Latest News Archive

Please select Category, Year, and then Month to display items
Previous Archive
04 July 2024 | Story Jacky Tshokwe | Photo Supplied
Launch of the Artists in Residency  2024
Prof Francis Petersen, Vice-Chancellor and Principal of the University of the Free State (UFS), joined in celebrating the power of art and its limitless potential for the university.

The University of the Free State (UFS) is thrilled to announce the successful launch of its groundbreaking Artist in Residency Programme. This momentous event, held on 27 June 2024, marked the beginning of an inspiring new chapter in the university's commitment to fostering creativity, innovation, and the arts within its academic community.

The event was graced by esteemed guests, including the Vice-Chancellor and Principal, Prof Francis Petersen; Deputy Vice-Chancellor, Prof Vasu Reddy; Dean of the Faculty of The Humanities, Prof Mogomme Masoga; and our inaugural artist in residence, Mike van Graan. Their presence underscored the significance of this occasion and the vital role the arts play in enriching our academic environment.

Prof Petersen's welcome address highlighted the vision behind this initiative, emphasising the university's commitment to broadening its impact beyond academia and fostering relationships that span various disciplines, including developments from STEM to STEAM (Science, Technology, Engineering, the Arts, and Mathematics). He lauded the programme as a beacon of creativity and innovation, set to thrive within the UFS community.

“This launch marks the beginning of a vibrant and enriching journey for the UFS Artist in Residency Programme. We eagerly anticipate the collaboration and the creation of a space where creativity thrives, ideas flourish, and imaginations soar. With artists like Mike van Graan leading the way, we are confident that this programme will serve as a bridge between academia and the arts, fostering dialogue and creativity that transcend traditional boundaries,” Prof Petersen expressed his gratitude.

The highlight of the event was undoubtedly the introduction of Mike van Graan, a distinguished independent artist and playwright. Van Graan, with an impressive career spanning 36 plays and extensive contributions to cultural policy and artist network development, has been a pivotal figure in the cultural landscape of South Africa and beyond. His dedication to cultural activism and artistic creation is widely recognised, and his insights during the event provided a profound perspective on the importance of supporting the arts, particularly theatre.

Van Graan shared his vision for the future of theatre and drama in South Africa, emphasising the need for a supportive and recognising arts minister. He expressed hope for a future where talent and policy merge to create a thriving cultural sector. His thoughts on the relevance and impact of the residency programme on both the industry and the academic environment resonated deeply with the audience.

The programme director, Prof Anthea van Jaarsveld, guided the event seamlessly, introducing the staged readings that showcased the incredible talent nurtured during the residency. The first reading, an excerpt from The Good White, delved into contemporary issues such as race, social justice, and the complexities of human relationships against the backdrop of the 2015/16 student protests. The second reading, Return of the Ancestors, paid homage to the satirical South African political play, Woza Albert, exploring themes of democracy and sacrifice through the return of figures such as Steve Biko and Neil Aggett.

As the event drew to a close, heartfelt gratitude was extended to all who contributed to the success of this launch. Special thanks were extended to the UFS leadership, the Dean of the Faculty of The Humanities, the office of the Deputy Vice-Chancellor, the Department of Communication and Marketing’s staff, the staff in the office of the Vice-Chancellor, and the various outsourced companies for their presence and contributions.

“Thank you to everyone who joined us in celebrating the power of art and the limitless potential it holds for our university and beyond. Together, we will continue to create spaces for dialogue, understanding, and inspiration through the transformative power of art,” Prof Van Jaarsveld said in closing the ceremony. 

#UFSArts #ArtistInResidency #MikeVanGraan #Creativity #Innovation #STEAM

News Archive

Producers to save thousands with routine marketing strategies, says UFS researcher
2014-09-01

 

Photo: en.wikipedia.org

Using derivative markets as a marketing strategy can be complicated for farmers. The producers tend to use high risk strategies which include the selling of the crop on the cash market after harvest; whilst the high market risks require innovative strategies including the use of futures and options as traded on the South African Futures Exchange (SAFEX).

Using these innovative strategies are mostly due to a lack of interest and knowledge of the market. The purpose of the research conducted by Dr Dirk Strydom and Manfred Venter from the Department of Agricultural Economics at the University of the Free State (UFS) is to examine whether the adoption of a basic routine strategy is better than adopting no strategy at all.

The research illustrates that by using a Stochastic Efficiency with Respect to a Function (SERF) and Cumulative Distribution Function (CDF) that the use of five basic routine marketing strategies can be more rewarding. These basic strategies are:
• Put (plant time)
• Twelve-segment pricing
• Three-segment pricing
• Put (pollination)(Critical Moment in production/marketing process), and
• Pricing during pollination phase.

These strategies can be adopted by farmers without an in-depth understanding of the market and market-signals. Farmers can save as much as R1.6 million per year on a 2000ha farm with an average yield.

The results obtained from the research illustrate that each strategy is different for each crop. Very important is that the hedging strategies are better than no hedging strategy at all.

This research can also be applicable to the procurement side of the supply chain.

Maize milling firms use complex procurement strategies to procure their raw materials, or sometimes no strategy at all. In this research, basic routine price hedging strategies were analysed as part of the procurement of white maize over a ten-year period ranging from 2002–2012. Part of the pricing strategies used to procure white maize over the period of ten years were a call and min/max strategy. These strategies were compared to the baseline spot market. The data was obtained from the Johannesburg Stock Exchange’s Agricultural Products Division better known as SAFEX.

The results obtained from the research prove that by using basic routine price-hedging strategies to procure white maize, it is more beneficial to do so than by procuring from the spot market (a difference of more than R100 mil).

Thus, it can be concluded that it is not always necessary to use a complex method of sourcing white maize through SAFEX, to be efficient. By implementing a basic routine price hedging strategy year on year it can be better than procuring from the spot market.

Understanding the Maize Maze by Dr Dirk Strydom and Manfred Venter (pdf) - The Dairy Mail


We use cookies to make interactions with our websites and services easy and meaningful. To better understand how they are used, read more about the UFS cookie policy. By continuing to use this site you are giving us your consent to do this.

Accept