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05 December 2024 | Story Dr Cindé Greyling | Photo Kaleidoscope
MACE Winners 2024
From left to right: Burneline Kaars (Head: Employee Wellness and Organisational Development), Dr WP Wahl (Student Life Director), Linda Greyling (Senior Officer: Special Projects, Student Recruitment Services), Gerben Van Niekerk (Senior Officer: Kovsie Support Services), Malia Maranyane (Senior Officer: Undergraduate Marketing, Student Recruitment Services), Nomonde Mbadi (Student Recruitment Services Director), and Susan Van Jaarsveld (Senior Director: Human Resources).

On 28 November 2024, the University of the Free State (UFS) did it again – reigned as champions at the annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards and walking away with two of the top awards: the MACE Award for Outstanding Research and the Severus Cerff Award for Consistent Excellence.

KovsieX was named the overall winner of the MACE Award for Outstanding Research. This award is made to the entry with the highest score in research, clearly demonstrating how research has supported the strategic objectives of the institution and the project. KovsieX is a multiplatform approach designed to leverage the strengths of diverse media channels. This digitalisation aligns with Vision 130, leveraging emerging technologies to enhance teaching and learning quality and efficiency of non-academic support structures and systems.

The UFS’ entries were of such high quality that the university won the sought-after Severus Cerff Award for Consistent Excellence. This award is based on the number of entries entered by an institution and the number and level of those entries winning awards. The award is therefore made to the institution with the highest success ratio.

Furthermore, the UFS Matriculant of the Year event received a Silver Award – entries scoring 5.75 or higher earn a Silver Award, placing this event among some of the top achievers in the events category. Three UFS entries received Gold Awards and were the winners in their respective categories: KovsieChat (Digital Channels), 2024 Women’s Day Breakfast (Events), and KovsieX (Stakeholder Engagement Campaigns). This is a magnificent achievement for the UFS.

"Winning a MACE award at this early stage is proof that KovsieX is not just meeting national standards – it’s setting them. If we can achieve this level of excellence now, imagine how we’ll compete on the global stage when the project is fully realised,” says Gerben van Niekerk, Student Media Manager.

Lacea Loader, Senior Director: Communication and Marketing and Coordinator of the MACE Excellence Awards, explained that a record number of entries were received for the Excellence Awards this year. “We are ecstatic about the direction of communication at the UFS and that the university has been able to maintain the quality of its entries in recent years,” says Loader.

The MACE Excellence Awards takes place annually as part of the MACE National Conference, recognising and celebrating excellence and the achievements of specialists and practitioners in marketing, advancement, and communication in the higher-education sector. This year, the Cape Peninsula University of Technology (CPUT) hosted the conference from 27 to 28 November 2024.

In 2023, the UFS won 11 awards, including the Chairperson’s Award of Excellence. 

News Archive

UFS hosts the biggest HIV/AIDS event in its history
2007-10-05

The Chief Directorate: Community Service at the University of the Free State (UFS), in partnership with the Free State Department of Education, will host the biggest HIV/AIDS focus event in the history of the university.

The event will take place on Wednesday, 10 October 2007 on the Main Campus in Bloemfontein and the theme will be: Management of HIV/AIDS in the Workplace.

According to the Chief Director of Community Service at the UFS, the Rev Kiepie Jaftha, this event forms part of a wider role of his directorate to raise the level of awareness about the impact of HIV/AIDS within the university and the higher education sector in South Africa. It will also enhance the executive management’s buy-in and ownership of this role and incorporate the flow of HIV/AIDS information and activities into the core business of the UFS.

The focus will be on getting the executive management, middle management, aspiring managers and those who are affected by the decisions of the management, on board in the university’s endeavour to manage and create HIV/AIDS awareness in the workplace.

Most importantly, community members will also form an essential part of this event as the UFS strives to get them also involved in HIV/AIDS education and awareness.

“We hope to release the valve of denialism and stir the excitement amongst people, to encourage them to get involved in creating awareness within their workplaces, institutions and society,” said the Rev Jaftha.


To that effect, the Director of the Africa Centre for HIV/AIDS Management at the University of Stellenbosch, Prof. Jan du Toit, will deliver a keynote address. There will also be a mini-musical production called Lucky, the Hero, directed by the well-known stage performer and director of Educational Theatre and creative arts for the Africa Centre for HIV/AIDS Management, Prof. Jimmie Earl Perry.

The 25 tables for the event have been sold at a cost of R1 500 each and the beneficiaries thereof will be a local non-governmental organization (NGO), namely the Lebone Land Care Centre. The UFS has a long-standing relationship with the Lebone Land Care Centre, where students are sent as part of the implementation of their community service learning modules to enhance their practical skills. Now the university intends to formalise this partnership.

“I admire the holistic manner of approach the Lebone Land Care Centre uses towards caring for people who are infected and affected by HIV/AIDS and the way they make people realise that they can still live a meaningful life and add dignity and value to society,” enthused Rev Jaftha.

The NGO will also receive an award from Spar, one of the biggest supermarket groups in South Africa.

Media Release
Issued by: Mangaliso Radebe
Assistant Director: Media Liaison
Tel: 051 401 2828
Cell: 078 460 3320
E-mail: radebemt.stg@mail.ufs.ac.za
04 October 2007
 

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