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20 November 2024 | Story Zinzi Zumana | Photo Supplied
UFS X Zambia 2024
UFS and UNZA delegates engaged in a vibrant cultural exchange in Lusaka, Zambia, marking the beginning of a transformative partnership focused on student success, student well-being, and social justice.

The University of the Free State (UFS) and the University of Zambia (UNZA) have embarked on an inspiring international collaboration, with a delegation from the UFS touching down in Lusaka for a week of cross-cultural exchange and educational advancement. This visit – led by the Executive Director of Student Affairs at the UFS, Temba Hlasho – ran from 11 to15 November 2024 and brought together a select group of students and staff to engage in a transformative exchange aimed at strengthening the bonds between these two esteemed institutions.

At the heart of the UFS-UNZA partnership is a shared commitment to holistic student development and social justice. Both institutions seek to cultivate globally minded graduates who are ready to tackle regional and international challenges. The UFS has strategically aligned with UNZA in pursuit of these goals, recognising their compatible institutional visions and their mutual focus on student success, innovation, and building sustainable communities.

In its Strategic Plan for 2027, UNZA emphasises goals of excellence in teaching, research, community service, and digital innovation, while the UFS Vision 130 underscores a dedication to fostering holistic student success. Together, the two institutions are driving forward a vision that merges academic excellence with social responsibility and well-being.

The choice of Zambia as a partner is not accidental. With a deep history of solidarity dating back to the 1980s, South Africa and Zambia share a longstanding cultural connection, now improved by this educational partnership. This visit is rooted in the shared mission to empower the next generation, reinforcing both countries’ commitment to inclusive, thriving educational environments where young people can flourish.

The UFS delegation set out to accomplish several impactful objectives during their time at UNZA, including global collaboration and knowledge exchange, student support and wellness initiatives, commitment to social justice and community engagement, as well as leadership development and academic excellence.

This visit marks the beginning of an exploratory and reciprocal partnership that will extend well beyond the week. Moving forward, the UFS and UNZA will engage in sustained dialogue and collaborative projects across a range of student support initiatives, ensuring that each institution can evolve with new insights and strategies.

As the delegation visit unfolded, both the UFS and UNZA celebrated the dawn of a transformative partnership that bridges borders, unites cultures, and advances a shared vision for student success and social impact. This collaboration is poised to empower students with the skills and perspectives necessary to become leaders in their communities and on the global stage.

Together, the UFS and UNZA are setting a powerful example of international academic partnership, one that promises to foster impactful and lasting change for students, faculty, and the broader society.

News Archive

Business Management students scoop Tata Africa Scholarship awards
2016-12-09

Description: Tata Africa Tags: Tata Africa 

From left: Mr Harneet Luther, Nomcebo Langa
(first-place winner), Palesa Makhetha and Dr Johan van Zyl.

Tata Africa celebrated the class of 2016 of the Department of Business Management at the University of the Free State (UFS) on 1 December 2016 on the Bloemfontein Campus. As part of the company’s Postgraduate Scholarship Programme, 11 academically and financially deserving students will have their postgraduate studies sponsored in 2017.

The scholarship programme was initiated by the Department of Business Management in 2012, in collaboration with Tata Africa. The aim is to provide final-year Strategic Marketing students an opportunity to apply their theoretical knowledge by developing practical marketing strategies for any one of the Tata Group companies operating in Africa.

Students were invited to present their ideas to a panel of UFS and Tata Africa representatives, who selected the category winners. The categories were for the Tata Bakkies, Jaguar vehicles, Tata Chemicals in Magadi, Kenya, and Land Rover vehicles, intended to enhance the business’ competitive edge. The top three winners were Nomcebo Langa, Internal Marketing; Johan Nel, #OutPaceThis campaign; and Jesse Heath, Entrepreneurial Development campaign.

Topics covered by the students include target market identification, development of practical marketing strategies (digital and traditional), service strategies, experiential campaigns and application design.  The Executive Director of Tata Africa Holdings, Mr Len Brand, said, “In the course of change in Africa and South Africa, in particular, we are very honoured to inspire young minds to bring innovative marketing solutions to the Tata business. We hope that their creativity will also inspire innovations in business, government, and civil society that will ultimately sell South Africa and Africa as good investment destinations.”  

Dr Johan van Zyl from the Centre for Development Support congratulated the winners and encouraged them to continue on the path of augmenting creativity in business. In presenting the awards, Executive Director of Tata Automobile Corporation SA, Mr Harneet Luther, spoke of the origins of the Tata company, its vision and the level of innovation that its founders had, which was necessary in propelling it to where it is today. He commended the students for their outstanding performance and innovative campaigns. Since 2006, over 250 scholarships have been awarded through the University of the Free State, the University of KwaZulu-Natal and Wits University.

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