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02 July 2024 | Story Lunga Luthuli | Photo Suplied
IABC Awards 2024
The UFS HR Division celebrates its win at the 2024 IABC Gold Quill Awards for its 2023 UFS Women’s Breakfast.

The University of the Free State's (UFS’s) Human Resources Division has been awarded gold in the Special and Experiential Events Category at the 2024 International Association of Business Communicators (IABC) Gold Quill Awards held in Chicago, Illinois. This accolade recognises the division’s exceptional work on the 2023 UFS Women’s Breakfast, an event that exemplified innovative communication and organisational development.

"Winning the gold at the 2024 IABC Gold Quill Awards is a significant honour for both the Human Resources Division and the UFS," said Susan van Jaarsveld, Senior Director of the HR Division. "This recognition highlights our commitment to excellence and innovation in communication and organisational development. It validates the hard work and dedication of our team in fostering a positive workplace culture and enhancing employee engagement and well-being."

The 2023 UFS Women’s Breakfast was meticulously planned, and executed with a unique ‘journey’ theme. "Since we have just launched our onboarding programme based on a journey theme, we extended this theme to our Women’s Breakfast," van Jaarsveld explained. "A carefully curated communication strategy and plan guided our actions, and we invited guests to ‘board a flight’ with us, integrating the journey theme with our content. Our approach is neatly tied into the UFS’s Vision 130, which is a journey to a better destination."

The primary objectives of the event were to promote the UFS's Vision 130, and to increase participation in university initiatives. "Data collected after the event indicated that we did hit the mark," van Jaarsveld noted. "Guests felt more familiar with the UFS’s Vision 130, and also experienced a sense of inclusion. Participation in our initiatives increased significantly – in some cases by 200%. Our biggest problem this year is finding venues that can accommodate our growing numbers."

The success of the UFS Women’s Breakfast was attributed to several innovative elements, including a video invitation simulating an airport boarding call, and staff dressed as flight attendants. "Some attendees thought our team was hired from a professional airline – what a compliment to the UFS Organisational Development team!" van Jaarsveld remarked.

Van Jaarsveld emphasised the importance of such events for fostering community and engagement within the university. "Studies have shown that positive social events in the workplace improve employee engagement and satisfaction," she said. "It is important for employees to see and feel that they are valued, and that their well-being is a priority."

Looking ahead, the HR Division plans to continue creating impactful and award-winning events. "Teamwork makes dream-work! Our goal is to 'be better' – not just about achieving external recognition or awards, but about making a meaningful and lasting impact on the university community we serve," van Jaarsveld concluded.

The UFS Human Resources Division’s dedication, perseverance, and award-winning efforts demonstrate its innovative and engaging initiatives, setting a high standard for future events and reinforcing the university's commitment to excellence.

News Archive

UFS mourns the death of a great linguist and educationalist
2012-08-29

He was one of the founders of the National Liberation Front. He was convicted of conspiracy to commit sabotage in 1964 and was sent to Robben Island for 10 years. During his incarceration, he taught history to fellow prisoners.

According to SA History Online, Alexander wrote of his time in prison: "The 'University of Robben Island' was one of the best universities in the country. It also showed me that you don't need professors.”

He also devoted most of his professional life to defend and preserve multilingualism in the post-apartheid South Africa and has become one of the major advocates of linguistic diversity.

During a recent visit to the UFS where he took part in a Critical Conversation at the Institute for Studies in Race, Reconciliation and Social Justice, Dr Alexander said that a multilingual state and culture could lead to more tolerance in South Africa.

In a tribute to Dr Alexander, Prof. Jonathan Jansen, UFS Vice-Chancellor and Rector, said Dr Alexander was an incorruptible, a revolutionary who remained true to his core values despite the materialistic excesses of former struggle heroes.

“He taught me many things, one of which was that Afrikaans is and can be a language of liberation and a vehicle for reconciliation. He took his methodology for language learning into the townships, and altered countless lives in the process. South Africa has lost a great scholar, a principled activist, a generous humanitarian and a formidable intellect; the last of the true revolutionaries.”

 

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