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25 August 2025 | Story Anthony Mthembu | Photo Nocwaka Sinxadi
Prof Phillipe Burger
Prof Philippe Burger, Dean of the Faculty of Economic and Management Sciences at the University of the Free State (UFS), addressing entrepreneurs attending the Financial Inclusion Symposium.

The Young African Entrepreneurs Institute (YAEI), in partnership with ABSA and the UFS Business Incubator, recently hosted a financial inclusion symposium at the University of the Free State (UFS). The event, which marked the final day of YAEI’s Youth Entrepreneurship Tour, brought together aspiring entrepreneurs, industry experts, and key stakeholders to share knowledge and inspire future business leaders.  

Held on 15 August 2025, the symposium welcomed Risuna Maluleke, CEO of YAEI; Modise Sehularo, Director of Enterprise Development at the Department of Small Business Development, Tourism and Environmental Affairs (DESTEA) in the Free State; Prof Phillippe Burger, Dean of the Faculty of Economic and Management Sciences (EMS) at the UFS; representatives from ABSA; and entrepreneurs from across the province.  

 

Insights from experts

Opening the programme, Prof Burger emphasised the importance of platforms that nurture entrepreneurial growth. “South Africa is a country rich in diversity, with people full of ideas,” he said. “Opportunities such as these lay the foundation for young people to build their futures while sharing experiences and perspectives.” 

Prof Burger also highlighted the significance of different forms of entrepreneurship - from side hustles to family-run businesses – in shaping South Africa’s economic landscape.

Sehularo expanded on the role of DESTEA, stressing the department’s commitment to creating an enabling environment for youth-owned enterprises. 

“Our aim is to cultivate a thriving economic ecosystem of youth-led businesses that contribute to economic growth and community development in the Free State and beyond,” he explained. He also outlined the department’s support structures for emerging business owners. 

 

Expanding entrepreneurial knowledge 

In addition to expert addresses, entrepreneurs attended a masterclass on entrepreneurial resourcing and formalisation presented by Zakhithi Shange, Enterprise Development Specialist at ABSA. 

The programme further featured a panel discussion titled Investment readiness: building sustainable and scalable ventures. Moderated by Khensani Mnyambi, Executive: Enterprise Solutions at YAEI, the panel included Prof Brownhilder Neneh, Vice-Dean: Research, Engagement and Internationalisation at the UFS; Richard Molefe, National Chairperson of the Black Management Forum Student Chapter; and other thought leaders.  

Discussions covered practical strategies for becoming investor-ready, as well as common pitfalls entrepreneurs face when seeking funding. Molefe stressed the importance of leadership, remarking: 

“Without management and leadership, you will overstretch yourself and ultimately run your business into the ground.”  

Shange cautioned entrepreneurs against relying too heavily on accountants: 

“When everything is left to your accountant, you risk losing touch with your company’s financials. This becomes a major challenge when applying for funding, as you cannot confidently respond to a banker’s questions.” 

 

Recognising rising talent 

The symposium concluded with the announcement of the Free State’s top ten finalists in the 2025 Youth Innovation Challenge, held at the Central University of Technology (CUT) on 14 August 2025. Participants in the challenge pitched innovative ideas aimed at addressing Africa’s pressing challenges. 

Among the finalists was UFS student and Internsphere co-founder, Sphesihle Ncokwana, who is currently receiving business coaching from the UFS Business Incubator. Ncokwana described making the top ten as “surreal”, attributing the achievement to the collective effort of his partners. Fellow co-founder, Sinothando Mkhize, added: 

“This is a big milestone for our business, and we are really excited about the journey ahead.” 

The top ten finalists will represent the Free State at the Youth Entrepreneurship Week in Johannesburg on 20 November 2025, where they will compete alongside 90 entrepreneurs from across South Africa in the national finals. 

News Archive

Elzmarie honoured internationally for economics education
2012-10-13

Elzmarie Oosthuizen (middle) with Prof. John Brock of Colorado University in Colorado Springs and Prof. Claudia Parliament of Minnesota University.
12 October 2012

An exceptional honour has been bestowed on Elzmarie Oosthuizen of the Faculty of Natural and Agricultural Sciences with the awarding of the Patricia K. Elder International Award to her in America at the beginning of October 2012.

The award is made by the National Association of Economics Educators and the Council for Economics Education (CEE). It gives recognition to individuals whose outstanding and committed service makes a meaningful impact on the delivery of economics education worldwide. The award was made to her at the 51th annual Financial Literacy and Economics Education Conference in Kansas City, Missouri.

Elzmarie is Manager: Teaching and Learning in the Faculty. She was originally appointed to manage various projects to better prepare students for what is expected of them.  She teaches in the extended programme and achieved success with bridging mathematics and the changing methodologies that she uses.

She plays an active role in international economics education programming. Elzmarie was an essential element in the development of CEE’s programmes in South Africa and has now moved to expand economics education programmes to Namibia, Lesotho and Botswana. 

She successfully participated in the CEE’s Train the Writers programme and lobbied the CEE to provide a mentoring programme that would prepare participants to offer a training of writers programme within their own country. This year, she presented the first writers programme for South African teachers.

Claudia Parliament, Director of the Minnesota Council on Economics Education, said in her recommendation for the award:  “Elzmarie is a change agent.  She has boundless energy.  Few can keep up with her work pace.  She has put economics education on the map in South Africa and she is poised to have a similar impact in other countries in southern Africa.”

Elzmarie says: “I feel very honoured to have received this award.” Since 2004, she has worked very hard and trained some 800 teachers. In 2011, some 200 000 children were reached through the training.

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