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05 December 2024 | Story Dr Cindé Greyling | Photo Kaleidoscope
MACE Winners 2024
From left to right: Burneline Kaars (Head: Employee Wellness and Organisational Development), Dr WP Wahl (Student Life Director), Linda Greyling (Senior Officer: Special Projects, Student Recruitment Services), Gerben Van Niekerk (Senior Officer: Kovsie Support Services), Malia Maranyane (Senior Officer: Undergraduate Marketing, Student Recruitment Services), Nomonde Mbadi (Student Recruitment Services Director), and Susan Van Jaarsveld (Senior Director: Human Resources).

On 28 November 2024, the University of the Free State (UFS) did it again – reigned as champions at the annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards and walking away with two of the top awards: the MACE Award for Outstanding Research and the Severus Cerff Award for Consistent Excellence.

KovsieX was named the overall winner of the MACE Award for Outstanding Research. This award is made to the entry with the highest score in research, clearly demonstrating how research has supported the strategic objectives of the institution and the project. KovsieX is a multiplatform approach designed to leverage the strengths of diverse media channels. This digitalisation aligns with Vision 130, leveraging emerging technologies to enhance teaching and learning quality and efficiency of non-academic support structures and systems.

The UFS’ entries were of such high quality that the university won the sought-after Severus Cerff Award for Consistent Excellence. This award is based on the number of entries entered by an institution and the number and level of those entries winning awards. The award is therefore made to the institution with the highest success ratio.

Furthermore, the UFS Matriculant of the Year event received a Silver Award – entries scoring 5.75 or higher earn a Silver Award, placing this event among some of the top achievers in the events category. Three UFS entries received Gold Awards and were the winners in their respective categories: KovsieChat (Digital Channels), 2024 Women’s Day Breakfast (Events), and KovsieX (Stakeholder Engagement Campaigns). This is a magnificent achievement for the UFS.

"Winning a MACE award at this early stage is proof that KovsieX is not just meeting national standards – it’s setting them. If we can achieve this level of excellence now, imagine how we’ll compete on the global stage when the project is fully realised,” says Gerben van Niekerk, Student Media Manager.

Lacea Loader, Senior Director: Communication and Marketing and Coordinator of the MACE Excellence Awards, explained that a record number of entries were received for the Excellence Awards this year. “We are ecstatic about the direction of communication at the UFS and that the university has been able to maintain the quality of its entries in recent years,” says Loader.

The MACE Excellence Awards takes place annually as part of the MACE National Conference, recognising and celebrating excellence and the achievements of specialists and practitioners in marketing, advancement, and communication in the higher-education sector. This year, the Cape Peninsula University of Technology (CPUT) hosted the conference from 27 to 28 November 2024.

In 2023, the UFS won 11 awards, including the Chairperson’s Award of Excellence. 

News Archive

Postgraduate studies can open doors to a successful career – Top 50 Economics students advised
2016-10-18

Description: Top 50 Economics students  Tags: Top 50 Economics students

Economics 4: Students Veda Hendrikse and Merrylyn Shumba, Chris Scheepers (Sanlam), Dr Johan Coetzee and Johannes de Klerk (Sanlam).
Photo: Leatitia Pienaar

The Department of Economics in the Faculty of Economic and Management Sciences held a reception for its top 50 students on 10 October 2016 on the Bloemfontein Campus.

Speaking at the event, Mr Rocco Carr, business development manager at Glacier Investments by Sanlam, encouraged students to enrol for postgraduate studies in Economics and Financial Economics. He said the South African economy was not stable at the moment due to various factors such as politics. However, it was interwoven with the global economy and circumstances might change to make the country prosperous again in the future. ”The interest rates, the upcoming presidential election in the US, the economic changes in China, Brexit, and the economic changes in the European Union are some of the factors that are at play in the South African economy,” he said.

He further encouraged students to be prepared for the workplace by developing their work ethic and learning to take responsibility as this would help them grow a successful career despite economic volatility.

Dr Johan Coetzee, acting head of the Department of Economics, said the three honours programmes – Economics, Financial Economics and Investment Management, and Applied Econometrics – were internationally accredited and could open many doors to students. “Training is not only about what you can do, also how you think and how you manage people. Managing people has become more important than ever before,” Coetzee said.

The department hosts its top 50 students each year to expose them to courses they can take at postgraduate level and the career opportunities that lie ahead.


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