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Sol Phenduka: A masterclass in content creation and monetisation

07 October 2024 | Story Teboho Mositi | Photo Yonela Vimba

Campus buzz: The University of the Free State Qwaqwa Campus was recently abuzz with excitement as it hosted the renowned speaker and podcaster, Sol Phenduka. The event – a public lecture followed by a live podcast session – offered students a unique opportunity to learn from one of the industry's most influential figures.

A Journey of words and wisdom: Phenduka, known for his engaging podcasting style and insightful commentary, shared his personal journey and professional experiences with the captivated audience. He stressed the importance of passion, perseverance, and authenticity in building a successful career.

From library to microphone: "I believe a lot of things in life happen for a purpose," Phenduka reflected. His journey began as a curious child fascinated by words and language. From exploring the library to tuning into radio shows, his love for storytelling and communication blossomed.

Navigating challenges and triumphs: Phenduka candidly discussed the challenges he faced during his university years and early career. He encouraged students to pursue their passions, regardless of societal expectations. His story served as a reminder that even the most successful individuals have faced setbacks.

The rise of social media influencers: Addressing the growing trend of social media influencers taking on roles in traditional media, Phenduka offered a thought-provoking perspective. He argued that while social media can be a powerful platform, it is essential to have the necessary skills and experience to succeed in more established fields such as radio and television.

Overcoming adversity: Phenduka's journey has not been without its challenges. He shared his experiences with unemployment and the mental health struggles that can accompany such setbacks. However, he emphasised the importance of resilience and finding new opportunities.

Student engagement and inspiration: The event was a resounding success, inspiring students to pursue their dreams and explore the possibilities of a career in media and content creation. The Division of Student Affairs team played a crucial role in organising the event, providing a platform for students to connect with influential figures.

Phenduka's visit to the University of the Free State Qwaqwa Campus was a memorable experience for all who attended. His insights into content creation, monetisation, and personal growth resonated with students and left a lasting impression. As the campus continues to foster a culture of innovation and inspiration, events such as these play a vital role in shaping the future of its students.

News Archive

Prof Jonathan Jansen steps down as UFS Vice-Chancellor and Rector

2016-05-16

Statement by Prof Jonathan Jansen, Vice-Chancellor and Rector of the UFS (pdf)

Statement by Judge Ian van der Merwe, Chairperson: UFS Council

Prof Jonathan Jansen will step down as Vice-Chancellor and Rector of the University of the Free State (UFS) on 31 August 2016.

He will take up an invitation as a Fellow at the Center for Advanced Studies in the Behavioral Sciences at Stanford University in the USA in September 2016. The fellowship, which was awarded to him earlier this year, is an opportunity for him to further advance his career as an internationally renowned academic in education. Prof Jansen’s departure is a great loss for the university, but the Council accepts his decision to step down and pursue his academic career as well as other opportunities.

The Council is grateful for the vision and the inspirational leadership that Prof Jansen provided during his tenure at the UFS. He has led the university through difficult and complex times – from after the Reitz incident up until the recent student protest actions. He brought stability and respect for the university – nationally as well as internationally.

The Council appreciates Prof Jansen’s drive to further the academic performance and transformation of the UFS. To this end he was instrumental in the improvement of student success and graduation rates, the increase in the percentage of academic staff with doctoral qualifications, the increase in research outputs, the growth in staff diversity, and the growth in third-stream income.

Furthermore, Prof Jansen played a significant part in developing the UFS as a place where the embrace of diversity and the integration of the university provide a backdrop for academic excellence. Under his leadership, the UFS made great strides in fulfilling its social responsibility to serve the community. He was the right leader at the right time for the university.

On behalf of the Council and the entire university community, I thank him for his contributions as a capable, energetic and dedicated leader and wish him the best for his future.

Prof Jansen was appointed as Vice-Chancellor and Rector on 1 July 2009 and his term of office was extended for another five years by the Council on 1 July 2014.

In the event that the position is not filled by the end of August 2016, Prof Nicky Morgan, current Vice-Rector: Operations at the UFS, will act as Vice-Chancellor and Rector. The Council will shortly start the process to appoint a successor through a national and international search.

Released by: Lacea Loader (Director: Communication and Brand Management)
Tel: +27(0)51 401 3422/2707 or +27(0)83 645 2454
Email: news@ufs.ac.za | loaderl@ufs.ac.za
Fax: +27(0)51 444 6393

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