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11 April 2025 | Story Onthatile Tikoe | Photo Onthatile Tikoe
Zane Dippenaar
Dr Zané Dippenaar (30) is the youngest PhD graduate in this year’s Business Management class from the University of the Free State.

Zané Dippenaar, a 30-year-old marketing and project manager at a Cape Town-based solar energy company, is the youngest person in this year’s graduating class to earn a Doctor of Philosophy (PhD) in Business Management degree from the University of the Free State this year.  

But despite this achievement, the newly minted Dr Dippenaar says she would not have predicted she would study her way to PhD level. 

“I wasn’t particularly academically driven before tertiary education, but I knew from early on that I wanted to either become a teacher or pursue something in the world of business,” she says. Her natural ability and her family’s encouragement led her to explore entrepreneurship and marketing, which she soon developed a passion for.

 

Overcoming challenges and finding support

Dr Dippenaar’s academic journey was marked by significant challenges, including balancing work and study commitments. However, she credits her supervisors and family for helping her stay motivated. 

Her dissertation, titled ‘Advertising and Brand Loyalty in the South African Solar Industry’, showcases her expertise in marketing and branding.

“There were moments filled with doubt, setbacks, and exhaustion, but I was fortunate to have a strong support system who continuously encouraged me and reminded me of what I was working towards,” she says.

 

Achieving a personal milestone

Dr Dippenaar’s PhD achievement is not only an academic milestone but also a personal triumph. She had set a goal of completing her PhD before turning 30 and achieved it just weeks before her birthday. “That was a personal milestone I had set for myself, and achieving it was incredibly fulfilling,” she says. 

She plans to apply the knowledge she gained in the industry and potentially return to academia. She advises younger students to trust their instincts and start their academic journey without waiting for perfection.

“Don’t wait until you’re ‘ready’ – you never will be. Just start. Surround yourself with people who believe in you, ask for help when you need it, and take it one chapter at a time,” she advises.

 

A role model for others

Dr Dippenaar hopes to inspire others, particularly young women, by showing that success in academia doesn’t follow a one-size-fits-all formula. “I hope my story demonstrates that with the right support, determination, and a willingness to carve your own path, anything is possible.”

The University of the Free State is proud to have played a role in Dippenaar’s academic journey, fostering her growth and expertise in business management. Her achievement is a testament to the institution’s commitment to academic excellence and innovation.

News Archive

Tiny microbes may solve large problems of water contamination, says Prof Esta van Heerden
2014-12-08

Small solutions for big problems

According to Prof Esta van Heerden, professor in the Department of Microbial, Biochemical and Food Biotechnology at the University of the Free State (UFS), this might hold some truth in current terms of water treatment strategies for waste and industrial effluents.

“There is little doubt in popular literature that eminent water crises are looming, not only with respect to the supply, but quality and effectiveness of various treatment options as well. The UFS’s Department of Microbial, Biochemical and Food Biotechnology is partnering with the Technology Innovation Agency to evaluate water treatment technologies that are applied worldwide and to extend these new or adapted options to innovative and interested clients in South Africa,” says Prof Van Heerden.

“The research focuses on using extreme microbes to tackle big contaminations and the results are amazing,” says Prof Van Heerden.

These microbes are fast becoming the stars on sites and developing these exciting systems allows for greener treatment options. It is fascinating that they can deal with metals, including chromium and uranium, cyanide, petroleum and diesel.

Of utmost importance is the development of a treatment for acid mine drainage.

“Interests have been overwhelming and thus far partners have allowed pilot scale development on their sites with very promising results. These initiatives are driven by responsible partners who strive to be innovative and develop sustainable technologies for good quality water that can be released in the environment,” Prof Van Heerden says.

The research group has set up a pipeline to serve the water communities’ needs. It provides an accessible toolkit for water analysis. A tailor-made treatment option is also developed and showcased in the laboratories. It has the added benefit that Geosyntec Consultants, USA, will ensure faster roll-out by sharing their vast experience on any related aspects.

 

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