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28 May 2024 | Story Lunga Luthuli and Precious Shamase | Photo Supplied
Student Elections Debates 2024
Themba Hlasho, Executive Director: Student Affairs and Prof Prince Ngobeni, Qwaqwa Campus Principal were part of the debate series.

With South Africans going to the polls on 29 May 2024 for the seventh general elections since 1994, the University of the Free State (UFS) successfully hosted its first Institutional Elections Debate Series across its three campuses. The debates, organised by the Institutional Student Governance Office (ISGO), aimed to stimulate political engagement and intellectual discourse among students.

The debates took place on the three campuses and at different levels.  The debates were very successful; students were enthusiastic and well prepared to field critical questions to panellists.  The level of intellectual engagement was high and the facilitator, Ace Moloi – with his fine facilitation skills – helped to take the debates to higher levels.

Motlogelwa Moema, Head of the Student Governance Office, emphasised the alignment of the debates with the UFS’ commitment to societal progress and intellectual enquiry. "As an institution of higher learning, the UFS is committed to producing graduates who can function at various levels of society, contributing meaningfully to societal and intellectual enquiry. Platforms such as the debate series are important in stimulating political as well as electoral involvement while producing students who are leaders," Moema stated.

Student engagement in the electoral process was a key focus of the debates, with discussions highlighting the importance of translating campus political activity into national civic duty. Moema noted, "By bringing representatives from various political parties to all three campuses of the university, we ensured that students not only understood the importance of their votes, but also that they were able to align their values with those of the parties campaigning for their votes."

Informed voters: The debate allowed students to hear directly from the candidates about their platforms and stances on important issues. This can help students make informed decisions when they cast their votes.

Increased engagement: By hosting the debate, the Student Governance Office is encouraging student participation in the national elections. This led to a more vibrant and engaged student body.

Key themes of the debates included student funding, health care, governance, accountability, and economic policy. "The most topical theme across all three campuses was student funding. Additionally, students demonstrated great interest in the National Health Insurance, governance, and economic policies," Moema said, illustrating the depth and breadth of the discussions.

Reflecting on the role of universities in fostering political awareness, Moema acknowledged a generational disengagement from political activism. However, he stressed the importance of universities in cultivating a culture of debate and free thinking. "The recent debate series marked the beginning of the ISGO’s commitment to reviving dialogue across the university," he added.

Moema also highlighted the importance of universities in promoting critical enquiry and fact-checking, particularly during election periods. "Universities have a crucial role in creating platforms for fact-checking, critical enquiry, and clarification," he remarked.

Looking ahead, Moema hopes that the debate series will have a lasting impact on students’ democratic participation. "In the short term, the most ideal impact of the debate series should be a great turnout on election day. In the medium term, we hope to see the same energy during CSRC elections on all three campuses," he said.

The debate series was deemed a success, with significant improvements in turnout and the quality of engagement. "Our students showed a great level of tolerance for divergent views and respect for one another. The audience asked pertinent questions, showing remarkable understanding of societal dynamics, governance, social justice, and leadership values," Moema concluded.

The debates were moderated by Ace Moloi, a former student leader and award-winning journalist, whose experience and understanding of the university’s values greatly contributed to the event’s success.

The UFS is committed to developing well-rounded graduates who can think critically and contribute meaningfully to society. Looking ahead, the UFS hopes to see a high voter turnout on 29 May and continued student involvement in future elections. The debates' focus on critical thinking and informed participation aligns with Vision 130's objective of developing well-rounded graduates who can contribute meaningfully to society.

News Archive

Business Management students scoop Tata Africa Scholarship awards
2016-12-09

Description: Tata Africa Tags: Tata Africa 

From left: Mr Harneet Luther, Nomcebo Langa
(first-place winner), Palesa Makhetha and Dr Johan van Zyl.

Tata Africa celebrated the class of 2016 of the Department of Business Management at the University of the Free State (UFS) on 1 December 2016 on the Bloemfontein Campus. As part of the company’s Postgraduate Scholarship Programme, 11 academically and financially deserving students will have their postgraduate studies sponsored in 2017.

The scholarship programme was initiated by the Department of Business Management in 2012, in collaboration with Tata Africa. The aim is to provide final-year Strategic Marketing students an opportunity to apply their theoretical knowledge by developing practical marketing strategies for any one of the Tata Group companies operating in Africa.

Students were invited to present their ideas to a panel of UFS and Tata Africa representatives, who selected the category winners. The categories were for the Tata Bakkies, Jaguar vehicles, Tata Chemicals in Magadi, Kenya, and Land Rover vehicles, intended to enhance the business’ competitive edge. The top three winners were Nomcebo Langa, Internal Marketing; Johan Nel, #OutPaceThis campaign; and Jesse Heath, Entrepreneurial Development campaign.

Topics covered by the students include target market identification, development of practical marketing strategies (digital and traditional), service strategies, experiential campaigns and application design.  The Executive Director of Tata Africa Holdings, Mr Len Brand, said, “In the course of change in Africa and South Africa, in particular, we are very honoured to inspire young minds to bring innovative marketing solutions to the Tata business. We hope that their creativity will also inspire innovations in business, government, and civil society that will ultimately sell South Africa and Africa as good investment destinations.”  

Dr Johan van Zyl from the Centre for Development Support congratulated the winners and encouraged them to continue on the path of augmenting creativity in business. In presenting the awards, Executive Director of Tata Automobile Corporation SA, Mr Harneet Luther, spoke of the origins of the Tata company, its vision and the level of innovation that its founders had, which was necessary in propelling it to where it is today. He commended the students for their outstanding performance and innovative campaigns. Since 2006, over 250 scholarships have been awarded through the University of the Free State, the University of KwaZulu-Natal and Wits University.

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