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06 August 2025 | Story Lilitha Dingwayo | Photo Supplied
Mobi Readathon
Attending the MobiReadathon (left to right): Rasesemola Elias, Principal Librarian, Fezile Dabi District; Mzwandile Radebe, Principal Librarian, Thabo Mofutsanyana District Municipality; Jeannet Molopyane, Director, UFS Library and Information Services; Nomabhaso Ramugondo, Director, Free State Provincial Library Services; Elmari Kruger, Deputy Director, Motheo District Municipality; Larshan Naicker, Deputy Director, UFS Library and Information Services; Adele Bezuidenhout, Deputy Director, Fezile Dabi District Municipality; Henna Adendorff, Assistant Manager, Free State Provincial Library Services; and Thandi Gxabu, Librarian, Free State Provincial Library Services.

The University of the Free State (UFS) Department of Library and Information Services recently hosted the 2025 MobiReadathon competition, a digital reading initiative established by the City of Johannesburg Library Services. Now a national programme involving all nine provinces, the competition was introduced to Grade 8 high school learners in the Free State for the first time, with UFS playing a central role in supporting digital literacy and community empowerment.

Held at the UFS Sasol Library on 25 July 2025, the Free State leg of the 2025 MobiReadathon brought together 50 Grade 8 learners from across the province. The room buzzed with excitement as the young readers engaged in digital reading tasks and trivia challenges via mobile devices.

“I never liked reading, and because I am not fluent in English I thought I should start reading, and this initiative has been helpful for me,” said Bohlokwa Dikoetsing, a learner at Bodibeng Secondary School.

Tshepo Kgaola, also a participant, said the most exciting part of the competition was when his team won a voucher for reading after they created a story using artificial intelligence (AI).

“This initiative is part of our digital transformation agenda for public libraries,” said Nomabhaso (Rasby) Ramugondo, Director of the Free State Provincial Library Services. Ramugondo emphasised the issue of reading with understanding in South Africa, a priority that she hopes to see eradicated through programmes like the MobiReadathon. “We had asked Jeff Nyoka from the City of Johannesburg Library Services to come and do a presentation about digital literacy,” she explained. “It was then that a team of digital transformers was established to come up with initiatives like the Reja Buka Reading Festival that will help learners – and that is how the collaboration on the MobiReadathon came about in Free State.” 

“The essence of this collaboration is to promote reading development,” said Tebogo Msimango, Senior Librarian for E-learning Programmes at the City of Johannesburg. Just like Ramugondo, Msimango explains the need to promote digital reading due to the issue of learners not being able to read for meaning.

“The outcome I would like for this initiative is for learners to discover themselves and come to an understanding that with reading, one could go far,” Msimango said. “These collaborations also help with making the learners realise that they could also come into the university space, and a good example is the tour that they were taken on around the library.”

UFS Library Services played a pivotal role in facilitating the event, offering logistical support. As part of its community engagement initiatives, the university continues to collaborate on programmes that uplift local youth and promote literacy through innovation.

News Archive

Curriculum of UFS School of Management best in South Africa
2010-09-17

 Prof. Helena van Zyl

The School of Management at the University of the Free State (UFS)’s curriculum has been rated in the September 2010 edition of the Financial Mail as the best in South Africa for the second successive year. According to Prof. Helena van Zyl, Director of the School of Management, this rating was done by the school’s MBA students and alumni after the Financial Mail had used an independent company to do a survey about business schools in South Africa.

Apart from its curriculum, from the group of 14 accredited business schools in South Africa, the UFS’s School of Management was also rated by its students and alumni as one of the top three schools in terms of the quality of its lecturers (first position), the degree to which the students enjoyed the course (third position) and the value for money that the school offers (third position).

“This positive rating means that we have clients that are really satisfied with our service, and that is important to us. Our students and alumni feel that we add value, that we empower them, and that we open worlds for them,” said Prof. Van Zyl.

“In this environment where business schools are very competitive, it is an important message to send out that students and alumni are satisfied. It influences prospective MBA students’ choice of a future institution where they would want to study.

“The fact that the UFS’s School of Management has received such a good evaluation, even though we are situated in the centre of South Africa and not in a commercial hub like Johannesburg or Pretoria, is a great privilege for us. Also, if the quality of the programme is taken into account, our MBA programme is very affordable and really offers value for money,” said Prof. Van Zyl.

The School of Management, which is the flagship of the Faculty of Economic and Business Sciences at the UFS, affords this faculty a specific position in corporate South Africa.

Media Release
Issued by: Mangaliso Radebe
Assistant Director: Media Liaison
Tel: 051 401 2828
Cell: 078 460 3320
E-mail: radebemt@ufs.ac.za  
17 September 2010
 

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