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07 October 2024 | Story Teboho Mositi | Photo Yonela Vimba
Sol Phenduka
Renowned podcaster Sol Phenduka captivates UFS Qwaqwa Campus students with insights on media, resilience, and pursuing passions.

Campus buzz: The University of the Free State Qwaqwa Campus was recently abuzz with excitement as it hosted the renowned speaker and podcaster, Sol Phenduka. The event – a public lecture followed by a live podcast session – offered students a unique opportunity to learn from one of the industry's most influential figures.

A Journey of words and wisdom: Phenduka, known for his engaging podcasting style and insightful commentary, shared his personal journey and professional experiences with the captivated audience. He stressed the importance of passion, perseverance, and authenticity in building a successful career.

From library to microphone: "I believe a lot of things in life happen for a purpose," Phenduka reflected. His journey began as a curious child fascinated by words and language. From exploring the library to tuning into radio shows, his love for storytelling and communication blossomed.

Navigating challenges and triumphs: Phenduka candidly discussed the challenges he faced during his university years and early career. He encouraged students to pursue their passions, regardless of societal expectations. His story served as a reminder that even the most successful individuals have faced setbacks.

The rise of social media influencers: Addressing the growing trend of social media influencers taking on roles in traditional media, Phenduka offered a thought-provoking perspective. He argued that while social media can be a powerful platform, it is essential to have the necessary skills and experience to succeed in more established fields such as radio and television.

Overcoming adversity: Phenduka's journey has not been without its challenges. He shared his experiences with unemployment and the mental health struggles that can accompany such setbacks. However, he emphasised the importance of resilience and finding new opportunities.

Student engagement and inspiration: The event was a resounding success, inspiring students to pursue their dreams and explore the possibilities of a career in media and content creation. The Division of Student Affairs team played a crucial role in organising the event, providing a platform for students to connect with influential figures.

Phenduka's visit to the University of the Free State Qwaqwa Campus was a memorable experience for all who attended. His insights into content creation, monetisation, and personal growth resonated with students and left a lasting impression. As the campus continues to foster a culture of innovation and inspiration, events such as these play a vital role in shaping the future of its students.

News Archive

UFS acquires Willem Boshoff’s digital archive
2016-07-22

“I do not want to be the only person or artist that is part of this archive, but I want it to expand and involve others too.”

These were the words of Prof Willem Boshoff, the renowned artist and, Associate Professor in the Department of Fine Arts, during the presentation of the Willem Boshoff Archive to the University of the Free State (UFS) Johannes Stegmann Art Gallery during the Vrystaat Arts Festival.

The digital archive may be consulted at the Department of Art History and Image Studies. Large parts of it will also be available on the UFS website at http://scholar.ufs.ac.za.

Conversations surrounding the digital archive

In a discussion led by Dr Francis Halsall from the National College of Art and Design, Dublin, Ireland, the discussion led to the discovery of various themes, including The idea of research, education and dialogue, doing or making, the organisation of knowledge, language and translation, word and figures or people, and the enthusiastic amateur.

Artwork attracts international attention

Alongside Prof Boshoff and Dr Halsall, many other participants who have been inspired by the artist’s work sat in on the discussion about the archive.

They included Ivan Vladislavic, author of Willem Boshoff (2004), Dr Katja Gentric, whose doctoral dissertation at the University of Bourgogne (2013) is on Boshoff’s work, and Helene Smuts, arts education writer and publisher. Josef van Wyk, a Master’s student working on Prof Boshoff’s archive, and Prof Johann Rossouw, Associate Professor of the Department of Philosophy also formed part of the discussion.

Vladislavic mentioned that Prof Boshoff’s work opens up a different form of conceptualisation. “When I first encountered Willem’s work, I was excited by it from an art historic perspective,” he said.

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