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02 July 2024 | Story Lunga Luthuli | Photo Suplied
IABC Awards 2024
The UFS HR Division celebrates its win at the 2024 IABC Gold Quill Awards for its 2023 UFS Women’s Breakfast.

The University of the Free State's (UFS’s) Human Resources Division has been awarded gold in the Special and Experiential Events Category at the 2024 International Association of Business Communicators (IABC) Gold Quill Awards held in Chicago, Illinois. This accolade recognises the division’s exceptional work on the 2023 UFS Women’s Breakfast, an event that exemplified innovative communication and organisational development.

"Winning the gold at the 2024 IABC Gold Quill Awards is a significant honour for both the Human Resources Division and the UFS," said Susan van Jaarsveld, Senior Director of the HR Division. "This recognition highlights our commitment to excellence and innovation in communication and organisational development. It validates the hard work and dedication of our team in fostering a positive workplace culture and enhancing employee engagement and well-being."

The 2023 UFS Women’s Breakfast was meticulously planned, and executed with a unique ‘journey’ theme. "Since we have just launched our onboarding programme based on a journey theme, we extended this theme to our Women’s Breakfast," van Jaarsveld explained. "A carefully curated communication strategy and plan guided our actions, and we invited guests to ‘board a flight’ with us, integrating the journey theme with our content. Our approach is neatly tied into the UFS’s Vision 130, which is a journey to a better destination."

The primary objectives of the event were to promote the UFS's Vision 130, and to increase participation in university initiatives. "Data collected after the event indicated that we did hit the mark," van Jaarsveld noted. "Guests felt more familiar with the UFS’s Vision 130, and also experienced a sense of inclusion. Participation in our initiatives increased significantly – in some cases by 200%. Our biggest problem this year is finding venues that can accommodate our growing numbers."

The success of the UFS Women’s Breakfast was attributed to several innovative elements, including a video invitation simulating an airport boarding call, and staff dressed as flight attendants. "Some attendees thought our team was hired from a professional airline – what a compliment to the UFS Organisational Development team!" van Jaarsveld remarked.

Van Jaarsveld emphasised the importance of such events for fostering community and engagement within the university. "Studies have shown that positive social events in the workplace improve employee engagement and satisfaction," she said. "It is important for employees to see and feel that they are valued, and that their well-being is a priority."

Looking ahead, the HR Division plans to continue creating impactful and award-winning events. "Teamwork makes dream-work! Our goal is to 'be better' – not just about achieving external recognition or awards, but about making a meaningful and lasting impact on the university community we serve," van Jaarsveld concluded.

The UFS Human Resources Division’s dedication, perseverance, and award-winning efforts demonstrate its innovative and engaging initiatives, setting a high standard for future events and reinforcing the university's commitment to excellence.

News Archive

Prof André Keet elected to Council on Higher Education and as Social Cohesion Advocate for Department of Arts and Culture
2015-06-17

Earlier this year, the Minister of Higher Education and Training,Dr Blade Nzimande, appointed Prof André Keet from the UFS’s Institute for Reconciliation and Social Justice to the Council on Higher Education (CHE). Given his focus on higher education studies and transformation, Prof Keet said he is looking forward to serving on this council.

Functions of CHE

“One of the main functions of the CHE,” Prof Keet said, “is to advise the Minister of Higher Education and Training on all aspects of higher education policy.” Other vital functions include the development and implementation of a quality assurance system specifically for higher education as well as to monitor and report on the state of higher education in general. The CHE also engages closely with key national issues and international trends to ensure the continual development of our higher education system.

Social cohesion advocate and additional appointments

In addition, Prof Keet has been appointed recently as a Social Cohesion Advocate linked to the work of the Department of Arts and Culture’s social cohesion programme, which advises the Minister of Arts and Culture, Mr Nathi Mthethwa. Prof Keet also serves on the Ministerial Oversight Committee for the Transformation of Higher Education in South Africa, and Higher Education South Africa’s (HESA) transformation structures.

“These appointments serve the interests of the University of the Free State, and affirm the great work being done at the university. I’m simply part of a collective effort at the university, and salute the students and staff members who work tirelessly on the Academic and Human Projects of UFS,” Prof Keet said.

Dr Nzimande has announced recently that a second Higher Education Summit, following the one in 2010, will be convened from 15 – 17 October 2015.

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