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05 December 2024 | Story Dr Cindé Greyling | Photo Kaleidoscope
MACE Winners 2024
From left to right: Burneline Kaars (Head: Employee Wellness and Organisational Development), Dr WP Wahl (Student Life Director), Linda Greyling (Senior Officer: Special Projects, Student Recruitment Services), Gerben Van Niekerk (Senior Officer: Kovsie Support Services), Malia Maranyane (Senior Officer: Undergraduate Marketing, Student Recruitment Services), Nomonde Mbadi (Student Recruitment Services Director), and Susan Van Jaarsveld (Senior Director: Human Resources).

On 28 November 2024, the University of the Free State (UFS) did it again – reigned as champions at the annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards and walking away with two of the top awards: the MACE Award for Outstanding Research and the Severus Cerff Award for Consistent Excellence.

KovsieX was named the overall winner of the MACE Award for Outstanding Research. This award is made to the entry with the highest score in research, clearly demonstrating how research has supported the strategic objectives of the institution and the project. KovsieX is a multiplatform approach designed to leverage the strengths of diverse media channels. This digitalisation aligns with Vision 130, leveraging emerging technologies to enhance teaching and learning quality and efficiency of non-academic support structures and systems.

The UFS’ entries were of such high quality that the university won the sought-after Severus Cerff Award for Consistent Excellence. This award is based on the number of entries entered by an institution and the number and level of those entries winning awards. The award is therefore made to the institution with the highest success ratio.

Furthermore, the UFS Matriculant of the Year event received a Silver Award – entries scoring 5.75 or higher earn a Silver Award, placing this event among some of the top achievers in the events category. Three UFS entries received Gold Awards and were the winners in their respective categories: KovsieChat (Digital Channels), 2024 Women’s Day Breakfast (Events), and KovsieX (Stakeholder Engagement Campaigns). This is a magnificent achievement for the UFS.

"Winning a MACE award at this early stage is proof that KovsieX is not just meeting national standards – it’s setting them. If we can achieve this level of excellence now, imagine how we’ll compete on the global stage when the project is fully realised,” says Gerben van Niekerk, Student Media Manager.

Lacea Loader, Senior Director: Communication and Marketing and Coordinator of the MACE Excellence Awards, explained that a record number of entries were received for the Excellence Awards this year. “We are ecstatic about the direction of communication at the UFS and that the university has been able to maintain the quality of its entries in recent years,” says Loader.

The MACE Excellence Awards takes place annually as part of the MACE National Conference, recognising and celebrating excellence and the achievements of specialists and practitioners in marketing, advancement, and communication in the higher-education sector. This year, the Cape Peninsula University of Technology (CPUT) hosted the conference from 27 to 28 November 2024.

In 2023, the UFS won 11 awards, including the Chairperson’s Award of Excellence. 

News Archive

Offender learners get unique opportunity
2016-08-02

Description: Mandela Day Project  Tags: Mandela Day Project

Subashini Moodley, Regional Commissioner Northern Cape
and Free State.
Photo: Rulanzen Martin

Nelson Mandela spoke of education as the tool of liberation. Kamogelo Dithebe, Chairperson of the Postgraduate Student Council (PGSC), opened the PGSC’s Mandela Day Project with these striking words.

The PGSC at the University of the Free State (UFS) hosted the Tswelopele Correctional Service Centre Career Day for their annual Mandela Day project on the Bloemfontein Campus on 27 July 2016. Grade 11 and 12 learner offenders from the Kimberley-based centre were given a tour of the campus.

Visitors empowered with knowledge

Subashini Moodley, Free State and Northern Cape Regional Commissioner, said: “It is really a privilege to be here today. It is not every day you see a Correctional Centre roaming around campus.” She thanked the postgraduate council for making the opportunity possible, as it was the first open day for the offender-learners in collaboration with the PGSC.

She told the offender-learners that they were privileged to be given the opportunity as many learners in a normal school environment often come to university not knowing what to expect or what to study. She said they should empower themselves with knowledge as they met with the different faculties.

Tour encourages and change lives

Mthulisi Zandile, a Grade 12 offender learner, was very excited to learn about the career options available after completing a university degree. “It means a lot to us as it will further our education, and bring change in our life, as this will show me the right route to pass matric with flying colours,” said Mthulisi.

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