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24 October 2024 | Story Anthony Mthembu | Photo Stephen Collett
Sanlam and Santam Economist of the Year’ competition
From left to right: Jaco Geldenhuys, Senior Business Manager at Sanlam; Mokai Malope, secured second place; Reatile Seekoei, winner of the 2024 Sanlam and Santam Economist of the Year competition; Tricia Khoza, secured third place; and LC Olivier, Senior Business Manager at Santam.

The inaugural ‘Sanlam and Santam Economist of the Year’ competition gala, held on 18 October 2024 at the University of the Free State (UFS) Bloemfontein Campus, has been hailed as a significant opportunity for growth. Hosted by the Department of Economics and Finance in the Faculty of Economic and Management Sciences (EMS), in collaboration with Sanlam and Santam, the event celebrated the exceptional talents of young economists.

The gala brought together representatives from Sanlam and Santam, faculty members, the top 10 competition finalists, and the department’s leading academic performers from each year group. Jaco Geldenhuys, Senior Business Manager at Sanlam, commended the participants for their dedication, noting: ’Today, we not only recognise your academic excellence but also the potential, positive impact you will have in the world.’’

Prof Johan Coetzee, Chairperson of the Department of Economics and Finance, echoed this sentiment, emphasising that the competition aims to equip graduates to become global citizens who can solve problems, think critically, and communicate effectively in a constantly changing world.

What transpired during the event

The top 10 finalists presented their analysis in a 6-minute presentation before a panel of economists from the department, demonstrating their understanding of the macroeconomic environment, the methods they used to predict key macroeconomic indicators, and the lessons they gained from the process. After these presentations, the top three finalists were chosen and were required to respond to questions from the panel, determining the overall winner.

The top three included Tricia Khoza, who secured third place, Mokai Malope, who earned second place; and Reatile Seekoei, who was named the 2024 ‘Sanlam and Santam Economist of the Year.

All three finalists expressed their gratitude for the opportunity. Seekoei shared: “Competitions like this are invaluable because they prepare us for the working world. We have gained several graduate attributes we were introduced to at the start of our academic journey.’’

In addition to recognising the top three finalists, the department also awarded certificates to its top academic achievers, ranging from first-year undergraduate students to master's candidates.

Paving the way for the future

For many of the participants, the competition provided an invaluable glimpse into the professional world, offering them a chance to apply their classroom learning to real-world economic challenges. Geldenhuys encouraged the young economists to use their knowledge to challenge inequality, promote fairness, and drive innovation and sustainable growth.

News Archive

#Women'sMonth: Kovsie entrepreneur making waves in business world
2017-08-25

  Description: Akhona new Tags: entrepreneurship, business, accounting, awards, academy, women

Akhona Monakalali to take on the business world.
Photo: Rulanzen Martin

Whoever came up with the idea that ‘a woman’s place is in the kitchen’, has definitely not met Akhona Monakalali. Monakalali, a postgraduate student busy with an Accounting diploma on the Bloemfontein Campus of the University of the Free State (UFS), is a force to be reckoned with. She was born in Katlehong Township in Gauteng, and moved to Aliwal North in the Eastern Cape a few years later. 


Making international waves in business

Monakalali is a Professional Accountant and an entrepreneur who continues to make her mark in the entrepreneurial world. She just recently participated in the Progressive African Network’s (PAN) Annual African Entrepreneurship Expo in Boston, USA, which was hosted by PAN and the Hult Women in Business Club. She was invited to the expo to share her insights on entrepreneurship in South Africa. “I and four other Africans participated in the expo via Skype. It was a very successful event and very insightful,” she says.

Awarded for positive contribution in communities
While she was doing her undergraduate degree, she was elected as the President/CEO of the Golden Key UFS Chapter in 2007. After competing with other universities in the national championships, they won and qualified for the Students in Free Enterprise (SIFE) World Cup in New York City. SIFE is an international non-profit organisation working with university students who want to change their communities positively, and gain practical knowledge to become socially responsible business leaders. 

This international acknowledgement influenced her peers – among millions of other South African teens – to vote for her in the Seventeen Magazine’s Top Teen Achiever Award for her community contribution. Later in that same year, she received a special Service Leadership Award from the Dean of her faculty for her contribution towards creating a better world through business.
She has since established an in-home tutoring foundation called Monakali Academy, which offers parents and struggling students affordable, one-on-one tutoring in the comfort of their homes.
“Tutoring is performed in the student’s home in order to provide a comfortable and non-competitive environment for learning,” says Monakalali.
She will also be involved with various entrepreneurs throughout Africa, working on ways to improve youth entrepreneurship on the African continent.

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