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22 February 2024 | Story EDZANI NEPHALELA | Photo LETHABO MACHABAPHALA
Theological Day 2024
From left to right: Prof Lodewyk Sutton (Acting Dean of the Faculty of Theology and Religion), Prof John Klassen (Dean Designate), Prof Heinrich Bedford-Strohnm (Moderator at the World Council of Churches) and Prof Henco van der Westhuizen (Associate Professor at the Faculty of Theology and Religion) participated in the Theological Day event held at the UFS Bloemfontein Campus.

South African democracy, born from the crucible of struggle, stands as a beacon of hope on the African continent. Rising from the shadows of apartheid, it has evolved into a vibrant, pluralistic society with inclusive governance and constitutional protections. However, as the nation approaches its forthcoming elections and enters its fourth decade of democracy, persistent challenges such as inequality, corruption, and unemployment continue to test the resilience of the citizens.

On 12 February 2024, the Faculty of Theology and Religion at the University of the Free State hosted an event themed “The end of democracy? theological perspectives” on the Bloemfontein Campus, commemorating Theological Day with intellectual discussions and celebrations. 

Associate Professor Prof Henco van der Westhuizen, from the Department of Historical and Constructive Theology, introduced the keynote speaker, Prof Heinrich Bedford-Strohnm, leader of the World Council of Churches, who shared insightful thoughts during the event. 

Prof Heinrich Bedford-Strohnm articulated, "Dignity might be mere words, but it carries profound meaning. We must question whether the principles inscribed in the South African Constitution are genuinely upheld. Democracy, according to the Bible, is about treating everyone equally, showing respect, and fostering understanding. It transcends mere power; it entails using power to safeguard the weak and more vulnerable, mirroring the ideals of the South African Constitution."

Addressing the impact of digitalisation on society, he noted that while it unites the world, it also poses challenges for democracy. Despite its potential to enhance participation, transparency, and accountability, the digital landscape, saturated with social media platforms, inadvertently fuels the commercial realm. Countless hours are spent disseminating unverified information, and fake news, and fostering hatred to benefit algorithms and the commercial sphere.  

While the South African Constitution grants the right to freedom of expression, Prof Heinrich Bedford-Strohnm advised churches to carefully navigate their involvement in political issues. “It's crucial to be mindful of the context, manner, and openness of communication for effective public discourse. While supporting political views is acceptable, active participation should be avoided.”

News Archive

UFS receives several awards for communication projects
2014-11-26

Staff from the Department of Communication and Brand Management received five awards at MACE 2014. From the left are: Leonie Bolleurs (Excellence awards for the Internet Broadcast Project and the B Safe safety campaign), Lacea Loader, Director of the Department of Communication and Brand Management, Lelanie de Wet (Excellence award for the #FaceOfFacebook social media campaign and Merit award for the Redesign of the UFS website) and René-Jean van der Berg (Merit award for the No Student Hungry media campaign).
Photo: Hannes Pieterse

The Department of Communication and Brand Management at the University of the Free State (UFS) received several national and international awards for communication campaigns and projects this year.

On international level, an audit of the university’s stakeholders received the Jake Wittmer award for research in communication from the International Association of Business Communicators

(IABC), a merit award in the category communication and research management from the IABC, a 2014 IABC Africa Gold Quill award and a bronze medal from the International Business Association (IBA). Furthermore, the audit was a finalist in the Golden World awards (GWA) of the International Public Relations Association (IPRA). The Bult magazine also received a bronze medal from the IBA.

Staff from the department also walked away with five awards at this year’s Marketing, Advancement and Communication in Education (MACE) Excellence awards, which formed part of the annual MACE congress held at Sun City from 13-15 November 2014. Some 185 communication, marketing and institutional advancement practitioners from across South Africa attended the event.

Lacea Loader, Director of the Department of Communication and Brand Management, says: “The national and international recognition from our peers in higher education, as well as from the industry, is of exceptional value to us and I am delighted that the standard of our projects and campaigns could be benchmarked in this way.”

The UFS received awards from MACE for excellence in:

- Internet Broadcast Project (category: audiovisual)
- #FaceOfFacebook social media campaign (category: social media)
-  B Safe safety campaign (category: integrated campaigns)

Merit awards were presented to:

- Redesign of the UFS website (category: electronic media)
- No Student Hungry media campaign (category: media)

Mace fulfils a leadership role in the Higher Education (HE) and Further Education and Training (FET) sectors within Southern Africa by adding value to practitioners in marketing, communication and advancement through high-quality development programmes, facilitating networking partnerships and transformation, as well as promoting best practices among these professions at member institutions.

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