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02 July 2024 | Story Lunga Luthuli | Photo Suplied
IABC Awards 2024
The UFS HR Division celebrates its win at the 2024 IABC Gold Quill Awards for its 2023 UFS Women’s Breakfast.

The University of the Free State's (UFS’s) Human Resources Division has been awarded gold in the Special and Experiential Events Category at the 2024 International Association of Business Communicators (IABC) Gold Quill Awards held in Chicago, Illinois. This accolade recognises the division’s exceptional work on the 2023 UFS Women’s Breakfast, an event that exemplified innovative communication and organisational development.

"Winning the gold at the 2024 IABC Gold Quill Awards is a significant honour for both the Human Resources Division and the UFS," said Susan van Jaarsveld, Senior Director of the HR Division. "This recognition highlights our commitment to excellence and innovation in communication and organisational development. It validates the hard work and dedication of our team in fostering a positive workplace culture and enhancing employee engagement and well-being."

The 2023 UFS Women’s Breakfast was meticulously planned, and executed with a unique ‘journey’ theme. "Since we have just launched our onboarding programme based on a journey theme, we extended this theme to our Women’s Breakfast," van Jaarsveld explained. "A carefully curated communication strategy and plan guided our actions, and we invited guests to ‘board a flight’ with us, integrating the journey theme with our content. Our approach is neatly tied into the UFS’s Vision 130, which is a journey to a better destination."

The primary objectives of the event were to promote the UFS's Vision 130, and to increase participation in university initiatives. "Data collected after the event indicated that we did hit the mark," van Jaarsveld noted. "Guests felt more familiar with the UFS’s Vision 130, and also experienced a sense of inclusion. Participation in our initiatives increased significantly – in some cases by 200%. Our biggest problem this year is finding venues that can accommodate our growing numbers."

The success of the UFS Women’s Breakfast was attributed to several innovative elements, including a video invitation simulating an airport boarding call, and staff dressed as flight attendants. "Some attendees thought our team was hired from a professional airline – what a compliment to the UFS Organisational Development team!" van Jaarsveld remarked.

Van Jaarsveld emphasised the importance of such events for fostering community and engagement within the university. "Studies have shown that positive social events in the workplace improve employee engagement and satisfaction," she said. "It is important for employees to see and feel that they are valued, and that their well-being is a priority."

Looking ahead, the HR Division plans to continue creating impactful and award-winning events. "Teamwork makes dream-work! Our goal is to 'be better' – not just about achieving external recognition or awards, but about making a meaningful and lasting impact on the university community we serve," van Jaarsveld concluded.

The UFS Human Resources Division’s dedication, perseverance, and award-winning efforts demonstrate its innovative and engaging initiatives, setting a high standard for future events and reinforcing the university's commitment to excellence.

News Archive

UFS golden voices release first extended play
2016-08-29

Description: debut EP entitled Simplify Tags: debut EP entitled Simplify

CJ van Wyk, Naledi Mohapi, Samuel Akach and Jaco ‘Stix’
Steyn at the launch of their debut EP entitled Simplify.
Photo: iFlair Photography

“If you are determined, hardworking and have perseverance, it will be totally worth it. Just enjoy the ride.”
After almost two years together, Simple Stories are proud to present their debut EP, Simplify.

An out-of-the-box unique sound

The group, consisting of CJ van Wyk, Jaco Steyn, Naledi Mohapi and Samuel Akach, all students from the University of the Free State, has evolved immensely over the time they have been together. With their music genre - ‘Don’t put us in a box’ - they have managed to steal the hearts of many.
The group’s reason for issuing the EP is to start out small and give people a taste of their music. “We create our own unique, fresh sound that people can still relate to,” they said.

Talks about the present and future success

Right now, the band enjoys performing one of their original songs, ‘Cool Kids’, their second single that was released in July.
For all those aspiring to start their own band, “It is not going to be easy. It’s a huge decision to make, a tough career to take on, and a lot of sacrifices have to be made.”
When asked to define success, the band simply said, “Success is something that we are continuously striving for. It’s not a word that we take lightly and not a destination that you just reach.”

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