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05 December 2024 | Story Dr Cindé Greyling | Photo Kaleidoscope
MACE Winners 2024
From left to right: Burneline Kaars (Head: Employee Wellness and Organisational Development), Dr WP Wahl (Student Life Director), Linda Greyling (Senior Officer: Special Projects, Student Recruitment Services), Gerben Van Niekerk (Senior Officer: Kovsie Support Services), Malia Maranyane (Senior Officer: Undergraduate Marketing, Student Recruitment Services), Nomonde Mbadi (Student Recruitment Services Director), and Susan Van Jaarsveld (Senior Director: Human Resources).

On 28 November 2024, the University of the Free State (UFS) did it again – reigned as champions at the annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards and walking away with two of the top awards: the MACE Award for Outstanding Research and the Severus Cerff Award for Consistent Excellence.

KovsieX was named the overall winner of the MACE Award for Outstanding Research. This award is made to the entry with the highest score in research, clearly demonstrating how research has supported the strategic objectives of the institution and the project. KovsieX is a multiplatform approach designed to leverage the strengths of diverse media channels. This digitalisation aligns with Vision 130, leveraging emerging technologies to enhance teaching and learning quality and efficiency of non-academic support structures and systems.

The UFS’ entries were of such high quality that the university won the sought-after Severus Cerff Award for Consistent Excellence. This award is based on the number of entries entered by an institution and the number and level of those entries winning awards. The award is therefore made to the institution with the highest success ratio.

Furthermore, the UFS Matriculant of the Year event received a Silver Award – entries scoring 5.75 or higher earn a Silver Award, placing this event among some of the top achievers in the events category. Three UFS entries received Gold Awards and were the winners in their respective categories: KovsieChat (Digital Channels), 2024 Women’s Day Breakfast (Events), and KovsieX (Stakeholder Engagement Campaigns). This is a magnificent achievement for the UFS.

"Winning a MACE award at this early stage is proof that KovsieX is not just meeting national standards – it’s setting them. If we can achieve this level of excellence now, imagine how we’ll compete on the global stage when the project is fully realised,” says Gerben van Niekerk, Student Media Manager.

Lacea Loader, Senior Director: Communication and Marketing and Coordinator of the MACE Excellence Awards, explained that a record number of entries were received for the Excellence Awards this year. “We are ecstatic about the direction of communication at the UFS and that the university has been able to maintain the quality of its entries in recent years,” says Loader.

The MACE Excellence Awards takes place annually as part of the MACE National Conference, recognising and celebrating excellence and the achievements of specialists and practitioners in marketing, advancement, and communication in the higher-education sector. This year, the Cape Peninsula University of Technology (CPUT) hosted the conference from 27 to 28 November 2024.

In 2023, the UFS won 11 awards, including the Chairperson’s Award of Excellence. 

News Archive

New SADC Groundwater Management Institute will strengthen UFS footprint in Africa
2015-07-30

Prof Danie Vermeulen
Photo: Anja Aucamp

The new SADC Groundwater Management Institute (SADC GMI) will be fully operational in 2016, says Prof Danie Vermeulen, Head of the Institute for Groundwater Studies (IGS) at the University of the Free State.

The SADC GMI will have its offices in the IGS building on the Bloemfontein Campus. The UFS will be responsible for the financial side of the operation. The IGS, SADC member states, and the World Bank are co-operating on this project, which will build sustainable groundwater management across regional borders.  Universities in the region tendered for the project, but the proposal by the IGS towered above the rest, Prof Vermeulen says.

The SADC GMI will strengthen the capacity of institutions to establish sustainable groundwater management. It will promote the management and development of groundwater infrastructures, and advance knowledge about national and trans-boundary groundwater. With the establishment of the new institute, research will be conducted, knowledge shared, and capacity built.

Prof Vermeulen says research has shown that groundwater is a primary source of water for more than 70% of the 250 million people in the drought-prone SADC region. The rapid expansion of commercial farming and industry is putting great pressure on water resources; 67% of all water is used in agriculture.

The new institute is an important instrument for the UFS to strengthen its footprint in Africa.  “The SADC GMI is about distributing knowledge across the SADC region. It is important for the UFS to extend into Africa. The official collaboration between the UFS, the World Bank, and the SADC countries enables us to reach the goal,” Prof Vermeulen says.

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