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09 September 2024 | Story Lunga Luthuli | Photo Supplied
2024 - 2025 CSRC elections
The UFS’s recent pioneering of live election results during the 2024/2025 CSRC elections drove unprecedented student engagement.

The University of the Free State (UFS) has proven its commitment to innovation and student engagement with the recent 2024/2025 Campus Student Representative Council (CSRC) elections, which were held online and featured real-time results projection across all three campuses. The elections, held from 20 to 22 August 2024, marked a significant milestone for the institution, setting a precedent in the national higher education landscape.

Dr Grey Magaiza, Chairperson of the UFS Elections Logistics Committee (ELC), provided insight into the planning process that went into making the elections a success: “Planning for an institutional CSRC election is a very demanding process,” he explained. “Multiple stakeholders have to be appraised of the project, as it has multiple implications for the institution. The voting is the last phase in a long list of actions that a capable team must support.”

One of the most notable aspects of this year’s elections was the introduction of real-time results, a first for any institution in South Africa. Despite the challenges that came with being pioneers in this area, the ELC managed to overcome them through rigorous scenario planning and extensive negotiations. “This is a huge milestone, but it did not come without its own challenges,” Dr Magaiza said. “We had to engage in multiple negotiations with numerous process owners. The debates that ensued only sharpened our ability to observe potential blind spots.”

Students embrace live voting

The transition from traditional online voting to a system with live results was met with enthusiasm by the student body. “Students have always been for online elections. The majority of students we talked to loved the live results format,” Dr Magaiza said. The decision to share the live results link with the entire student body, despite initial requests for it to be limited to party agents, was particularly well-received, further enhancing transparency and engagement.

Security and accuracy were also top priorities for the ELC, with advanced IT processes in place to ensure a seamless voting experience. Each student was provided with a unique one-time PIN (OTP) sent to both their UFS email and cellphone, and the system was designed to cater to the specific needs of each campus.

The live results projection, which updated every five minutes, not only drove massive voter turnout across all campuses but also fostered a more dynamic and engaging election atmosphere. “The turnout was massive across all three campuses, surpassing the previous year’s figures,” Dr Magaiza said.

Reflecting on the success of the elections, Dr Magaiza emphasised the importance of collaboration and preparation. He also expressed confidence that the UFS model could serve as an example for other institutions in South Africa. “Live results enhance transparency and acceptance of the election results. As UFS, we have not had a single objection with regards to the first-past-the-post election results,” he concluded.

The 2024/2025 CSRC Elections at the UFS have not only set a new standard within the university, but have also highlighted the potential for innovation in student governance across the country.

News Archive

Business Management students scoop Tata Africa Scholarship awards
2016-12-09

Description: Tata Africa Tags: Tata Africa 

From left: Mr Harneet Luther, Nomcebo Langa
(first-place winner), Palesa Makhetha and Dr Johan van Zyl.

Tata Africa celebrated the class of 2016 of the Department of Business Management at the University of the Free State (UFS) on 1 December 2016 on the Bloemfontein Campus. As part of the company’s Postgraduate Scholarship Programme, 11 academically and financially deserving students will have their postgraduate studies sponsored in 2017.

The scholarship programme was initiated by the Department of Business Management in 2012, in collaboration with Tata Africa. The aim is to provide final-year Strategic Marketing students an opportunity to apply their theoretical knowledge by developing practical marketing strategies for any one of the Tata Group companies operating in Africa.

Students were invited to present their ideas to a panel of UFS and Tata Africa representatives, who selected the category winners. The categories were for the Tata Bakkies, Jaguar vehicles, Tata Chemicals in Magadi, Kenya, and Land Rover vehicles, intended to enhance the business’ competitive edge. The top three winners were Nomcebo Langa, Internal Marketing; Johan Nel, #OutPaceThis campaign; and Jesse Heath, Entrepreneurial Development campaign.

Topics covered by the students include target market identification, development of practical marketing strategies (digital and traditional), service strategies, experiential campaigns and application design.  The Executive Director of Tata Africa Holdings, Mr Len Brand, said, “In the course of change in Africa and South Africa, in particular, we are very honoured to inspire young minds to bring innovative marketing solutions to the Tata business. We hope that their creativity will also inspire innovations in business, government, and civil society that will ultimately sell South Africa and Africa as good investment destinations.”  

Dr Johan van Zyl from the Centre for Development Support congratulated the winners and encouraged them to continue on the path of augmenting creativity in business. In presenting the awards, Executive Director of Tata Automobile Corporation SA, Mr Harneet Luther, spoke of the origins of the Tata company, its vision and the level of innovation that its founders had, which was necessary in propelling it to where it is today. He commended the students for their outstanding performance and innovative campaigns. Since 2006, over 250 scholarships have been awarded through the University of the Free State, the University of KwaZulu-Natal and Wits University.

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