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23 October 2024 | Story Lunga Luthuli | Photo Kaleidoscope
EDSA Awards - 2024
At the 2024 EDSA Prestige Awards (from left): Temba Hlasho, Executive Director of Student Affairs; Siphilangenkosi Dlamini, Student of the Year; and Prof Anthea Rhoda, acting Vice-Chancellor and Principal.

The 2024 Executive Director of Student Affairs (EDSA) Prestige Awards, hosted by the University of the Free State (UFS) on 12 October on South Campus, was a celebration of student excellence, leadership and holistic development. The third annual event recognised exceptional achievements across academia, sport, community engagement and innovative activities, aligning with the university’s broader Vision 130 strategy, which emphasises excellence, innovation and social impact.

Prof Anthea Rhoda, Acting Vice-Chancellor and Principal of UFS, highlighted how the awards reflect the university’s commitment to nurturing well-rounded students who are capable of excelling on the global stage. She emphasised that categories like ‘Most Innovative Fundraising Activity,’ ‘Best Undergraduate’ and ‘Best Sportsman’ embody the values of Vision 130.

“The awards encourage students to strive for excellence in several areas of their student experience, similarly to how UFS aspires to achieve excellence in various spheres where it is a role player,” she said.

The decision to host the ceremony on South Campus marked a significant step towards inclusivity across all UFS campuses. Prof Rhoda noted that this choice reiterated UFS’s identity as “one university with three campuses”. She expressed optimism for the future of South Campus, calling it a hub for academic and student activities, and signalling its potential to host even larger events in the future.

Through its Division of Student Affairs, UFS plays a pivotal role in supporting students in both academic and extracurricular pursuits. According to Prof Rhoda, the university has formulated a strategic framework that emphasises student success, well-being and development. She highlighted that students are given ample opportunities to excel, whether through academic support systems or through initiatives like entrepreneurial programmes and sports infrastructure. This well-rounded support system equips UFS students with the tools to compete globally, both academically and in extracurricular endeavours.

Among the many students honoured was Mthi Mthimkhulu, a first-year who is studying towards a Bachelor of Arts degree specialising in Language Practice. The rising 400-metre sprint star participated at the South African Under-23 Championships in Pretoria earlier this year, finishing with a time of 46 seconds, as well as in the African Athletics Championships in Douala, Cameroon, logging a time of 46.50.

On the night of the EDSA Prestige Awards, Mthimkhulu walked away with three gongs: the Club Sports Star of the Year, Kovsie National Sports Representative of the Year, and Sportsman of the Year.

The big winner on the night was Siphilangenkosi Dlamini, who took home the Student of the Year award. Dlamini, a student and research assistant at the Centre for Teaching and Learning, is also the Provincial Chairperson of the BRICS Student Commission in the Free State. Along with being named Student of the Year, he also took home a cash prize of R1 500.

“Winning the Student of the Year award is an incredible honour, both personally and professionally,” Dlamini said. “It represents the culmination of years of dedication to leadership, academic excellence and social impact.”

His leadership extends beyond UFS, with initiatives focused on decolonising education and youth entrepreneurship. Dlamini also leads the Initiative for Creative African Narratives (iCAN) project, which empowers African youth to reclaim their narratives by writing in their own languages. This initiative, which now includes 10 South African languages, exemplifies his dedication to fostering innovation and cultural pride among African youth.

The 2024 EDSA Prestige Awards not only celebrated excellence but also reinforced UFS's dedication to creating a vibrant student life that enhances leadership, personal growth and community engagement, in line with Vision 130.

Click to view documentClick here for the list of all the categories and the winners.

News Archive

Recognition from the United Nations and MACE
2013-11-22

 
The University of the Free State received Excellence and Merit awards for its communication and marketing projects.
From the left is Leatitia Pienaar, editor of Bult magazine, Lacea Loader, Director Strategic Communication, Leonie Bolleurs, editor of Dumela and Ilze Bakkes, UFS Marketer: Publications and Broadcast.
Photo: Sonia Small

The University of the Free State (UFS) was this week recognised by the United Nations (UN), as well as the national association for Marketing, Advancement and Communication in Education (MACE), for its communication and marketing publications and campaigns.

The UFS was named by representatives of the UN to receive a special United Nations Award for a leadership communication campaign called ‘Talk to me’. The award, which forms part of the Golden Awards of the International Public Relations Association (IPRA), is made annually to the campaign that best supports human development in line with the UN objectives.

The UFS also received seven awards from MACE during the Higher and Further Education Excellence Awards. The ‘Talk to me’ campaign was awarded an Excellence Award in the category integrated campaigns and projects; a television campaign on DSTV received an Excellence Award in the broadcasting category. The campaign also received an award as the overall winner in this category. The magazine Bult received a special Excellence Award in the category external publications (as the publication with the highest marks in the history of this award ceremony); the staff newsletter Dumela and a set of student recruitment publications each received a Merit Award in the categories internal newsletters and special publications respectively; and the Open Day campaign received a Merit Award in the category integrated campaigns and projects.

The Excellence Awards form part of the 2013 national MACE congress, which was hosted by the UFS on the Bloemfontein Campus from 18-20 November 2013 and attended by 139 delegates from 25 higher and further education institutions.

“I am extremely proud of the achievements of what is emerging as a truly world-class communications department at the UFS recognised increasingly for achievements nationally and abroad,” says Prof Jonathan Jansen, Vice-Chancellor and Rector of the UFS.

‘Talk to me’, which was implemented in 2010, is a leadership communication campaign that creates a way for staff and students to engage with Prof Jansen. With the campaign, he regularly spends time physically sitting on the university’s three campuses in a predetermined area giving staff and students the opportunity to talk and interact with him. The success of the campaign stems from the fact that it gives him the opportunity to pick up on issues or concerns of the campus community.

“The ‘Talk to me’ campaign is one of the key campaigns of the university’s Human Project, as it projects the scholarship of service and transformation leadership. It is an exceptional honour to be recognised by the UN and to receive this award,” says Lacea Loader, Director: Strategic Communication at the UFS.

“The MACE Higher and Further Education Excellence Awards provide an excellent platform to showcase the many projects and campaigns of the sector, and to receive this kind of recognition from our peers is a tremendous honour for the UFS,” says Loader.


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