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02 January 2024 | Story Gerda-Marié van Rooyen | Photo Chris Nelson
Dr Maryam Amra Jordaan
Dr Maryam Amra Jordaan, co-founded SA Rebuilders.

Only 16% of plastic gets recycled in South Africa, despite technological advancements. While the Extended Producer Responsibility (EPR) Regulation of 2021 assigns post-consumer recycling responsibility to producers, substantial efforts are needed to develop effective waste management strategies, heighten public awareness, discover practical solutions, and hold plastic-producing companies accountable.

Prioritising environmental sustainability

Dr Maryam Amra Jordaan co-founded SA Rebuilders with her husband, Yasar Amra, in 2016. By combining 3D printing, chemistry, and plastic recycling, they tackle socio-economic issues while prioritising environmental sustainability. As the daughter of a miner from Kimberley, Dr Jordaan is committed to mitigating the negative effects that industries have on the health, environment, and social aspects of local communities. She was honoured with an Alumni Cum Laude Award from the University of the Free State (UFS) for her work in this regard.

Dr Jordaan’s academic journey at the UFS from 2001 to 2013 includes a BSc in Chemistry and Physiology, BSc Honours, MSc, and a PhD in Organic Chemistry. She dedicated five years to lecturing and research on the Qwaqwa Campus and four years at the Mangosuthu University of Technology (MUT). During this time, she authored 19 pharmaceutical and environmental chemistry research papers and won numerous national and international awards. She entered the UFS with dreams of assisting in some way and ended up helping to solve the Sustainable Development Goals (SDGs).

“Remarkable potential for rapid prototyping and supply chain resilience through digitisation exists, but the current energy crisis hampers the full realisation of 3D printing’s potential,” Dr Jordaan explains. Added to this, is the complex endeavour of becoming a 3D engineer. “Expertise in materials science and project management is equally essential. Creativity, quick learning, and meticulous attention to detail are all characteristics necessary to excel as a 3D engineer.”

Seeking out biodegradable product alternatives

Dr Jordaan stresses the need for effective waste management, awareness, practical solutions, and accountability for individuals and plastic-producing companies. Therefore, she promotes reusable and recyclable shopping bags, among others, and instils this behaviour in her children. The Amras actively seek out biodegradable product alternatives, as they are fully aware of the environmental impact of the manufacturing industry.

They incorporated this ideology in the manufacturing process of organic butter by transforming the plastic waste from this process into a 3D filament. This product is currently undergoing SABS testing, after which it will be available to the local market.

News Archive

Dr Idriss Aberkane to discuss brain ergonomics, knowledge economy and geopolitics on 23 September 2015
2015-09-21

Mr Kieswetter, CEO of
Alexander Forbes

The former Deputy-Chairperson of the Council of the University of the Free State (UFS), and currently the CEO of Alexander Forbes, Mr Edward Kieswetter, will be a guest speaker at the UFS Business School.

Details of the event

Date: 23 September 2015
Time: 10:00 -12:00
Venue: CR Swart Auditorium
RSVP: Elvira Oberholzer (oberholzereh@ufs.ac.za)


Dr Idriss Aberkane

Mr Kieswetter will be accompanied by Dr Idriss Aberkane, a French thinker, entrepreneur and academic who is also co-founder and CEO of Scanderia Ltd. Scanderia is a neuroergonomic gaming company based in Paris and Melbourne. Dr Aberkane is also co-founder and board member of Eirin International Ltd – an interest-free microcredit company based in Richard Toll, Senegal.

The session presents an opportunity for MBA students, student leaders, the university community and members of the media to gain insight into cutting edge fields of brain ergonomics, knowledge economy and geopolitics of knowledge.

The guest speaker series forms part of the MBA programme held at the UFS Business School throughout the year.

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