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17 May 2024 | Story Precious Shamase | Photo Sonia Small
Humanities graduate
UFS Humanities graduate, ready to make a mark in the world.

The Faculty of The Humanities at the University of the Free State (UFS), in line with the goals of Vision 130, hosted a dynamic career webinar on Thursday 9 May. This event, organised by the Department of Communication Science, offered invaluable guidance and inspiration to students pursuing Communication Science degrees as their future career path.

The webinar featured a lineup of successful alumni who shared their diverse career paths within the ever-evolving communication landscape. Students gained practical insights from these experienced professionals, fostering a clearer understanding of the vast opportunities available to them. A particular highlight of the event was a presentation by Dr Phumzile Mmope, whose powerful and motivational graduation speech continues to resonate with many. Dr Mmope, a renowned expert in leadership communication, generously volunteered her time to address the students. This act embodied the spirit of mentorship and community that Vision 130 seeks to cultivate.

Beyond offering career guidance, the webinar served as a powerful symbol of the UFS' dedication to excellence and societal impact, as outlined in Vision 130. By connecting current students with accomplished alumni and promoting a culture of volunteerism, the Faculty of The Humanities empowers graduates to become well-rounded professionals equipped to make a significant difference in the world and contribute meaningfully to society.

A glimpse into the future of communication

The webinar not only provided practical career advice, but also offered a glimpse into the future of communication. Alumni speakers discussed emerging trends and the evolving skillsets required for success in the field. Students gained a deeper understanding of how their communication degree can be leveraged in new and exciting ways, preparing them to thrive in this dynamic and ever-changing landscape.

A network of support

The webinar fostered a sense of community and support among communication students. By connecting them with successful alumni, the event showcased the diverse career possibilities that await graduates. Additionally, the opportunity to learn from experienced professionals provided valuable insights and inspiration, empowering students to navigate their career paths with confidence.

Vision 130: building a brighter future

This career webinar exemplifies the core principles of Vision 130. By prioritising student success, fostering mentorship, and promoting community engagement, the Faculty of The Humanities equips graduates with the knowledge, skills, and connections necessary to become impactful leaders in the field of communication.

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Internationally-renowned futurist proposes innovation in corporate management
2016-05-10

Description: Pieter Geldenhuys  Tags: Pieter Geldenhuys

Pieter Geldenhuys, guest speaker at the seminar, who mapped the future of corporate management  (left) with Dr Vic Coetzee, Senior Director: Information and Communication Technology Services at the UFS (right).
Photo: Hatsu Mphatsoe

Humans need to adapt their thinking to the world’s changes. This is Pieter Geldenhuys’s conviction.

The Information and Communication Technology Services (ICT) at the University of the Free State hosted a seminar on 22 April 2016 at the Bloemfontein Campus. Geldenhuys, the Director of the Institute for Technology Strategy and Innovation at North-West University and internationally-renowned futurist, presented his views on technology, innovation, and corporate management on this occasion.

Geldenhuys, a well- known speaker, academic, and futurist, is in the business of identifying opportunities in the changing technological and social landscape with the aim of assisting companies to prepare for the future, while being an active agent in defining it. Lately, he has been exploring the concept of a new kind of management science, which he believes is a prerequisite for institutions such as ours.

This management science incorporates physics in improving corporate management. “We have an unbelievable grasp of the world of physics,” he said, suggesting that we use our knowledge of nature to capitalise on individual and collective strengths within institutions.

He said that minor changes can change one’s future or that of an organisation completely. He even went as far as to state that the culture of an organisation is the one that determines how well you do. Relating to the adaption of organisations in a constantly changing and dynamic environment, Geldenhuys advised that, “when faced with disruption, don’t retaliate; accept.” 

By making use of different tools, such as technology aw well as social and business trends, Geldenhuys is adamant that corporations and institutions will adapt easily to the world’s complex systems.

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