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Couplepreneurs: stirring legacies, one kidpreneur at a time!

02 January 2024 | Story Igno van Niekerk | Photo Igno van Niekerk

Dr Tafadzwa Maramura participated in a study on couplepreneurs and ways in which they influence their children to become better entrepreneurs.

After years of hard work, the lonely entrepreneur rode off into the sunset. No family. No one to share the lived experience with. The entrepreneurial journey can be a recipe for loneliness. However, it does not have to be, you can enjoy an entrepreneurial family that leaves a legacy.

Dr Tafadzwa C Maramura, Senior Lecturer in the Department of Public Administration and Management at the UFS participated in a study with Drs Eugine Maziriri (University of Johannesburg), Miston Mapuranga (University of Pretoria), Brighton Nyagadza (Marondera University of Agricultural Sciences) on couplepreneurs and ways in which they influence their children to become better entrepreneurs. The interinstitutional study drew on several fields of expertise and was a fresh addition to the research on access to water that Dr Maramura is doing.

Couplepreneurship is a concept that explains businesses owned and operated by married and/or cohabiting couples. According to Dr Maramura: “The development of couplepreneurship in South Africa as an emerging economy has led to increasing interest in the study of how kids are inspired and/or influenced by their parents towards starting their own and to participate in the already existing family enterprises.”

Nurturing entrepreneurial potential

Couplepreneurs are in a great position to raise kidpreneurs. Who better to listen to the heroic stories of how mom and dad started off with a big dream, growth mindsets, and steadfast commitment to building their business than their offspring? Like teaching a person how to fish rather than giving them fish, couplepreneurs do not hand their kids a business, they teach them how to run and grow a business.

Dr Maramura believes that nurturing an entrepreneurial potential is the result of “encouraging resilience, adaptability, and a willingness to embrace failure, even as a learning opportunity”. Combine this with an environment that promotes creativity, critical thinking, and problem-solving skills, and you have the recipe for a kidpreneur to become an entrepreneur. Now add more ingredients: parents who offer support, mentorship, and exposure to diverse experiences. Put it in the heated oven called business – and you have created the meal all entrepreneurs crave: Legacy.

News Archive

New SRC constitution for UFS main campus agreed upon by all organisations

2005-07-20

University of the Free State Fact Sheet

1. The Council of the University of the Free State (UFS) unanimously approved an amendment to the SRC constitution for the main campus to allow for the introduction of proportional representation (PR) alongside a first-past-the-post electoral system.

2. This decision was taken by the UFS Council on 10 June 2005 at the same meeting where it also approved the establishment of a Central SRC for the three campuses of the UFS.

3. The new main campus SRC constitution is the result of consensus reached during a lengthy negotiation process involving diverse student formations such as Sasco, the ANC Youth League, the Young Communist League, the ACDP, HEREXVII, KovsieAlliance, as well as the democratically elected SRC members of the main campus. Independent persons such as Mr Jack Klaas and Mr Kobus van Loggerenberg facilitated the negotiation process.

4. The consensus reached during this process, and the subsequent decision by Council, represent a major breakthrough for student governance and transformation of the UFS main campus and constitutes a legitimate basis for the democratic participation of all students at the UFS main campus in the governance of the university.

5. The introduction of the proportional representation system follows earlier calls by some student formations, notably Sasco and the ANC Youth League, for such a system to be introduced at the UFS main campus in Bloemfontein.

6. In terms of the amendments to the main campus SRC constitution, nine of the 18 SRC members are to elected by means of proportional representation and nine on the basis of an direct, first-past-the-post election.

7. The following portfolios of the main campus SRC will be contested by individual candidates on the basis of “first past the post”:
• president
• secretary
• academic affairs
• legal and constitutional affairs
• student development
• arts and culture
• men’s internal liaison
• ladies internal liaison
• media, marketing and liaison

8. The following nine portfolios will be contested by affiliated organizations on a proportional representation basis.
• two vice-presidents
• treasurer
• dialogue and associations
• transformation
• campus affairs and recreation
• sport
• international affairs
• community service

9. These two decisions regarding student governance represent a breakthrough in that, for the first time in many years, all SRC constitutional changes were processed and approved by the June meeting of the Council, well in time for the scheduled August SRC election; in addition, all relevant student organizations have been part of the process and all have accepted the outcome of the process.

20 July 2005

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