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19 September 2024 | Story Anthony Mthembu | Photo Anthony Mthembu
GEADO donates sanitary towels to community development initiative 2024
From left to right: Morwesi Malebo, Founder of ‘Give a Flower for a Change’, and Geraldine Lengau, Senior Officer in the Unit for Institutional Change and Social Justice at UFS.

As part of its ongoing Dignity Kit Awareness Campaign, launched in 2023, the Gender Equality and Anti-Discrimination Office (GEADO) at the University of the Free State (UFS) recently contributed to a community development initiative titled ‘Give a Flower for a Change.’ A batch of sanitary towels was recently officially handed over at the UFS Bloemfontein Campus, facilitated by Geraldine Lengau, Senior Officer in the Unit for Institutional Change and Social Justice.

According to Lengau, GEADO has made several similar donations on campus, benefitting initiatives such as the ‘No Student Hungry’ (NSH) programme, staff members through the Office of Organisational Development and Employee Wellness, as well as student walk-ins, among others. This latest donation extends the reach of the Dignity Kit Campaign beyond the campus community. ‘’This forms part of our mandate to raise awareness, particularly in uplifting the dignity of women. It is essential for the university to provide these dignity kits, as it demonstrates its commitment to addressing gender-based violence, supporting survivors, and promoting awareness,’’ said Lengau. She further emphasised that such donations foster a broader effort by the university to create a culture of respect, empathy, and support for surrounding communities, thus advancing social justice as articulated in the UFS’s Vision 130 strategic plan. 

Supporting Give a flower for a Change

The sanitary towels were handed over to Morwesi Malebo, founder of ‘Give a Flower for a Change’. According to Malebo, the initiative works closely with Unity Primary School in Bloemfontein, aiming to uplift the lives of children, particularly those from previously disadvantaged households. ‘’I have heard of instances at the school where some learners resorted to using cloth during their periods because they lacked access to sanitary towels,” Malebo shared. The donation will now help provide the necessary supplies to these children.

The initiative relies heavily on donations, accepting sanitary towels, school shoes, toiletries, and other essential items. Malebo stressed the significant impact of these contributions, noting that the learners are ‘’incredibly grateful, and the positive change in their lives is visible.” Without such resources, learners often feel self-conscious, which affects their performance at school. Collaborations with partners like GEADO, Malebo added, are crucial to the development of communities like hers. Consequently, she hopes to expand the initiative to high schools across Bloemfontein and maintain a strong partnership with GEADO.

News Archive

Stakeholders endorse UFS’s vision and strategy
2014-05-27

Results from a perception audit commissioned by the University of the Free State (UFS) in February 2014 have been finalised. The audit indicates that 86,14% of the university’s internal and external stakeholders agree with the institution's stated vision. An average of 81,99% of stakeholders endorse our values and 81,28% agree with our goals. 

The study was commissioned by the university's Department of Communication and Brand Management and conducted by an external firm of independent researchers. It was aimed at determining internal and external stakeholder understanding and endorsement of university strategy, as well as tracking core reputational indicators and perceptions.

The study was conducted among a representative sample of 23 stakeholder groupings, including staff, current and prospective students, donors, alumni, school principals, community leaders, potential employers of students and international partner universities.

Two similar audits were conducted in the last ten years – in 2005 and again in 2008 after the Reitz incident. Although a direct comparison of findings would not be psychometrically rigorous due to differing research modelling and sampling methods, there is a strong indication that the perception of the institution's stakeholders has shifted.

The uniqueness of the study and the research model developed for the project have recently received international recognition from the International Association of Business Communicators (IABC). The prestigious Jack Whittmer Research Award was presented to the university on 9 June 2014 during the Excellence Awards Gala of the association's world conference held in Toronto, Canada.

Read the full release (pdf)

 

 

Issued by: Lacea Loader (Director: Communication and Brand Management)
Tel: +27(0)51 401 2584 or +27(0)83 645 2454
E-mail: news@ufs.ac.za
Fax: +27(0)51 444 6393

 

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