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05 December 2024 | Story Dr Cindé Greyling | Photo Kaleidoscope
MACE Winners 2024
From left to right: Burneline Kaars (Head: Employee Wellness and Organisational Development), Dr WP Wahl (Student Life Director), Linda Greyling (Senior Officer: Special Projects, Student Recruitment Services), Gerben Van Niekerk (Senior Officer: Kovsie Support Services), Malia Maranyane (Senior Officer: Undergraduate Marketing, Student Recruitment Services), Nomonde Mbadi (Student Recruitment Services Director), and Susan Van Jaarsveld (Senior Director: Human Resources).

On 28 November 2024, the University of the Free State (UFS) did it again – reigned as champions at the annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards and walking away with two of the top awards: the MACE Award for Outstanding Research and the Severus Cerff Award for Consistent Excellence.

KovsieX was named the overall winner of the MACE Award for Outstanding Research. This award is made to the entry with the highest score in research, clearly demonstrating how research has supported the strategic objectives of the institution and the project. KovsieX is a multiplatform approach designed to leverage the strengths of diverse media channels. This digitalisation aligns with Vision 130, leveraging emerging technologies to enhance teaching and learning quality and efficiency of non-academic support structures and systems.

The UFS’ entries were of such high quality that the university won the sought-after Severus Cerff Award for Consistent Excellence. This award is based on the number of entries entered by an institution and the number and level of those entries winning awards. The award is therefore made to the institution with the highest success ratio.

Furthermore, the UFS Matriculant of the Year event received a Silver Award – entries scoring 5.75 or higher earn a Silver Award, placing this event among some of the top achievers in the events category. Three UFS entries received Gold Awards and were the winners in their respective categories: KovsieChat (Digital Channels), 2024 Women’s Day Breakfast (Events), and KovsieX (Stakeholder Engagement Campaigns). This is a magnificent achievement for the UFS.

"Winning a MACE award at this early stage is proof that KovsieX is not just meeting national standards – it’s setting them. If we can achieve this level of excellence now, imagine how we’ll compete on the global stage when the project is fully realised,” says Gerben van Niekerk, Student Media Manager.

Lacea Loader, Senior Director: Communication and Marketing and Coordinator of the MACE Excellence Awards, explained that a record number of entries were received for the Excellence Awards this year. “We are ecstatic about the direction of communication at the UFS and that the university has been able to maintain the quality of its entries in recent years,” says Loader.

The MACE Excellence Awards takes place annually as part of the MACE National Conference, recognising and celebrating excellence and the achievements of specialists and practitioners in marketing, advancement, and communication in the higher-education sector. This year, the Cape Peninsula University of Technology (CPUT) hosted the conference from 27 to 28 November 2024.

In 2023, the UFS won 11 awards, including the Chairperson’s Award of Excellence. 

News Archive

Researchers reach out across continents in giraffe research
2015-09-18

Dr Francois Deacon and Prof Fred Bercovitch
busy with field work.

Researcher Dr Francois Deacon from the Department of Animal, Wildlife, and Grassland Sciences at the University of the Free State is conducting research with renowned wildlife scientist, Prof Fred Bercovitch, from the Center for International Collaboration and Advanced Studies in Primatology, Kyoto University Primate Research Institute in Japan.

Dr Deacon’s ground-breaking research has attracted international media attention. Together with Prof Nico Smit, he equipped giraffes with GPS collars, and conducted research based on this initiative. “Satellite tracking is proving to be extremely valuable in the wildlife environment. The unit is based on a mobile global two-way communication platform, utilising two-way data satellite communication, complete with GPS systems.”

Prof Bercovitch was involved with GPS tracking from elephants to koala bears.

Some of the highlights of the joint research on giraffes by Dr Deacon and Prof Bercovitch focus on:
 
• How much time do certain giraffes spend with, and away from, one another
• How do the home ranges of herds and individual giraffe overlap
• Do genetically-related animals spend more time together than non-genetically-related animals
• How much time do the young bulls, adult bulls, and dominant bulls spend with cow herds
• Herd interactions and social behaviours of giraffe
• The role of the veld and diet on animal behaviour and distribution

 

Their research article, “Gazing at a giraffe gyroscope: Where are we going?”, which was published in the African Journal of Ecology, assesses recent research by exploring five primary questions:

- How many (sub) species of giraffe exist?
- What are the dynamics of giraffe herds?
- How do giraffe communicate?
- What is the role of sexual selection in giraffe reproduction?
- How many giraffe reside in Africa?

They conclude this article by emphasising that the most essential issue is to develop conservation management plans that will save a wonderful species from extinction, and which will also enable scientists to conduct additional research aimed at answering their five questions.

In addition, they are working together on a grand proposal to get National Geographic to cover their work.

 

 

 

 

 

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