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UFS wins top awards at the 2024 Mace Excellence Awards

05 December 2024 | Story Dr Cindé Greyling | Photo Kaleidoscope

MACE Winners 2024 — From left to right: Burneline Kaars (Head: Employee Wellness and Organisational Development), Dr WP Wahl (Student Life Director), Linda Greyling (Senior Officer: Special Projects, Student Recruitment Services), Gerben Van Niekerk (Senior Officer: Kovsie Support Services), Malia Maranyane (Senior Officer: Undergraduate Marketing, Student Recruitment Services), Nomonde Mbadi (Student Recruitment Services Director), and Susan Van Jaarsveld (Senior Director: Human Resources).

On 28 November 2024, the University of the Free State (UFS) did it again – reigned as champions at the annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards and walking away with two of the top awards: the MACE Award for Outstanding Research and the Severus Cerff Award for Consistent Excellence.

KovsieX was named the overall winner of the MACE Award for Outstanding Research. This award is made to the entry with the highest score in research, clearly demonstrating how research has supported the strategic objectives of the institution and the project. KovsieX is a multiplatform approach designed to leverage the strengths of diverse media channels. This digitalisation aligns with Vision 130, leveraging emerging technologies to enhance teaching and learning quality and efficiency of non-academic support structures and systems.

The UFS’ entries were of such high quality that the university won the sought-after Severus Cerff Award for Consistent Excellence. This award is based on the number of entries entered by an institution and the number and level of those entries winning awards. The award is therefore made to the institution with the highest success ratio.

Furthermore, the UFS Matriculant of the Year event received a Silver Award – entries scoring 5.75 or higher earn a Silver Award, placing this event among some of the top achievers in the events category. Three UFS entries received Gold Awards and were the winners in their respective categories: KovsieChat (Digital Channels), 2024 Women’s Day Breakfast (Events), and KovsieX (Stakeholder Engagement Campaigns). This is a magnificent achievement for the UFS.

"Winning a MACE award at this early stage is proof that KovsieX is not just meeting national standards – it’s setting them. If we can achieve this level of excellence now, imagine how we’ll compete on the global stage when the project is fully realised,” says Gerben van Niekerk, Student Media Manager.

Lacea Loader, Senior Director: Communication and Marketing and Coordinator of the MACE Excellence Awards, explained that a record number of entries were received for the Excellence Awards this year. “We are ecstatic about the direction of communication at the UFS and that the university has been able to maintain the quality of its entries in recent years,” says Loader.

The MACE Excellence Awards takes place annually as part of the MACE National Conference, recognising and celebrating excellence and the achievements of specialists and practitioners in marketing, advancement, and communication in the higher-education sector. This year, the Cape Peninsula University of Technology (CPUT) hosted the conference from 27 to 28 November 2024.

In 2023, the UFS won 11 awards, including the Chairperson’s Award of Excellence.

News Archive

A Kovsie friend in need is a Kovsie friend indeed

2015-09-23

Several student organisations have recently started
initiatives to lessen the burden on needy students,
and on the broader community. It is because of
these initiatives that donations of food, commodities
and clothes reached the No Student Hungry (NSH)
Bursary Programme at the University of the Free State.
Photo: René-Jean van der Berg

Kovsie students have often showed that a friend in need is a friend indeed. Several student organisations have recently started initiatives to lessen the burden on needy students, and on the broader community.

It is because of these initiatives that donations of food, commodities and clothes reached the No Student Hungry (NSH) Bursary Programme at the University of the Free State.

The Rag Community Service and NSH offices are extremely grateful to students and staff for their selfless donations, also in respect of the difference these initiatives are making to Kovsies’ chances of having a better future.

The food and commodities will be distributed to the community, while the clothing donations are used for regular clothing sales in order to raise funds.

The food donations included a substantial donation from the support organisation, Gift of the Givers. The organisation heard about the NSH Bursary Programme and, due to the scope of the student-hunger problem, decided to become involved.

“This is an excellent initiative, and the passion with which it is driven motivated us to make a donation,” said Ms Emily Thomas, representative from Gift of the Givers.

Ms Karen Scheepers, Assistant-Director: Student Life responsible for Rag Community Service, said the recent donations and initiatives are proof that the Kovsie community really cares for each other.

“I found it amazing how willing students were to help and to give. From the moment we asked for help, students arrived at our offices with loads of stuff.”

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