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22 January 2024 | Story Leonie Bolleurs | Photo Born2shoot
Dr Tommie van Zyl, Prof Philippe Burger and Prof Francis Petersen
At the launch of NovaLogix, a company co-owned by the UFS and ZZ2, were, from the left, Dr Tommie van Zyl, CEO of the ZZ2 Group, and Prof Philippe Burger, Dean of the Faculty of Economic and Management Sciences, and Prof Francis Petersen, Vice-Chancellor and Principal.

The University of the Free State (UFS) recently (17 January 2024) launched NovaLogix in collaboration with ZZ2, a well-known South African fresh produce company.

This new company, co-owned by the university and ZZ2, aims to develop and produce a probiotic used in the production of fresh produce to enhance plant health and growth. Projects include a focus on improved production techniques, product registration, commercialisation, and improved recipes.

Members of the university’s management structures were present at the formal launch of NovaLogix – which took place on the UFS Bloemfontein Campus – including the Vice-Chancellor and Principal, Prof Francis Petersen; the Deputy Vice-Chancellor: Research and Internationalisation, Prof Vasu Reddy; and the Senior Director of the Directorate Research Development, Dr Glen Taylor. The deans of the two faculties that will be mainly involved in this partnership were also present, namely Prof Paul Oberholster, the Dean of the Faculty of Natural and Agricultural Sciences, and Prof Philippe Burger, the Dean of the Faculty of Economic and Management Sciences.

Among the attendees representing ZZ2 were Dr Tommie van Zyl, the Chief Executive Officer of the ZZ2 Group, Piet Prinsloo, Executive Manager at ZZ2, as well as Wiam Haddad, the new CEO of NovaLogix.

Co-creation and more sustainable outcomes

In his welcoming remarks, Prof Petersen stated that this event marks the culmination of a five-year journey that began in 2019 when he, Prof Burger, and Prof Danie Vermeulen, former Dean of the Faculty of Natural and Agricultural Sciences, first visited ZZ2 to initiate closer collaboration and cooperation.

He is of the opinion that the relationship with ZZ2 is ideally suited to assist the university in realising the core values of Vision 130, the university’s strategic intent to reposition the institution as one of the leading universities in South Africa by 2034.

The knowledge, experience, and expertise that ZZ2 brings to the partnership, complement the exciting and impactful research done by the university’s academics across a range of disciplines. - Prof Francis Petersen

Prof Petersen said that the UFS values partnerships with the private sector, and he considers ZZ2 to be a knowledge partner with co-creation as a key component in this collaboration.

“Working together on a challenge makes the solution more sustainable. I believe that innovation and this co-creation approach will generate outcomes that transform the agricultural sector and impart knowledge to the next generation,” he stated.

“The knowledge, experience, and expertise that ZZ2 brings to the partnership complement the exciting and impactful research conducted by the university’s academics across a range of disciplines. I am looking forward to a partnership that will grow from strength to strength,” concluded Prof Petersen.

Breakthrough developments in the pipeline

According to Dr Van Zyl, ZZ2 would like to continue building a future with the university based on a symbiotic relationship. “We want to ensure that our strengths as an organisation are put to good use,” he said, expressing a strong conviction that there will be breakthrough developments with this initiative.

This work will align with ZZ2’s ‘Work with nature’ journey that began more than two decades ago, steering away from conventional, industrial agriculture towards a system that aims to farm in harmony with nature. “It is important that we nurture nature while using her resources,” he said.

He is excited to work with the university, exploring improved techniques and technologies to find more effective ways towards a sustainable future. “Knowledge partners are important in this journey,” he stated.

Building on existing collaborations

In September 2022, the university entered into a collaboration agreement with ZZ2. The partnership between the two entities included the establishment of FreeFarm Innovation, a company that in turn has a holding in NovaLogix and is designed to leverage the strengths, capabilities, skills, and resources of both parties. Part of the operations of FreeFarm Innovation included opportunities for research, commercialisation, and the enhancement of agricultural products. This has come into effect in projects on, for example, business operations, agricultural sustainability, and innovative approaches to growing fruit and vegetables, to name but a few.

News Archive

Business School in top ranks of survey
2012-02-15

 
UFS Business School
Photo: Liezl Muller

The UFS Business School was ranked amongst the top business schools in South Africa in a survey by Finweek and MBAConnect.net. MBAConnect.net is the biggest social network for MBA graduates in South Africa. 

More than 10 000 MBA graduates and students were invited to take part in the survey and 1 575 of them completed it. More than half of the respondents are in senior or executive positions.
 
Prof. Helena van Zyl, the Director of the UFS Business School, says any business school has a moral obligation towards its alumni to ensure that the quality of the qualification that they obtained is maintained, that network opportunities are created for graduates, and that job opportunities are communicated, etc. Investment in and involvement with the alumni are non-negotiable as they form the backbone of a business school.
 
The UFS Business School’s results are listed below. The respondents rated the school as the school with the highest:
  • percentage of respondents saying they had definitely made the right choice in doing an MBA: second with 92% (average 86%)
  • score in leadership effectiveness: third with 8.9 (average 8.7)
  • decision-making effectiveness: shares first place with 9.4 (average 9.1)
  • credibility in business: second with 8.9 (average 8.6)
  • impact of an MBA in changing industries: third with 8.3 (average 7.9)
  • score for influence of an MBA in starting your own business: second with 8.5 (average 6.9)
  • percentage of respondents saying an MBA was definitely worth the price paid: shares first place with 80% (average 72%)
  • score for changing the outlook of students: shares first place with 9.3 (average 8.9)
  • score for improving people’s views of their own potential: shares first place with 9.5 (average 9.1)
  • score for helping people become better leaders in their personal lives: shares third place with 8.3 (average 7.8).
The UFS Business School shared first place with its alumni averaging the shortest payback period amongst those who thought the MBA was worth it. Its score was 1.1 years (average 1.8 years)
 
The report says across all schools, at least 73% of students report a negative impact on their stress levels. In the worst case, this goes up to 94%. The impact on the UFS’s students was the lowest at 18%. The average was 81%. At least a quarter of students in all schools report a negative impact on their health, and it goes up to 47% in the worst case. The UFS got 0 (nil) in the category for serious impact.
 
Alumni of the UFS Business School were very satisfied with the school. These results are as follows:
  • Helps keep business knowledge up to date: third (6.5)
  • Provides networking opportunities: first (7.3)
  • Informs about business events: second (8.9)
  • Communicates regularly: first (9.2)
  • Helps access MBA-level jobs: second (6.2)
  • Helps build personal brand: first (5.2)
  • Helps start or grow business: first (5.2)
 

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