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Zane Dippenaar
Dr Zané Dippenaar (30) is the youngest PhD graduate in this year’s Business Management class from the University of the Free State.

Zané Dippenaar, a 30-year-old marketing and project manager at a Cape Town-based solar energy company, is the youngest person in this year’s graduating class to earn a Doctor of Philosophy (PhD) in Business Management degree from the University of the Free State this year.  

But despite this achievement, the newly minted Dr Dippenaar says she would not have predicted she would study her way to PhD level. 

“I wasn’t particularly academically driven before tertiary education, but I knew from early on that I wanted to either become a teacher or pursue something in the world of business,” she says. Her natural ability and her family’s encouragement led her to explore entrepreneurship and marketing, which she soon developed a passion for.

 

Overcoming challenges and finding support

Dr Dippenaar’s academic journey was marked by significant challenges, including balancing work and study commitments. However, she credits her supervisors and family for helping her stay motivated. 

Her dissertation, titled ‘Advertising and Brand Loyalty in the South African Solar Industry’, showcases her expertise in marketing and branding.

“There were moments filled with doubt, setbacks, and exhaustion, but I was fortunate to have a strong support system who continuously encouraged me and reminded me of what I was working towards,” she says.

 

Achieving a personal milestone

Dr Dippenaar’s PhD achievement is not only an academic milestone but also a personal triumph. She had set a goal of completing her PhD before turning 30 and achieved it just weeks before her birthday. “That was a personal milestone I had set for myself, and achieving it was incredibly fulfilling,” she says. 

She plans to apply the knowledge she gained in the industry and potentially return to academia. She advises younger students to trust their instincts and start their academic journey without waiting for perfection.

“Don’t wait until you’re ‘ready’ – you never will be. Just start. Surround yourself with people who believe in you, ask for help when you need it, and take it one chapter at a time,” she advises.

 

A role model for others

Dr Dippenaar hopes to inspire others, particularly young women, by showing that success in academia doesn’t follow a one-size-fits-all formula. “I hope my story demonstrates that with the right support, determination, and a willingness to carve your own path, anything is possible.”

The University of the Free State is proud to have played a role in Dippenaar’s academic journey, fostering her growth and expertise in business management. Her achievement is a testament to the institution’s commitment to academic excellence and innovation.

News Archive

Qwaqwa Campus Open Day a big success
2013-08-12

 

12 August 2013
Photo: RooistoelTV

   Open Day video clip (YouTube)

Thousands of learners in their colourful uniforms descended on the UFS Qwaqwa Campus to attend Open Day 2013.

This annual event enables learners and community members to know more about the study programmes that the campus offers as well as information regarding financial aid opportunities, sports and culture, health and wellness, residence life, amongst others.

During the formal welcome session, the learners were given a better understanding of what the university is all about.

Campus Principal Prof Prakash Naidoo gave the learners what he referred to as the top reasons why all the students in attendance would find it attractive to enrol with the Qwaqwa Campus in 2014.

“We have a diverse culture where everybody feels welcomed. We are also the fastest transforming university in the world. Our unique UFS101 learning programme teaches you about life in general. There’s no doubt that we have the best Vice Chancellor and Rector in Prof Jonathan Jansen,” Prof Naidoo said.

In encouraging learners to work harder in order to achieve the goals that they had set for themselves, Dr Elsa Crause, Campus Vice Principal: Academic and Research, emphasised on the importance of reading. “Reading and studying hard are important if you are to succeed in life. For you to achieve the best and to make your student life interesting, you must read as much as you write,” she said.

After the formal welcome session that included entertainment by students, the learners were ushered to various faculties and departments to give them first-hand experience of what it feels like to be a Kovsie.

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