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05 December 2024 | Story Dr Cindé Greyling | Photo Kaleidoscope
MACE Winners 2024
From left to right: Burneline Kaars (Head: Employee Wellness and Organisational Development), Dr WP Wahl (Student Life Director), Linda Greyling (Senior Officer: Special Projects, Student Recruitment Services), Gerben Van Niekerk (Senior Officer: Kovsie Support Services), Malia Maranyane (Senior Officer: Undergraduate Marketing, Student Recruitment Services), Nomonde Mbadi (Student Recruitment Services Director), and Susan Van Jaarsveld (Senior Director: Human Resources).

On 28 November 2024, the University of the Free State (UFS) did it again – reigned as champions at the annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards and walking away with two of the top awards: the MACE Award for Outstanding Research and the Severus Cerff Award for Consistent Excellence.

KovsieX was named the overall winner of the MACE Award for Outstanding Research. This award is made to the entry with the highest score in research, clearly demonstrating how research has supported the strategic objectives of the institution and the project. KovsieX is a multiplatform approach designed to leverage the strengths of diverse media channels. This digitalisation aligns with Vision 130, leveraging emerging technologies to enhance teaching and learning quality and efficiency of non-academic support structures and systems.

The UFS’ entries were of such high quality that the university won the sought-after Severus Cerff Award for Consistent Excellence. This award is based on the number of entries entered by an institution and the number and level of those entries winning awards. The award is therefore made to the institution with the highest success ratio.

Furthermore, the UFS Matriculant of the Year event received a Silver Award – entries scoring 5.75 or higher earn a Silver Award, placing this event among some of the top achievers in the events category. Three UFS entries received Gold Awards and were the winners in their respective categories: KovsieChat (Digital Channels), 2024 Women’s Day Breakfast (Events), and KovsieX (Stakeholder Engagement Campaigns). This is a magnificent achievement for the UFS.

"Winning a MACE award at this early stage is proof that KovsieX is not just meeting national standards – it’s setting them. If we can achieve this level of excellence now, imagine how we’ll compete on the global stage when the project is fully realised,” says Gerben van Niekerk, Student Media Manager.

Lacea Loader, Senior Director: Communication and Marketing and Coordinator of the MACE Excellence Awards, explained that a record number of entries were received for the Excellence Awards this year. “We are ecstatic about the direction of communication at the UFS and that the university has been able to maintain the quality of its entries in recent years,” says Loader.

The MACE Excellence Awards takes place annually as part of the MACE National Conference, recognising and celebrating excellence and the achievements of specialists and practitioners in marketing, advancement, and communication in the higher-education sector. This year, the Cape Peninsula University of Technology (CPUT) hosted the conference from 27 to 28 November 2024.

In 2023, the UFS won 11 awards, including the Chairperson’s Award of Excellence. 

News Archive

Meet our Council: MEC Tate Makgoe – A proud vision for all
2016-06-07

Description: Tate Makgoe  Tags: Tate Makgoe

MEC Tate Makgoe
Photo: Stephen Collett

The MEC of Education in the Free State, Mr Pule Herbert Isak Makgoe, is serving his third term on the UFS Council.

MEC Tate Makgoe, as he is known, holds a Chemical Engineering degree from the Technikon Vaal Triangle, a Bachelor of Commerce degree from Unisa, an Honours in Commerce degree from the UFS, and a Master’s degree in Business Leadership from Unisa.

Early years
From an early age, he was acutely aware of the delicate and volatile political landscape in the country caused by draconian apartheid policies. He has been active in the political realm since 1984, when he left the country to join the ANC’s military wing, Umkhonto we Sizwe, in exile.

“I have devoted my life to the disadvantaged and marginalised in order to realise fully the objectives of true political transformation, and the total eradication of grinding poverty,” he says. His political activism landed him in Sun City prison from 1986 to 1991.

After the unbanning of the ANC, MEC Makgoe became a Northern Free State regional executive member and, in 1994, he was appointed as the ANC’s election campaign manager in the Free State. He has also served as provincial treasurer, and as a member of the executive committee of the ANC in the province.

MEC Makgoe’s current position

After serving as MEC in five portfolios in the Free State Province at different times - Finance, Tourism and Environmental Affairs, Agriculture, Public Safety and Security, and Finance – MEC Makgoe was appointed as MEC for Education in 2009, a position he has held ever since.

In 2014, he received the prestigious Ubuntu Award for Education by the Turquoise Harmony Institute for his outstanding leadership role in steering the department to produce the highest matric pass rate in the country of 87,4%. Previous recipients of the Ubuntu Award include late former president, Nelson Mandela, and anti-apartheid struggle icon, Ahmed Kathrada.

Recipient of Kovsie Alumni Cum Laude Award

MEC Makgoe is also a former recipient of the Kovsie Alumni Cum Laude Award. The Cum Laude Award is bestowed occasionally on an alumnus for outstanding service or achievement on regional, national, or international level in his/her field of work. He is married to Ivy, and the couple have three children: Palesa, Maki, and Junior.

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