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Lebakeng soars: Allan Gray nominee and beacon of achievement

18 October 2024 | Story Precious Shamase | Photo Supplied

The University of the Free State (UFS) celebrates Lebakeng Mokhele, a remarkable student nominated for the prestigious Allan Gray Student Achievers programme. This recognition highlights Mokhele’s exceptional academic journey, fuelled by dedication and a commitment to making a difference.

Mokhele is a beneficiary of the Centre for Global Change, exemplifying the positive impact of the centre.

Triumph over adversity

Despite facing significant challenges during his first year, Mokhele persevered and achieved remarkable success. Starting his academic journey on foot and enduring seven months without electricity, he demonstrated exceptional discipline and dedication to his studies.

Using a candle for light, Mokhele diligently pursued his academic goals, ultimately earning the prestigious title of Best First-Year in the Department of Computer Science and Informatics. His achievement was even more impressive considering the obstacles he overcame. Mokhele's story serves as a testament to the power of perseverance and the importance of maintaining focus in the face of adversity.

Mokhele’s story is one of perseverance. Growing up, he wanted to become a medical doctor. He credits his mother as his unwavering pillar of support. Additionally, he acknowledges Dr Amon Magwiro and Annemarie van Noordwyk for their guidance and mentorship.

A Well-Rounded Achiever

Currently pursuing an Honours in Business Management, Mokhele has a list of impressive accomplishments:

Top achiever awards across various departments
Best academic performer among all students in 2019
Golden Key International Honour Society member
Best performer in the Department of Business Management in 2020

Ambitious Goals and Aspiring Vision

He aspires to earn a PhD in Business Management while simultaneously establishing a thriving mixed farming enterprise. The Allan Gray programme offers him an opportunity to network and gain exposure to the financial industry – a developing passion sparked by the COVID-19 pandemic.

Leadership and Community Focus

His dedication extends beyond academics. He is actively involved in extracurricular activities, including organising community soccer tournaments. He demonstrates strong leadership through his roles as:

President of Enactus UFS
Treasurer of Youth in Agriculture and Rural Development in Maluti-a-Phofung
His farming venture currently employs workers and plans for expansion are underway. Through his ‘bucks n bucks’ consultancy, he assists aspiring entrepreneurs.

Sharing his Wisdom

Mokhele emphasises the importance of applying knowledge and seeking information. He encourages fellow students:

Focus on discipline: It is the key to overcoming challenges.
Find your ‘why’: Drive yourself with a clear purpose.
Never give up: Success is possible even when facing setbacks.

Gratitude and Acknowledgement

Lebakeng expresses his deepest gratitude to his family, lecturers, the Centre for Global Change (including Prof Otomo and his team), and everyone who have supported him.

A Final Note

For those interested in learning more about Mokhele’s business venture, visit his website: www.bucksnbucks.co.za

News Archive

Out-of-the-box thinking a plus for next generation of agribusiness leaders

2017-07-07

The winners of the 12th IFAMA International Student
Case Competition from Team South Africa are from
the left: JW Swanepoel, University of the Free State,
Melissa van der Merwe, University of Pretoria,
Heinrich Jantjies, Stellenbosch University, and
Johann Boonzaaier, also from Stellenbosch University.
Photo: Supplied

The International Food and Agribusiness Management Association’s International Student Case Competition, in its 12th year, brings together students from around the world to demonstrate their investigative and problem-solving skills to provide innovative solutions to practical problems.

JW Swanepoel, a PhD student at the Centre for Sustainable Agriculture at the University of the Free State (UFS) was part of an advanced case study team, representing South African universities, who won IFAMA’s International Student Case Competition. Swanepoel also presented results from his PhD study at IFAMA’s conference in Miami, Florida, where the winners were announced.

Competition a global stage to showcase solutions
The competition provides a global stage for students and their associated universities to showcase the next generation of agribusiness leaders.

This year the featured agribusiness was Bayer Crop Science. Although this company managed to expand its global footprint through its Food Chain Partnership, it faced some challenges to expand in emerging economies through small-scale farmers. Being from the African continent, Swanepoel and his team not only understood Bayer’s unique challenge but could also pre-empt some of the potential problems faced by agribusinesses that wanted to grow their footprint in emerging economies. This provided them with a competitive advantage in going head-to-head with some of the best universities in the world such as Purdue, Wageningen, Michigan, Texas A & M and Santa Clara to mention just a few.

The South African team’s presentation “Selling Lindiwe’s story” told the story of a small-scale woman cassava farmer in Mozambique who, after the death of her husband, became the main breadwinner. The South African team indicated how Bayer could play a major role in not only selling chemicals to these farmers but even more importantly to change the stories of small-scale farmers like Lindiwe. They recommended a strategic partnership with AB InBev as the main buyer for the cassava produced by these small-scale farmers, as a cheaper beer base substitute. They also recommended a local partner (Value Chain Insights) that understood the political, social and economic environment of these countries to facilitate the relationships between Bayer and its small-scale farmers.

Understanding the challenge a competitive advantage
According to the panel of judges, the innovative approach and motivations for investing in strategic partnerships with AB InBev and Value Chain Insights went beyond financial benefits, to include corporate social responsibility and rural development. Lindiwe’s story was, however, the decisive factor. The South African team was the only team to put a face and a story to the often invisible small-scale farmers.

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