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21 November 2024 | Story Jacky Tshokwe | Photo Supplied
Prof Mogomme Masoga
Prof Mogomme Masoga, Dean: Faculty of the Humanities.

On 8 November 2024, the South African Humanities Deans Association (SAHUDA) elected Prof Mogomme Masoga, Dean of the Faculty of The Humanities at the University of the Free State (UFS), as its new President. This appointment marks a pivotal moment for SAHUDA, which represents a diverse network of deans who champion the prominence and future of humanities, social sciences, and the arts in South Africa and beyond. Prof Masoga, who has served as Vice-President of SAHUDA for the past year, brings a wealth of experience and a deep commitment to advocating for the role of humanities in addressing the challenges of our contemporary world.

As President, Prof Masoga envisions broadening the influence of what he terms ‘public and applied humanities.’ His aim is to advance a humanities framework that not only enriches academic discourse, but also engages with critical global and local issues. This approach, rooted in socially responsive scholarship, will prioritise areas such as computational and digital humanities, environmental humanities, and other interdisciplinary fields that intersect with the pressing concerns of our time.

“The humanities are more relevant than ever to understanding complex societal issues,” Prof Masoga explained. “Through public and applied humanities, we can bring the critical perspectives of our field into active dialogue with the challenges of a digital and ecologically threatened world.”

His election underscores the University of the Free State's growing influence in national and international conversations about the future of the humanities. For the UFS, this leadership role enhances its reputation as an institution deeply invested in fostering meaningful contributions to society. Prof Masoga’s presidency is set to amplify the university’s voice and perspectives in SAHUDA’s mission to fortify the role of humanities in education and public life.

Over the next two years, Prof Masoga’s tenure will include a focus on initiatives that strengthen the relevance of humanities scholarship, encourage interdisciplinary research, and cultivate public engagement. He will also prioritise fostering collaboration across higher education institutions in South Africa and internationally to ensure that humanities disciplines are equipped to address the diverse needs of our rapidly evolving world.

Prof Masoga’s commitment to SAHUDA’s mission reflects the values and aspirations of the UFS Faculty of The Humanities. His presidency is an invaluable opportunity for the university to contribute to the national agenda of reinforcing the humanities as a field essential to a healthy, critically informed, and culturally aware society. This achievement serves as a proud moment for the UFS and a beacon for the potential of the humanities to drive societal progress in South Africa and beyond.

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UFS and BMF present a crash course on Financial Literacy for Young Entrepreneurs
2017-08-23

 Description: UFS and BMF present a crash course on Financial Literacy  Tags: UFS and BMF present a crash course on Financial Literacy

Starting a business, big or small, can be a really difficult task – especially if you are not equipped with the basic business knowledge to help you kick-start this project.

For this reason, the University of the Free State (UFS), in collaboration with the Black Management Forum (BMF), held a Financial Literacy Workshop for Young Entrepreneurs on the Bloemfontein Campus early last week to assist in this regard.

Young entrepreneurs equipped with business knowledge for start-ups
The purpose of the workshop, which was presented by Francois Marais and Eduard Loots from Riskflow, was to equip young entrepreneurs with knowledge and skills to assist them in the business world. The main focus was on training start-up businesses to prepare business plans, and training was given to researchers, developers, and innovators on how to commercialise their inventions.

Ansie Barnard, Senior Officer in the UFS Business School, says since the involvement of the school in entrepreneurship development over the past few years, they came to the realisation that many of these new businesses tend to fail within a year because they do not have a suitable financial model.

“This is the reason why we utilised Riskflow Financial Modelling Software, since it does all the accounting calculations on their behalf,” says Barnard.

Introduction to basic business banking
In addition to this, the participants were introduced to the basics of business banking, with Standard Bank and the Industrial Development Corporation (IDC) as the guest presenters providing them with this information.

BMF’s Rozanne Brown says that many of these young entrepreneurs have the desire to succeed in business; therefore there is a need for this type of workshop.

BMF and the UFS Business School will look into hosting more entrepreneurial workshops in the future,” says Brown. All attendees of the workshop will receive certificates for their participation.

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