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05 December 2024 | Story Dr Cindé Greyling | Photo Kaleidoscope
MACE Winners 2024
From left to right: Burneline Kaars (Head: Employee Wellness and Organisational Development), Dr WP Wahl (Student Life Director), Linda Greyling (Senior Officer: Special Projects, Student Recruitment Services), Gerben Van Niekerk (Senior Officer: Kovsie Support Services), Malia Maranyane (Senior Officer: Undergraduate Marketing, Student Recruitment Services), Nomonde Mbadi (Student Recruitment Services Director), and Susan Van Jaarsveld (Senior Director: Human Resources).

On 28 November 2024, the University of the Free State (UFS) did it again – reigned as champions at the annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards and walking away with two of the top awards: the MACE Award for Outstanding Research and the Severus Cerff Award for Consistent Excellence.

KovsieX was named the overall winner of the MACE Award for Outstanding Research. This award is made to the entry with the highest score in research, clearly demonstrating how research has supported the strategic objectives of the institution and the project. KovsieX is a multiplatform approach designed to leverage the strengths of diverse media channels. This digitalisation aligns with Vision 130, leveraging emerging technologies to enhance teaching and learning quality and efficiency of non-academic support structures and systems.

The UFS’ entries were of such high quality that the university won the sought-after Severus Cerff Award for Consistent Excellence. This award is based on the number of entries entered by an institution and the number and level of those entries winning awards. The award is therefore made to the institution with the highest success ratio.

Furthermore, the UFS Matriculant of the Year event received a Silver Award – entries scoring 5.75 or higher earn a Silver Award, placing this event among some of the top achievers in the events category. Three UFS entries received Gold Awards and were the winners in their respective categories: KovsieChat (Digital Channels), 2024 Women’s Day Breakfast (Events), and KovsieX (Stakeholder Engagement Campaigns). This is a magnificent achievement for the UFS.

"Winning a MACE award at this early stage is proof that KovsieX is not just meeting national standards – it’s setting them. If we can achieve this level of excellence now, imagine how we’ll compete on the global stage when the project is fully realised,” says Gerben van Niekerk, Student Media Manager.

Lacea Loader, Senior Director: Communication and Marketing and Coordinator of the MACE Excellence Awards, explained that a record number of entries were received for the Excellence Awards this year. “We are ecstatic about the direction of communication at the UFS and that the university has been able to maintain the quality of its entries in recent years,” says Loader.

The MACE Excellence Awards takes place annually as part of the MACE National Conference, recognising and celebrating excellence and the achievements of specialists and practitioners in marketing, advancement, and communication in the higher-education sector. This year, the Cape Peninsula University of Technology (CPUT) hosted the conference from 27 to 28 November 2024.

In 2023, the UFS won 11 awards, including the Chairperson’s Award of Excellence. 

News Archive

UFS focuses on human rights and anti-racism
2017-03-20

Description: "Bongani Majola Tags: Bongani Majola
Prof Bongani Majola and Prof Leon Wessels at
the launch of the FSHRC.
Photo: Supplied

Human rights are part of the dominant moral and political language of our time, and demand a multi-layered scholarly engagement. These discussions influence national and international relations, and set standards for political and democratic practice.

New Centre for Human Rights launched

Since the academic space is a microcosm of society at large, it is crucial that the University of the Free State (UFS) takes part in such scholarly discussions, drawing lessons and crafting solutions from these dialogues.

To this end, the new Free State Centre for Human Rights (FSCHR) was officially launched on 14 March 2017 at the Bloemfontein Campus of the UFS. Professor Bongani Majola, the newly elected chairperson of the South African Human Rights Commission (SAHRC), was the guest speaker at the event. The FSCHR began operating on 1 January 2016, under the leadership of Prof Leon Wessels, founding member of the SAHRC, as the acting director of the centre. 

A priority on the centre’s agenda will be to uphold the February 2011 post-Reitz agreement between the SAHRC and UFS, which was subsequently made an order of the Equality Court. This order compelled the UFS to establish such a centre. The centre presents new opportunities for cooperation between the UFS and SAHRC and other stakeholders to benefit the UFS and the broader community.

Anti-Racism Week marked by IRSJ

The Institute for Reconciliation and Social Justice (IRSJ), in conjunction with the newly-launched FSCHR, the Anti-Racism Network of South Africa (ARNSA), and the Arts and Culture office of Student Affairs presented an event on Friday 17 March 2017 to mark Anti-Racism Week (14-21 March) and Human Rights Day (21 March).

This second annual Anti-Racism Week sees seven days observed for all institutions, organisations, and individuals to fight racism, with each day having an assigned theme, such as ‘Be Aware’ (14 March) and ‘BeCome’ (21 March).

“Battling racism
is a life-long
commitment”
—JC van der Merwe,
Acting Director, IRSJ

JC van der Merwe, Acting Director of the IRSJ, said, “Battling racism is a life-long commitment. It is time for us to tackle the problem head-on. Anti-Racism Week gives us the platform to communicate within the university, within our communities, but also at grassroots level. The idea this year is that we all BeCome champions against racism, not just during this week, but that it will become part of everyday life on our campuses.”



Talented UFS students perform a flash mob dance prior to a collaborative event to mark Anti-Racism Week and Human Rights Day.
Video: UFS Instagram

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