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11 April 2025 | Story Martinette Brits | Photo Supplied
Italian Design Day Competition Winners
National student competition winners, UFS's Gustav Pretorius and Jeanré Erasmus, pictured with Matteo Cibic and Michele Gialdroni, Director of the Italian Cultural Institute.

Two talented Architecture students from the University of the Free State (UFS), Jeanré Erasmus and Gustav Pretorius, have achieved national acclaim by winning the prestigious Italian Design Day 2025 Competition held in Pretoria. Their innovative exhibition space, inspired by The Dancer -  a dynamic ceramic sculpture by renowned South African artist Andile Dyalvane – captivated the judging panel and emerged victorious from among 45 entries submitted by 140 students from across South Africa.

 

Passion meets purpose 

For Erasmus, now in his third year of Architecture and working part-time at Soleil Architects, the path to this milestone began at an early age. “Ever since I was little, I’ve been obsessed with building things,” he recalls. His fascination with design and problem-solving naturally evolved into a passion for architecture, and he credits the UFS for providing a nurturing environment where both his technical skills and creative thinking could flourish. 

He credits his lecturers and peers for constantly challenging his ideas and pushing him towards excellence. He highlights the impact of former lecturer Martie Bitzer in shaping his journey. “We have an amazing, talented, and kind lecturer in Martie Bitzer, who has a big heart for architecture and her students,” he says. 

Pretorius, a fourth-year student, shares a similar drive. His design philosophy is deeply rooted in human experience and storytelling – an approach that played a key role in their winning design. “For me, architecture is not only about the physical form –  it is about how people interact with and move through space,” he explains. He believes their studies at UFS prepared them well to take on real-world challenges, equipping them with both conceptual depth and technical precision. 

 

Designing the story 

The Italian Design Day 2025 Competition, held on 24 February 2025 in Pretoria, tasked students with designing an exhibition space that captured the whimsical and narrative-rich aesthetic of renowned Italian designer Matteo Cibic. Instead of simply showcasing objects, the brief called for storytelling through design. 

Erasmus and Pretorius rose to the challenge by creating a space that echoed the movement and transformation embodied in Dyalvane’s The Dancer. “We didn’t want to use the static display cases,” explained Erasmus. “We designed the space that guided visitors through an interactive journey, rooted in the idea of shaping and refining - mirroring the movement and storytelling embedded in Dyalvane’s clay sculpture.”

Their concept impressed a panel of esteemed judges that included architects, Fanele Zondi and Braam de Villiers, and Stefania Iuliano, Commercial Attaché at the Italian Embassy in Pretoria. The panel’s combined expertise ensured a thorough evaluation of creativity, innovation, and spatial storytelling.

 

Overcoming creative challenges 

Developing a design that balanced imaginative expression with practical execution was no easy task.  “Picture two architecture students staring at a blank page late at night, questioning their life choices,” Erasmus jokes. One of the greatest challenges was translating a deeply emotional concept into a physical space - but through teamwork and continuous refinement, they achieved a balance between form and function.

“Like any great duo – Batman and Robin, peanut butter and jelly, architecture and last-minute deadlines – we balanced each other out,” Erasmus adds. Pretorius agrees, noting that their shared technical mindset kept the design process grounded in feasibility while still allowing room for creativity. Their ability to combine conceptual innovation with structural logic ultimately set their entry apart.

 

A milestone moment

When Erasmus received the call announcing their win, the moment was surreal. “It was a mix of shock and excitement, with a little bit of ‘Wait, is this a prank?’” he says. Although initially sworn to secrecy, the pair struggled to contain their excitement. “We didn’t exactly stick to that rule,” Erasmus admits with a laugh. 

Beyond the accolade, this experience has been transformative. “This experience has been like a masterclass in storytelling through space,” says Pretorius. “It reminded us that architecture is not just about buildings – it is about making people feel something.”

Looking ahead, both students are eager to continue exploring the narrative potential of architecture. Erasmus is particularly interested in how design intersects with various forms of artistic expression, while Pretorius plans to focus on sustainable and experiential design. They agree that the competition has reinforced their belief in architecture as a powerful tool for storytelling and human connection.

 

The winning exhibition space:

News Archive

UFS satisfied with proceedings of EFF National People’s Assembly
2014-12-17

The University of the Free State (UFS) is happy about another successful hosting of a political party; this time, the Economic Freedom Fighters (EFF). In the recent past (December 2012), the UFS hosted the African National Congress (ANC) with the same energy, support and selfless commitment as with the EFF.

“The fact that the EFF paid the required amount for the use of the university’s venues in full before the congress commenced, bears testimony to this. For the past two months, the UFS’s working team worked closely with the EFF’s logistics team to thoroughly plan for a smooth and successful National People’s Assembly,” says Dr Choice Makhetha, Acting Rector of the UFS.

The hard work and commitment invested in the preparation process paid off. The 1st EFF National People’s Assembly, held 13-16 December 2014 on the Bloemfontein Campus, was a huge success.

“It is with great excitement that I can report that all premises of the UFS have been left the way they were found on arrival; no damage to any property and no littering.”

“Thank you to the UFS staff members who worked selflessly on a daily basis: the cleaning staff who started very early in the morning and went home very late at night; garden staff who made sure that the grounds were exceptionally clean every day and the flowers bright; student volunteers who worked shifts of over 24 hours on the first day, making sure that EFF delegates were checked into residences; staff members at the Visitors Centre who were ready to share information about the university and provide support to EFF delegates; staff members at the Odeion (which served as media centre) who ensured that the national and international media houses were comfortable and that the media conferences ran smoothly; safety and security personnel who provided protection for all the people on campus and also ensuring safety of the buildings; the health and safety officers supported by our partners from ER24 emergency services; and the South African Police Services (SAPS). To the electricians, the plumbers and other colleagues from Physical Resources who assisted with any task, even beyond the call of duty, we say thank you. For all the support and extra miles travelled – we appreciate your passion for the work you do; you are all very important to us at the UFS.”

“As the University of the Free State, we would like to express our gratitude to the leadership of the EFF, the delegates, guests and partners, as well as the media houses. The level of discipline among delegates was impressive. The UFS staff members appreciate the level of professionalism and respect shown by the EFF leadership and delegates. All the best for the future!,” says Dr Makhetha.

The UFS will continue to host political parties, interest groups, associations and more in their diversity, provided there is availability of venues, events are held outside the academic period and payment is received well ahead of hosting. As a public institution of higher learning, the university has a responsibility to promote democracy and help deepen the principles thereof. A university is a perfect platform for differing views and diverse political formations to find expression.

“To the UFS community, thank you for the trust you showed in the working team as it prepared to host the EFF’s 1st National People’s Assembly. To Mangaung Metropolitan Municipality and the Free State Province – we appreciate the support. As the University of the Free State, we know we can always count on you!”, says Dr Makhetha.  

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