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01 October 2024 | Story Anthony Mthembu | Photo Kaleidoscope
S4F2024
The Science-for-the-Future (S4F) unit in the Faculty of Education hosted a summit on 13 September 2024. The event, which was held on the University of the Free State Bloemfontein Campus, was well attended by nearly 300 guests from across the country.

Teachers from across the country and representatives of nine other universities recently gathered at the University of the Free State (UFS) to celebrate the achievements of the S4F Teacher Professional Development programmes as well as the successful collaboration between the UFS and other universities in this regard.

The Science-for-the-Future (S4F) unit in the Faculty of Education hosted a summit in the Centenary Complex on the Bloemfontein Campus on 13 September 2024. The acting Vice-Chancellor and Principal of the UFS, Prof Anthea Rhoda, delivered the keynote address at the summit. Representatives from the South African National Roads Agency (SANRAL) – the official funder of the Science for the Future initiative – were also present, along with about 300 attendees, representing teachers, participating universities, representatives from the Department of Basic Education, and other stakeholders.

In her welcoming address, Prof Matseliso Mokhele Makgalwa, Vice-Dean of the Faculty of Education, said the event focuses, among others, on fostering collaboration and innovation across academic and professional communities. She later highlighted the fact that the project implementation period of three years makes provision for continued visits to the participating schools to sustain the continuity over time.

Dr Cobus van Breda, Programme Director of S4F and Project Manager of the Universities Collaboration initiative, elaborated on the rationale of the project as well as the collaboration with nine other universities. He stated, “We know from research that there are many factors that prevent learners, especially in rural areas in South Africa, from excelling in Mathematics and Science. These include subject content knowledge, lack of teaching resources at school and at home, language of learning and teaching that differs from home language, along with a lack of parental involvement, among others.” He said the project aims to address these rampant challenges by not only empowering teachers with the necessary teaching skills and content knowledge, but also providing classroom resources to benefit learners and adding a parental involvement component to the project. 

To scale the project benefits for the rest of the country, the UFS has partnered with nine other universities; collectively, more than one hundred thousand project participants (teachers, learners, and parents) could be impacted during 2024. The collaborating universities are Nelson Mandela University, the Walter Sisulu University, the University of Limpopo, the University of KwaZulu-Natal, the University of Mpumalanga, Sol Plaatje University, the University of Venda, Stellenbosch University, and Nort-West University.

Representatives from the Department of Basic Education and other institutions were also given the opportunity to highlight the impact of the initiative in their respective institutions. Maki Molale, Senior Education Specialist  from the Free State Department of Basic Education, reflected on the contribution of the project and said, “In the Department of Education we report on these key areas: teacher development, direct learner support, parental involvement, the utilisation of resources and partnerships … they are all addressed in this project.” She thanked the University of the Free State and the funder, SANRAL. Dr Glynnis Daries from Sol Plaatje University spoke on behalf of the collaborating universities and explained from an academic perspective to attendees how the project implementation strategy of S4F relates to Bronfenbrenner’s bioecological theory of human development and how the respective project components showcase the five levels of this theory.

During the keynote address, Prof Rhoda emphasised the importance of Mathematics skills, teaching children the capacity to solve problems and how it is extremely important to be analytical in one’s approach to resolving complexities and to work through problems in a methodical and logical manner. In the end, if one does this, no challenge is insurmountable. She commended the teachers present for fulfilling a vital task and pointed out the heavy responsibility on their shoulders. In this regard, she said, “As the UFS, and through the Science for the Future project, we are proud to support you in your work. The project is a vehicle through which we fulfil the central goals of the UFS, which are to impact the community in a positive way, and to instil a culture of excellence in a caring environment. We will continue to support you in your work and do all that we can to make your work more fulfilling and impactful – this is the promise of the UFS to our partners through this project.”

In acknowledging the contribution of the respective collaborating universities, Prof Rhoda emphasised that partnerships and collaborations are not easy to build, and most importantly, to maintain … “but what I’m hearing through these engagements today is that these partnerships are not just being maintained, they are expanded … the collaboration impacted the different institutions as well as, most importantly, the communities, close to and around them”. She alluded to the fact that universities’ roles are not just to retain and accept students, but universities have an important role in being the anchor within the society and communities in which they find themselves. According to her, the contribution of SANRAL and other project funders thus extends far beyond teachers’ professional development and community empowerment, it contributes towards assisting universities in engaged scholarship activities.

In reflecting on the parental involvement component of the programme, Themba Mhambi – Chairperson of the SANRAL Board – said that apart from being a maths and science project, and a project that is developmental, that is nation building, “… it becomes a kind of template for perhaps how our education system needs to be re-constructed … reclaiming the old times when parents and teachers worked together with the child in the centre”.  

News Archive

UFS Communication and Brand Management Department once again honoured for ground-breaking communication work
2016-04-29

Description: Martie en Leonie award Tags: Martie en Leonie award

The UFS was announced as winner in the internal communication category of the African Excellence Award after entering the B Safe Take Action campaign. The university also received a Gold Award at the 2016 PRISM Awards. Here are Martie Nortjé, Assistant Director: Communication and Brand Management, and Leonie Bolleurs, Assistant Director: Internal Communication, from the University of the Free State.
Photo: Hannes Pieterse

Within a week, the Department of Communication and Brand Management at the University of the Free State brought home two gold awards. In April this year, the department was announced as winner in the Internal Communication Category of the African Excellence Awards for the B Safe Take Action campaign. They also received Gold at the 2016 PRISM Awards for the KovsieGear entry.
 
PRISM Award for the UFS KovsieGear shop
 
Martie Nortjé, Assistant Director: Branding and Merchandise, attended the PRISM Award function in Johannesburg where she received the Gold award for the UFS KovsieGear shop for the best entry in the corporate communication category. This is the second consecutive year that the department received Gold at the PRISM Awards. Last year, the department received Gold for the B Safe Take Action campaign.
 
The idea for a university-owned shop was initiated in 2013. Launched in January 2014, KovsieGear is used to strengthen the brand and creating a sense of ownership among all stakeholders. The KovsieGear team is grateful for the continuous support of staff and students, as well as alumni.
 
The PRISM awards of the Public Relations Institute of Southern Africa (PRISA) are Africa’s most sought-after award in the public relations industry, and are presented to public relations and communication professionals who have incorporated strategy, creativity, and professionalism successfully into public relations and communication programmes and strategies, showcasing a successful public relations campaign.
 
African Excellence Award for B Safe Take Action Campaign
 
The B Safe Take Action campaign also received an award recently at a gala event hosted by the African Excellence Awards in Cape Town. Leonie Bolleurs, Project Manager of the B Safe Take Action campaign, received the award on behalf of the university.
 
It is of cardinal importance for the university that its students, staff, and assets are safe. Once again, this award demonstrates that the university is serious about the safety of its staff and students. This is especially so, since it is the objective of the campaign to develop a culture of safety awareness in students and staff alike.
 
The hosts of the African Excellence Awards are The Communication Director, the magazine for Corporate Communications and Public Relations (PR) in Europe, which enjoys worldwide distribution. According to Rudolf Hetzel, Chairman of the jury and publisher of The Communication Director, the African Excellence Awards are an opportunity for all those working in the field of PR and communications throughout Africa to come together, and honour ground-breaking communication campaigns and projects.
 
Quality work
 
“I am extremely proud of the Communication and Brand Management team for performing excellently once again in national and continental awards programmes. The awards are a good benchmark for the quality and standard of the work we produce,” said Lacea Loader, Director of the Department of Communication and Brand Management.  
 
In the past two years, the department also received other awards for their work. This include:
-    UFS #FaceOfFacebook campaign received a Gold Quill Excellence Award from the International Association for Business Communicators (IABC), both internationally and in the Africa region.
-    B Safe Take Action campaign received a Gold Quill Merit Award from the IABC, both internationally and in the Africa region.
-    UFS #FaceOfFacebook campaign received a Bronze Stevie Award from the International Business Awards (IBA).
-    B Safe Take Action campaign received a Bronze Stevie Award from the IBA.
-    #UFStoday Facebook campaign received a Merit Award from Marketing Advancement Communication in Education (MACE).
-    The NSFAS awareness campaign received a Merit Award from MACE.
 

 

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