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Business School Partnership 2024
Prof Per Assmo from University West, Sweden and Prof Anthea Rhoda from the UFS signed a Memorandum of Understanding that will develop academic cooperation across fields such as research, student and academic exchanges, and collaborative projects.

The University of the Free State (UFS) has signed a Memorandum of Understanding (MOU) with University West, Sweden. Held at the UFS Business School on the Bloemfontein Campus, the event saw the signing of the agreement by Prof Anthea Rhoda, acting UFS Vice-Chancellor and Principal, and Prof Per Assmo, Deputy Vice-Chancellor for Internationalisation at University West. The partnership aims to develop academic cooperation across fields such as research, student and academic exchanges, and collaborative projects.

This MOU opens the door to a wide range of collaborative initiatives, including academic and researcher exchanges for the purposes of teaching, conducting lectures, conducting research, and exchanging expertise. Additionally, the MOU includes student exchange programmes, joint research projects, and the shared hosting of seminars and conferences.

Prof Rhoda shared her enthusiasm to incorporate work-integrated learning (WIL) more widely at the UFS. “We are looking at work-integrated learning as an extension of engaged scholarship. It is something that we're looking forward to expanding,” she said.

Building a connected community

Prof Assmo explained that their institution, though small, has a unique approach that focuses on both production technology and work-integrated learning – a teaching model that goes beyond internships to provide students with practical, hands-on experience. "For us, WIL is a research field and academic discipline in its own right," he said.

University West is also the only university in the world to offer a PhD specifically in WIL, a programme it spent 20 years developing.

“We want to collaborate with South Africa as a strategic partner,” he said. The University West is already actively working with several South African universities, including the UFS, the Central University of Technology, the University of the Western Cape, and Tshwane University of Technology. “This would be the core for us, where we collaborate and find different forms within research and education, not restricted to any faculty or field as such.”

His vision also includes forming a larger ‘Nordic hub’ of connections across Sweden, Norway, and the European Union, along with a ‘regional hub’ in Bloemfontein. This way, universities can share ideas and resources to build a stronger, more connected community for the future.

A need for work-integrated learning

A working example of this partnership between University West and the UFS is the collaborative focus on integrated learning between Prof Liezel Massyn, Associate Professor in the UFS Business School, and Prof Kristina Areskoug Josefsson, Professor in Work-integrated Learning and Health Science from University West. They have a mutual commitment to improve educational practices through international partnerships and to advance integrated learning strategies. Together, they have already co-authored a research article and presented their findings at five conferences this year.

Prof Massyn said she realised that there is a need for work-integrated learning, specifically in the UFS Business School. “Initially, I thought our students were working, so they didn't need the work-integrated learning component. I then realised it could actually add a lot more value.”

Prof Nicolene Barkhuizen, Director of the UFS Business School, highlighted how this venture aligns with the university’s Vision 130, which aims to expand the UFS’ global footprint. “This partnership is an optimisation of the collaboration to contribute to Vision 130, expanding our reach globally while bringing practical value locally. We are looking forward to a very fruitful collaboration,” she said.

Speaking on behalf of the Faculty of Economic and Management Sciences, acting Dean Prof Frans Prinsloo discussed the potential for future projects. “Now that we have this collaboration agreement, there are many opportunities we can explore further,” he stated.

News Archive

Golden Key International Honour Society swells it ranks with Kovsie students
2013-08-28

 

Golden Key honorary member, Prof Pumla Gobodo-Madikizela, with Stefan Gericke, Chapter Relations Officer of Golden Key International Honour Society.
Photo: Sonia Small
28 August 2013

Kovsie students continue to swell the ranks of the world’s biggest academic honour society, the Golden Key International Honour Society, with more than 500 students from the university becoming new members.

The UFS chapter of the society – who only welcomes the top 15% of academic students at the university – inducted the new members at a ceremony held on Saturday 24 August 2013 on the Bloemfontein Campus.

In addition, the organisation also pays recognition to those who act as role models to these students. Thus, the organisation also inducted Profs Odireleng Ntwaeaborwa, Dave Lubbe, Dennis Francis, Pumla Gobodo-Madikizela and executive chairperson of Richmark, Gavin Varejes as honorary members.

Prof Dave Lubbe delivered the keynote speech entitled “From intellectual leader to real leader – few ideas”, structuring his talk around five key points: wisdom, basics, over specialization, ethnical leadership and courage.

“The society aims to make students realise their potential and create a network for excelling students,” said Mbavhalelo Rammbwa; Golden Key UFS Chapter president.

Parents from as far as Limpopo came to show appreciation for their children’s dedication to their studies. “I am really happy not only for my daughter, but for every single student who has been inaugurated to the society this morning for their discipline, hard work and the dedication they show their studies. I thank Prof Jonathan Jansen, the lectures and academics for inspiring our children to study and make the most of the opportunity which we didn’t have,” said Mpho Mohoje, a parent of one of the students at the induction.

Another feather in the university's cap is the fact that UFS registrar, Dr Derek Swemmer is not only co-advisor of the chapter, but also the chairperson of the society’s international governing body.

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