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05 December 2024 | Story Dr Cindé Greyling | Photo Kaleidoscope
MACE Winners 2024
From left to right: Burneline Kaars (Head: Employee Wellness and Organisational Development), Dr WP Wahl (Student Life Director), Linda Greyling (Senior Officer: Special Projects, Student Recruitment Services), Gerben Van Niekerk (Senior Officer: Kovsie Support Services), Malia Maranyane (Senior Officer: Undergraduate Marketing, Student Recruitment Services), Nomonde Mbadi (Student Recruitment Services Director), and Susan Van Jaarsveld (Senior Director: Human Resources).

On 28 November 2024, the University of the Free State (UFS) did it again – reigned as champions at the annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards and walking away with two of the top awards: the MACE Award for Outstanding Research and the Severus Cerff Award for Consistent Excellence.

KovsieX was named the overall winner of the MACE Award for Outstanding Research. This award is made to the entry with the highest score in research, clearly demonstrating how research has supported the strategic objectives of the institution and the project. KovsieX is a multiplatform approach designed to leverage the strengths of diverse media channels. This digitalisation aligns with Vision 130, leveraging emerging technologies to enhance teaching and learning quality and efficiency of non-academic support structures and systems.

The UFS’ entries were of such high quality that the university won the sought-after Severus Cerff Award for Consistent Excellence. This award is based on the number of entries entered by an institution and the number and level of those entries winning awards. The award is therefore made to the institution with the highest success ratio.

Furthermore, the UFS Matriculant of the Year event received a Silver Award – entries scoring 5.75 or higher earn a Silver Award, placing this event among some of the top achievers in the events category. Three UFS entries received Gold Awards and were the winners in their respective categories: KovsieChat (Digital Channels), 2024 Women’s Day Breakfast (Events), and KovsieX (Stakeholder Engagement Campaigns). This is a magnificent achievement for the UFS.

"Winning a MACE award at this early stage is proof that KovsieX is not just meeting national standards – it’s setting them. If we can achieve this level of excellence now, imagine how we’ll compete on the global stage when the project is fully realised,” says Gerben van Niekerk, Student Media Manager.

Lacea Loader, Senior Director: Communication and Marketing and Coordinator of the MACE Excellence Awards, explained that a record number of entries were received for the Excellence Awards this year. “We are ecstatic about the direction of communication at the UFS and that the university has been able to maintain the quality of its entries in recent years,” says Loader.

The MACE Excellence Awards takes place annually as part of the MACE National Conference, recognising and celebrating excellence and the achievements of specialists and practitioners in marketing, advancement, and communication in the higher-education sector. This year, the Cape Peninsula University of Technology (CPUT) hosted the conference from 27 to 28 November 2024.

In 2023, the UFS won 11 awards, including the Chairperson’s Award of Excellence. 

News Archive

FASSET funding bid secures R54 million for black accounting students
2015-08-28

The Centre for Accounting in the Faculty of Economic and Management Sciences has made great strides with its INTRABAS projects, which support the development of black student enrolment and performance in Accounting Studies.

Recently, the university won four bids that have secured R54 million in funding from the Finance and Accounting Services Sector Education and Training Authority (FASSET) for 2016.  This funding will  support the teaching and learning initiatives of 960 black accounting students enrolling for the following four accounting programmes: BAcc, BCom(Acc), BAcc(Hons)/PGDipCA and BCom(Hons in Acc)/PGDipGA.The benefit to these students is the envisaged increase in throughput rates by 10% from year- to- year until the Honours year.  This covers tuition fees, text books, and extra tutorials, including autumn, winter and spring boot camps.

“FASSET funding will give the Centre for Accounting an opportunity to strengthen our current student-centered teaching model” said Prof Hentie van Wyk, Programme Director: Training of Accountants at the UFS.

The Centre for Accounting has a “1” accreditation grading from the South African Institute of Chartered Accountants (SAICA), and has achieved an 80% average success rate over the past three years in the Initial Test of Competency (ITC) of SAICA.

Download the application form for FASSET funding or collect one at the Centre for Accounting at the Faculty of Economic and Management Sciences.  The closing date for applications is 31 October 2015.

For more information, contact Dirkelien de Beer on +27(0)51 401 3688 debeerdb@ufs.ac.za /Prof Hentie van Wyk vanwykha@ufs.ac.za

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