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IASIA 2024
The International Association of Schools and Institutes of Administration (IASIA) 2024 Conference fostered critical discussions and insights into the future of public administration and service delivery.

The University of the Free State (UFS) recently hosted the esteemed International Association of Schools and Institutes of Administration (IASIA) 2024 Conference. This notable event was organised by the UFS Department of Public Administration and Management, bringing together 280 academics, researchers, students, and practitioners to delve into the theme, Alternative Service Delivery and Sustainable Societal Responsiveness.

The relevance of this theme aligns with the Global and Africa Agendas 2030 and 2063, emphasising the need for a transformative dynamic to ensure that no one is left behind. The conference addressed the roles and challenges faced by public institutions, governments at all levels, public servants, and citizens worldwide. It highlighted the importance of managing uncertainties, challenges, and expectations in an era of complex reforms.

The conference featured a diverse and distinguished line-up of speakers, including Dr Najat Zarrouk, President of IASIA; Dr Sofiane Sahraoui, Director General of IASIA; Dr Ra’ed Benshams, President of the International Institute of Administrative Sciences (IIAS); Prof Francis Petersen, UFS Vice-Chancellor and Principal; and Geraldine Fraser-Moleketi, former Minister of Public Service and Administration of South Africa.

Advancing excellence

IASIA is dedicated to strengthening administrative capacity worldwide, advancing excellence in public administration education and training, and fostering the dissemination of innovative scholarly research and practices in governance and administration. The key objectives of the conference are to promote the exchange of knowledge on the evolution of public administration theory and practice and to facilitate comparative studies and the development of public administration theory. In addition, it aims to encourage innovation in ideas, methods, and techniques in public administration; strengthen the dialogue between academics and practitioners; as well as to develop and consolidate a community of public administration experts open to contributions from young researchers and public officials.

Sustainable solutions

“Hosting the IASIA Conference was pivotal for addressing sustainable solutions to service delivery challenges in the public sector, both globally and within the South African context. It provided a valuable platform for international exposure and networking for the UFS Department of Public Administration and Management, the broader UFS community, the Free State Provincial Government, and the South African as well as the global public administration and management fraternity,” said Prof Liezel Lues, UFS Professor of Public Administration and Management and rapporteur of the IASIA conference.

“It also included practitioners from South African universities and various public sector stakeholders, aligning with Vision 130's goal of making a significant social impact by fostering collaboration, knowledge sharing, and innovative solutions to local and global challenges,” she added.

Exploring the future of public service

A significant focus of the conference was exploring alternative service delivery models aimed at enhancing efficiency, responsiveness, inclusiveness, collaboration, co-production, and accountability. Public institutions and governments worldwide are grappling with numerous complex challenges, including the aftermath of the COVID-19 pandemic, geopolitical tensions, rapid urbanisation, climate change, inequality, youth disorientation, migration, and the digital revolution. These challenges have led to a critical lack of trust in public institutions and growing dissatisfaction with government performance.

Embracing alternative service delivery

Traditional government models have often struggled to meet citizens' needs and address these multifaceted issues. The conference highlighted the emergence of alternative service delivery models, emphasising the need to open public services to other actors and stakeholders, including the private sector, civil society organisations, and community groups. This approach seeks to enhance public service delivery through collaboration and innovation, ultimately striving to build a more responsive and sustainable society.

Click to view documentPlease click here to scan the QR code with the IASIA app for more information about the conference.

Watch the conference highlights video



News Archive

Business Management students scoop Tata Africa Scholarship awards
2016-12-09

Description: Tata Africa Tags: Tata Africa 

From left: Mr Harneet Luther, Nomcebo Langa
(first-place winner), Palesa Makhetha and Dr Johan van Zyl.

Tata Africa celebrated the class of 2016 of the Department of Business Management at the University of the Free State (UFS) on 1 December 2016 on the Bloemfontein Campus. As part of the company’s Postgraduate Scholarship Programme, 11 academically and financially deserving students will have their postgraduate studies sponsored in 2017.

The scholarship programme was initiated by the Department of Business Management in 2012, in collaboration with Tata Africa. The aim is to provide final-year Strategic Marketing students an opportunity to apply their theoretical knowledge by developing practical marketing strategies for any one of the Tata Group companies operating in Africa.

Students were invited to present their ideas to a panel of UFS and Tata Africa representatives, who selected the category winners. The categories were for the Tata Bakkies, Jaguar vehicles, Tata Chemicals in Magadi, Kenya, and Land Rover vehicles, intended to enhance the business’ competitive edge. The top three winners were Nomcebo Langa, Internal Marketing; Johan Nel, #OutPaceThis campaign; and Jesse Heath, Entrepreneurial Development campaign.

Topics covered by the students include target market identification, development of practical marketing strategies (digital and traditional), service strategies, experiential campaigns and application design.  The Executive Director of Tata Africa Holdings, Mr Len Brand, said, “In the course of change in Africa and South Africa, in particular, we are very honoured to inspire young minds to bring innovative marketing solutions to the Tata business. We hope that their creativity will also inspire innovations in business, government, and civil society that will ultimately sell South Africa and Africa as good investment destinations.”  

Dr Johan van Zyl from the Centre for Development Support congratulated the winners and encouraged them to continue on the path of augmenting creativity in business. In presenting the awards, Executive Director of Tata Automobile Corporation SA, Mr Harneet Luther, spoke of the origins of the Tata company, its vision and the level of innovation that its founders had, which was necessary in propelling it to where it is today. He commended the students for their outstanding performance and innovative campaigns. Since 2006, over 250 scholarships have been awarded through the University of the Free State, the University of KwaZulu-Natal and Wits University.

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