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02 January 2024 | Story Igno van Niekerk | Photo Igno van Niekerk
Tafadzwa Maramura
Dr Tafadzwa Maramura participated in a study on couplepreneurs and ways in which they influence their children to become better entrepreneurs.

After years of hard work, the lonely entrepreneur rode off into the sunset. No family. No one to share the lived experience with. The entrepreneurial journey can be a recipe for loneliness. However, it does not have to be, you can enjoy an entrepreneurial family that leaves a legacy.

Dr Tafadzwa C Maramura, Senior Lecturer in the Department of Public Administration and Management at the UFS participated in a study with Drs Eugine Maziriri (University of Johannesburg), Miston Mapuranga (University of Pretoria), Brighton Nyagadza (Marondera University of Agricultural Sciences) on couplepreneurs and ways in which they influence their children to become better entrepreneurs. The interinstitutional study drew on several fields of expertise and was a fresh addition to the research on access to water that Dr Maramura is doing.

Couplepreneurship is a concept that explains businesses owned and operated by married and/or cohabiting couples. According to Dr Maramura: “The development of couplepreneurship in South Africa as an emerging economy has led to increasing interest in the study of how kids are inspired and/or influenced by their parents towards starting their own and to participate in the already existing family enterprises.”

Nurturing entrepreneurial potential

Couplepreneurs are in a great position to raise kidpreneurs. Who better to listen to the heroic stories of how mom and dad started off with a big dream, growth mindsets, and steadfast commitment to building their business than their offspring? Like teaching a person how to fish rather than giving them fish, couplepreneurs do not hand their kids a business, they teach them how to run and grow a business.

Dr Maramura believes that nurturing an entrepreneurial potential is the result of “encouraging resilience, adaptability, and a willingness to embrace failure, even as a learning opportunity”. Combine this with an environment that promotes creativity, critical thinking, and problem-solving skills, and you have the recipe for a kidpreneur to become an entrepreneur. Now add more ingredients: parents who offer support, mentorship, and exposure to diverse experiences. Put it in the heated oven called business – and you have created the meal all entrepreneurs crave: Legacy.

News Archive

Unit for Students with Disabilities impresses
2012-08-10

MUT learns from UFS: From the left, back: Ms Hetsie Veitch, Head of the Unit for Students with Disabilities at the UFS; Mr Rudi Buys, Student Dean at the UFS; front: Mr Mthoko Ntuli, Student Development Officer; Ms Lindiwe Chamane, Student Guidance Officer; and Dr Sibongiseni Ngcamu, Coordinator of Organisational Development (all from the MUT).
10 August 2012

Staff of the Mangosuthu University of Technology (MUT) in KwaZulu-Natal visited the Bloemfontein Campus of the University of the Free State (UFS) to gain insight into the working of the Unit for Students with Disabilities. They visited the campus on recommendation of the Deputy Minister of Women, Children and People with Disabilities, Ms Hendrietta Ipeleng Bogopane-Zulu.

In the interaction between the two institutions, it was agreed that the Unit for Students with Disabilities would assist the MUT in drawing up a policy for students with disabilities, as well as on how to make residences more accessible and to manage support services for the students. The two institutions also agree to closer collaboration of student governance and leadership development as well as international students.

Ms Hetsie Veitch, Head of the Unit for Students with Disabilities, said this was not the first time that the UFS was used as a benchmark. She said the UFS is held in high regard because every disabled student’s needs were specifically addressed. “We follow a holistic approach so that students with disabilities have the same student life and experience as any other


 

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