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Sol Phenduka: A masterclass in content creation and monetisation

07 October 2024 | Story Teboho Mositi | Photo Yonela Vimba

Campus buzz: The University of the Free State Qwaqwa Campus was recently abuzz with excitement as it hosted the renowned speaker and podcaster, Sol Phenduka. The event – a public lecture followed by a live podcast session – offered students a unique opportunity to learn from one of the industry's most influential figures.

A Journey of words and wisdom: Phenduka, known for his engaging podcasting style and insightful commentary, shared his personal journey and professional experiences with the captivated audience. He stressed the importance of passion, perseverance, and authenticity in building a successful career.

From library to microphone: "I believe a lot of things in life happen for a purpose," Phenduka reflected. His journey began as a curious child fascinated by words and language. From exploring the library to tuning into radio shows, his love for storytelling and communication blossomed.

Navigating challenges and triumphs: Phenduka candidly discussed the challenges he faced during his university years and early career. He encouraged students to pursue their passions, regardless of societal expectations. His story served as a reminder that even the most successful individuals have faced setbacks.

The rise of social media influencers: Addressing the growing trend of social media influencers taking on roles in traditional media, Phenduka offered a thought-provoking perspective. He argued that while social media can be a powerful platform, it is essential to have the necessary skills and experience to succeed in more established fields such as radio and television.

Overcoming adversity: Phenduka's journey has not been without its challenges. He shared his experiences with unemployment and the mental health struggles that can accompany such setbacks. However, he emphasised the importance of resilience and finding new opportunities.

Student engagement and inspiration: The event was a resounding success, inspiring students to pursue their dreams and explore the possibilities of a career in media and content creation. The Division of Student Affairs team played a crucial role in organising the event, providing a platform for students to connect with influential figures.

Phenduka's visit to the University of the Free State Qwaqwa Campus was a memorable experience for all who attended. His insights into content creation, monetisation, and personal growth resonated with students and left a lasting impression. As the campus continues to foster a culture of innovation and inspiration, events such as these play a vital role in shaping the future of its students.

News Archive

Well-known alumni honoured

2013-10-24

From the left are: actor Hannes van Wyk, Judge Faan Hancke and his wife Benita at the Kovsie Alumni Awards.
Photo: Elmada Kemp
24 October 2013

The actor and film maker, Hannes van Wyk, known for his role as Krynauw du Boisson in the M-Net soapie Egoli, was named Kovsie Alumnus of the Year during the Kovsie Alumni Awards. He and six other former Kovsie students and staff were honoured at this gala event for their outstanding achievements and contributions to the UFS during 2012.

Van Wyk, who completed his BAEd in 1990 at the University of the Free State, was honoured for his contribution to, and development of the South African Film and Television industry. This includes his work as producer, writer, researcher and director of companies such as PACOFS, M-Net and the SABC.

The actor wasn’t the only person in the public eye to be celebrated at the event.

The well-known columnist, Hanlie Retief, who interviews the top newsmakers of the country every week for Rapport, was recognised with a Cum Laude Award. She was honoured in this category together with Paul Colditz, Chief Executive Officer of FEDSAS, the national representative organisation of governing bodies, and Judge Violet Phatshoane, founder of Phatshoane & Henney Attorneys and judge in the High Court of South Africa.

Hanlie told the audience that her degree from Kovsies opened doors for her. She spoke about the interview she had in those days with the athlete Zola Budd, her first story to be published in the university publication, Bult.

Prof Johan Willemse, who is internationally known as an agricultural economist, and Dr Philemon Akach, known for his contribution to the development of Sign Language on the continent, were bestowed with the Alumni Award for outstanding service to the UFS.

The Kovsie Ambassador Award was presented to Judge Faan Hancke, Extraordinary Professor in the Faculty of Law at the UFS. As a former Kovsie, he served more than 12 years as Council member during his career and is still involved with the Alumni Trust.

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