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26 January 2024 | Story Charlene Stanley | Photo Supplied
Mother tongue pride
UFS staff members and students celebrating learners’ achievements at the Philippolis Public Speaking Competition. Pictured are Jani de Lange and Likiledi Mokoena; back: Lusenda Machini, Kevin Cloete, Susan Lombaard, Tinotenda Magaya, and Mabatho Ntsieng.

A unique public speaking competition hosted in the small town of Philippolis has done wonders to not only build confidence in young mother tongue speakers, but to broaden the cultural perspectives of an entire community.

The Philippolis Public Speaking Competition has been hosted by the Unit for Language Facilitation and Empowerment (ULFE) and the Department of Community Engagement (CE) at the University of the Free State (UFS) since 2013. What started as a small competition for learners in this Southern Free State town, has grown into a much-anticipated annual event, drawing participants from schools in neighbouring towns such as Trompsburg, Bethulie, Jagersfontein, Fauresmith, Gariepdam, and Reddersburg.

Talking about heritage

Every year, learners from Grades 6 to 9 are invited to present a speech on a specific heritage-related topic. Participants are encouraged to speak in their mother tongues – which in this region are mainly Afrikaans, Sesotho, Setswana, and isiXhosa.

Interpreters from the UFS ULFE ensure that the audience can follow each speech. For the past few years, deaf learners from the Bartimea School for the Deaf and Blind in Thaba Nchu and Re Tlameleng School for the Deaf in Kimberley have made welcome appearances, assisted by UFS sign language interpreters.

“This is a wonderful opportunity to teach our young people about acknowledging and respecting different opinions – but also to consider perspectives from differently abled individuals,” enthuses Anita Muller, a teacher from Bergmanshoogte Primary School, who has been involved in the competition from the very beginning.

“Learners in rural areas so often believe they don’t have a voice, and that nobody is interested in their opinions,” she continues.

“This competition does wonderful work in building feelings of self-worth and self-confidence. And it is usually a welcome opportunity for our broader community to get together, learn about one another’s cultures, and change perspectives.” 

Embracing individuality

Jani de Lange, UFS Lecturer in South African Sign Language and Deaf Studies, and one of the coordinators of the project, says she was excited to note that the master of ceremonies of last year’s competition was a former participant in the very first event.

“This project gives me a sense of pride and reminds me why I am part of the UFS. It has been a real eye-opener to see how important it is for those involved,” she says.

“It encourages our young people to embrace their individuality, as we celebrate the cultures and traditions of all those who participate,” says Mabatho Ntsieng from the Engaged Scholarship Office. She says young people often lose sight of where they come from. By giving them opportunities to research topics linked to their heritage and then present their speech in their mother tongue, they can return to their cultural roots.

“It is wonderful to see how proud these participants are and the impact it has on the schools and the community.”

News Archive

UFS Marketing scoops Unitech award
2007-11-27

Printed materials produced by the marketing division at the University of the Free State (UFS) have been chosen as the best in the External Marketing: Marketing Material and Brochures category during the recent Unitech awards in Durban.

Unitech is an umbrella body for marketing and communications professionals in higher education in South Africa. UFS Marketing competed against 27 other tertiary institutions that took part in the Excellence Awards to claim this prestigious honour.

The awards recognise excellence in three major areas of expertise that are considered global best practices, namely marketing, communication and development. They provide tertiary institutions with a competitive platform to measure the quality and relevance of marketing material and communication with regard to their prospective target markets, in addition to evaluating the quality of marketing products between institutions.

The effectiveness and efficiency of marketing material was determined by:

  • The extent to which the information needs of the target groups were satisfied
  • The quality of communicated messages
  • The utilisation of communication media
  • The effective utilisation of communication networks within tertiary institutions

Media Release
Issued by: Mangaliso Radebe
Assistant Director: Media Liaison
Tel: 051 401 2828
Cell: 078 460 3320
E-mail: radebemt.stg@mail.ufs.ac.za  
26 November 2007
 

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