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11 April 2025 | Story Onthatile Tikoe | Photo Onthatile Tikoe
Zane Dippenaar
Dr Zané Dippenaar (30) is the youngest PhD graduate in this year’s Business Management class from the University of the Free State.

Zané Dippenaar, a 30-year-old marketing and project manager at a Cape Town-based solar energy company, is the youngest person in this year’s graduating class to earn a Doctor of Philosophy (PhD) in Business Management degree from the University of the Free State this year.  

But despite this achievement, the newly minted Dr Dippenaar says she would not have predicted she would study her way to PhD level. 

“I wasn’t particularly academically driven before tertiary education, but I knew from early on that I wanted to either become a teacher or pursue something in the world of business,” she says. Her natural ability and her family’s encouragement led her to explore entrepreneurship and marketing, which she soon developed a passion for.

 

Overcoming challenges and finding support

Dr Dippenaar’s academic journey was marked by significant challenges, including balancing work and study commitments. However, she credits her supervisors and family for helping her stay motivated. 

Her dissertation, titled ‘Advertising and Brand Loyalty in the South African Solar Industry’, showcases her expertise in marketing and branding.

“There were moments filled with doubt, setbacks, and exhaustion, but I was fortunate to have a strong support system who continuously encouraged me and reminded me of what I was working towards,” she says.

 

Achieving a personal milestone

Dr Dippenaar’s PhD achievement is not only an academic milestone but also a personal triumph. She had set a goal of completing her PhD before turning 30 and achieved it just weeks before her birthday. “That was a personal milestone I had set for myself, and achieving it was incredibly fulfilling,” she says. 

She plans to apply the knowledge she gained in the industry and potentially return to academia. She advises younger students to trust their instincts and start their academic journey without waiting for perfection.

“Don’t wait until you’re ‘ready’ – you never will be. Just start. Surround yourself with people who believe in you, ask for help when you need it, and take it one chapter at a time,” she advises.

 

A role model for others

Dr Dippenaar hopes to inspire others, particularly young women, by showing that success in academia doesn’t follow a one-size-fits-all formula. “I hope my story demonstrates that with the right support, determination, and a willingness to carve your own path, anything is possible.”

The University of the Free State is proud to have played a role in Dippenaar’s academic journey, fostering her growth and expertise in business management. Her achievement is a testament to the institution’s commitment to academic excellence and innovation.

News Archive

2015 Spring Graduation Ceremony rekindles spirit of Ubuntu
2015-09-22

 

Our graduates: A new generation of future leaders
to advance South Africa

 -  Video: Spring Graduation Ceremony

“Give away your love, attention, care and more.” These words of Prof Jonathan Jansen, Vice-Chancellor and Rector of the University of the Free State (UFS), capture the spirit of the 2015 Spring Graduation Ceremony that took place on Thursday 17 September 2015.

On this special day, 599 diplomas and degrees were conferred from the faculties of the Humanities, Education, Law, Theology, Economic and Management -, Health -, and Natural and Agricultural Sciences. Central to both the morning and afternoon ceremonies was the message of Ubuntu.

The essence of humanity

“Here is my advice to you,” Prof Jansen said to the graduates, “whatever you have, give it away. Give away your love, attention, care and more.” Prof Jeffrey Sachs, guest speaker at both events, supported this message by saying that the essence of humanity is the cornerstone to success. Prof Sachs, a prominent American economist and humanitarian, asked graduates to use their hard-earned knowledge wisely, fairly and boldly. “You are the wealth of South Africa, for your knowledge is the key to SA’s prosperity.”

The UFS Faculty of Economic and Management Sciences honoured Prof Sachs by conferring an honorary doctorate on him. With this prestigious conferral, the faculty acknowledges Prof Sach’s extensive work in sustainable economic, social and political development across the globe. Dr Khotso Mokhele, Chancellor of the UFS, commended Prof Sachs for his compassion and passion for humanity. “I’m truly inspired that you agreed to associate yourself with this institution. We are proud to be associated with your excellence,” Dr Mokhele said.

Celebrating the extraordinary

One of many highlights of the day was when Leanne Kunz and Karabo Motlhakoana walked across the stage to respectively receive their Postgraduate Diploma in Business Administration and a BSc degree in Information Technology.

Kunz has been compiling news bulletins for The Breakfast Special show, aired on the OFM radio station, for five years. This Kovsie Alumnus graduated with a Media Studies degree a few years ago. Kunz did not allow her successful career at the popular radio station to hinder her studying further, though. Neither has Motlhakoana’s physical challenges.

While everyone else used their hands to take notes, Motlhakoana used his foot. Despite being born with no arms, he was able to beat the odds by qualifying as a computer scientist. Motlhakoana was also involved in the Leadership for Change programme in 2011 which contributed to producing the well-rounded graduate he is today. When walking across the stage, “I felt like I achieved something that gave me a challenge,” he said.

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