of its entries in recent years,” says Loader.

The MACE Excellence Awards takes place annually as part of the MACE National Conference, recognising and celebrating excellence and the achievements of specialists and practitioners in marketing, advancement, and communication in the higher-education sector. This year, the Cape Peninsula University of Technology (CPUT) hosted the conference from 27 to 28 November 2024.

In 2023, the UFS won 11 awards, including the Chairperson’s Award of Excellence.

News Archive

Human Rights Desk takes up anti-xenophobia initiative

2015-05-06

In light of the recent violent attacks on foreigners in South Africa, the University of the Free State’s (UFS) Human Rights Desk hosted a symposium on the issue of xenophobia on Wednesday 29 April 2015 on the Bloemfontein Campus. In collaboration with volunteers from the Institute of Reconciliation and Social Justice (IRSJ), students had the opportunity to discuss the underlying issues of the problem.

Joe Besigye, Numpumelelo Ngcobo, Phiwe Mathe, and Dr Christian Williams lead the symposium. The panel aimed at providing guidance, answers, and explanations to the different narratives offered in the wake of the conflict. The underlying reasons for the conflict were investigated, which included socio-economic factors as well as the afrocentric tone of the events. Possible aggravating factors – such as the misplacement of blame and a South African culture of entitlement – also came under scrutiny. In addition, the discussion looked at the need to take into account the perspectives of non-South Africans on African conflicts.

After the symposium, Kovsie students gathered at the Thakaneng Bridge where Vice-Chancellor and Rector, Prof Jonathan Jansen, addressed the group. Carrying posters with ‘No to Xenophobia’ messages, the students then marched across the campus to show their support for anti-xenophobia.

The IRSJ – which the Human Rights Desk forms part of – has spearheaded the No-to-Racism/Yes-to-Equality Campaign launched in March 2015 across all three campuses. Under the guidance of the IRSJ, the Kovsie community has regularly been publicly showing their solidarity against all forms of discrimination.

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